Hello!
As a freelance digital product designer (UX/UI), my strength lies in solving complex challenges at the intersection of social impact and digital simplicity.
🛠️ What you can count on
• Clear user flows
• Strong visual clarity
• High usability
…and I validate these designs through user testing to ensure they actually work in practice.
📈 What it delivers
I help companies make their applications and platforms simpler—resulting in tangible benefits:
• Better user experience – at CircuLaw (City of Amsterdam), policy makers were better able to find complex content thanks to a redesigned platform.
• More efficient processes – at De Volksbank, mortgage advisors could finalize cases more effectively through a redesigned workflow.
• Higher conversion – at OnlineSlagen, students gained easier access to study materials in a modern way, which led to more customers.
• Faster time-to-market – at Philips, validated user flows ensured new features were rolled out more quickly and consistently.
⚙️ Skills
• Translating complex requirements into intuitive interfaces
• Designing scalable design systems in Figma
• Validation through wireframes, prototypes, and user testing
• Strong in consistency, details, and states
• Close collaboration with developers and stakeholders
🤝 Work ethic & values
I quickly get up to speed, listen closely to both clients and users, and take ownership of my work. I combine structure and creativity: delivering clear components and flows, while also crafting a fresh visual style that resonates. Direct user contact and iterative improvement are essential to my approach.
👋🏻 In conclusion
With a solid foundation in design, a deep interest in psychology, and a hands-on work ethic, I deliver designs that not only look modern but also create real value for your users and your organization.
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