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I am a graphic designer and art director with 15 years of experience, specialising in brand identity, web, UI/UX, print, product advertising and marketing design. I craft visually stunning, strategically driven design solutions that captivate audiences and deliver results. I have successfully worked with and led cross-functional teams, ensuring seamless collaboration and inspiring creativity to deliver strong outcomes for clients. From developing comprehensive brand identities to creating intuitive digital experiences, impactful web, print, online materials, presentations and advertising campaigns, my diverse skill set has allowed me to deliver outstanding design solutions. I enjoy collaborating with clients and teams to drive creative outcomes that meet business goals.…I am a graphic designer and art director with 15 years of experience, specialising in brand identity, web, UI/UX, print, product advertising and marketing design. I craft visually stunning, strategically driven design solutions that captivate audiences and deliver results. I have successfully worked with and led cross-functional teams, ensuring seamless collaboration and inspiring creativity to deliver strong outcomes for clients. From developing comprehensive brand identities to creating intuitive digital experiences, impactful web, print, online materials, presentations and advertising campaigns, my diverse skill set has allowed me to deliver outstanding design solutions. I enjoy collaborating with clients and teams to drive creative outcomes that meet business goals.

Nicky Willsher

Graphic Designer, Art Director, Creative Director, +4

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I am a graphic designer and art director with 15 years of experience, specialising in brand identity, web, UI/UX, print, product advertising and marketing design. I craft visually stunning, strategically driven design solutions that captivate audiences and deliver results. I have successfully worked with and led cross-functional teams, ensuring seamless collaboration and inspiring creativity to deliver strong outcomes for clients. From developing comprehensive brand identities to creating intuitive digital experiences, impactful web, print, online materials, presentations and advertising campaigns, my diverse skill set has allowed me to deliver outstanding design solutions. I enjoy collaborating with clients and teams to drive creative outcomes that meet business goals.…I am a graphic designer and art director with 15 years of experience, specialising in brand identity, web, UI/UX, print, product advertising and marketing design. I craft visually stunning, strategically driven design solutions that captivate audiences and deliver results. I have successfully worked with and led cross-functional teams, ensuring seamless collaboration and inspiring creativity to deliver strong outcomes for clients. From developing comprehensive brand identities to creating intuitive digital experiences, impactful web, print, online materials, presentations and advertising campaigns, my diverse skill set has allowed me to deliver outstanding design solutions. I enjoy collaborating with clients and teams to drive creative outcomes that meet business goals.

Available to hire

I am a graphic designer and art director with 15 years of experience, specialising in brand identity, web, UI/UX, print, product advertising and marketing design. I craft visually stunning, strategically driven design solutions that captivate audiences and deliver results. I have successfully worked with and led cross-functional teams, ensuring seamless collaboration and inspiring creativity to deliver strong outcomes for clients.

From developing comprehensive brand identities to creating intuitive digital experiences, impactful web, print, online materials, presentations and advertising campaigns, my diverse skill set has allowed me to deliver outstanding design solutions. I enjoy collaborating with clients and teams to drive creative outcomes that meet business goals.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Freelance Graphic Designer at Satalia

May 1, 2023 - Present

Streamlining brand design, improving brand continuity, logos/visual identity, updating assets. Creating internal and client guides, case studies and documentation. Producing graphics and visual user journeys for AI-based marketing product Brains; creating online marketing materials and board/pitch decks.

Freelance Graphic Designer at Satalia

May 1, 2023 - Present

Streamlining brand design, improving brand continuity, logos and visual identity; creating bespoke internal and client guides, case studies and documentation; producing graphics and visual user journeys for AI-based marketing product ‘Brains’; creating online marketing materials and board/pitch decks.

Freelance Graphic Designer at Satalia

May 1, 2023 - Present

Streamlining brand design, improving brand continuity, logos/visual identity, updating brand assets; creating internal and client user guides, case studies and documentation; producing graphics and visual user journeys for AI-based marketing augmentation product “Brains”; creating online marketing materials and board- and management-level presentation/pitch decks.

Freelance Graphic Design Lead at Silverbullet

December 31, 2022 - September 30, 2025

Created brand identity, logos, colour palettes and brand guidelines for Silverbullet and 4D sub-brand; designed and launched sub-brand websites; produced social media and online ad campaign assets; designed internal documentation and pitch materials; led presentations and templates; mentored junior designers.

Freelance Graphic Design Lead at Silverbullet

December 1, 2022 - September 30, 2025

Brand identity creation for Silverbullet and 4D sub-brand; designed and launched sub-brand websites; social media and online ad assets; internal documentation and marketing materials; pitch decks and whitepapers.

Freelance Graphic Design Lead at Silverbullet

December 1, 2022 - September 30, 2025

Created brand identity, logo, colour palettes and brand guidelines for Silverbullet and 4D sub-brand. Designed, developed and launched the Silverbullet and 4D sub-brand websites. Social media and online ad campaign asset creation for client campaigns. Internal documentation, online and offline print marketing assets and materials. Presentation, Pitch, Whitepaper and document template creation and design.

Global Design Lead / Art Director at Blis

January 31, 2019 - September 30, 2025

Brand architect and lead creative for global company branding and online/offline marketing assets; website UI and platform front-end development lead; responsible for all Blis web platforms visual identity and major products; led design strategy and external event visuals; created corporate presentations and pitches; managed a global design team and conducted training.

Global Design Lead / Art Director at Blis

January 1, 2019 - September 30, 2025

Brand identity lead for global branding and marketing assets; website UI/front-end development lead; managed corporate branding for worldwide platforms; led external campaigns, events and advertising; created presentations and pitches; led a design team and trained international teams.

Global Design Lead / Art Director at Blis

January 1, 2019 - September 30, 2025

Brand architect and brand identity lead for global branding; responsible for all web platforms’ visual identity including key products ('Smart Platform' and 'Trends'), and front-end development leadership with Product Managers and Engineering. Strategic lead on purpose and vision for global design; external events, conferences and campaigns. Created corporate presentations, pitches, and training; mentored junior designers and led cross‑regional design workshops; conducted user design and interaction research sessions globally.

Freelance Graphic Designer / Creative Director at NW Creative

January 1, 2007 - Present

Freelance design work across visual identity, branding, web, app and print for independent brands, startups and corporate clients; agency & brand work for clients including Accenture, P&G, Satalia, Silverbullet, Mindshare, Pernod Ricard, Zeppelin, Heineken and Dove. Areas of expertise include Brand Identity & Logo Design, online/offline brand asset design, Website UI/UX and front-end development, dashboard UI, mobile app design, interactive banners, print and outdoor advertising, and presentation design.

Freelance Graphic Designer / Creative Director at NW Creative

January 1, 2007 - Present

Freelance design banner, delivering visual identity, branding, web, app and print assets for independent brands, startups and corporate clients; led various projects and collaborated with cross-functional teams across branding, web and offline media.

Creative Director at NW Creative

January 1, 2007 - Present

Freelance graphic design and creative direction for independent brands, startups and corporate clients across visual identity, branding, web, app and print.