I'm Souzan Rad, a creative and results-driven Marketing & Social Media Specialist based in Aurora, Ontario. I build multi-platform campaigns, craft high-quality visuals, and drive brand presence through photography, storytelling, and data-driven strategy. I've supported fashion, retail, lifestyle, and corporate brands with hands-on content creation, social media management, and CRM-driven marketing. I'm known for my attention to detail, adaptability, and organized approach, enabling teams to deliver engaging campaigns on time.

Souzan Rad

I'm Souzan Rad, a creative and results-driven Marketing & Social Media Specialist based in Aurora, Ontario. I build multi-platform campaigns, craft high-quality visuals, and drive brand presence through photography, storytelling, and data-driven strategy. I've supported fashion, retail, lifestyle, and corporate brands with hands-on content creation, social media management, and CRM-driven marketing. I'm known for my attention to detail, adaptability, and organized approach, enabling teams to deliver engaging campaigns on time.

Available to hire

I’m Souzan Rad, a creative and results-driven Marketing & Social Media Specialist based in Aurora, Ontario. I build multi-platform campaigns, craft high-quality visuals, and drive brand presence through photography, storytelling, and data-driven strategy.

I’ve supported fashion, retail, lifestyle, and corporate brands with hands-on content creation, social media management, and CRM-driven marketing. I’m known for my attention to detail, adaptability, and organized approach, enabling teams to deliver engaging campaigns on time.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Marketing Assistant & Photographer at Splash International Marketing
December 1, 2024 - Present
Marketing Assistant & Photographer responsible for producing short-form promotional videos and branded content for digital campaigns, plus capturing and editing 1,000+ product photos for e-commerce catalogues and showroom displays. Maintained social media content aligned with brand strategy and campaigns while supporting CRM updates, customer communications, and sales coordination.
Marketing Assistant at Divan Group (Remote)
November 1, 2024 - October 2, 2025
Supported marketing campaigns across beauty, wellness, health, and lifestyle brands; created and scheduled social media content to boost client engagement and visibility; wrote proposals for website development and coordinated with design teams; optimized Google Business Profiles and tracked performance; streamlined projects using ClickUp to ensure on-time delivery.
Marketing & Social Media Coordinator at CMC Marketing Agency
September 1, 2023 - October 2, 2025
Developed and executed multi-channel social media strategies to drive awareness and engagement; increased email campaign engagement with a 10% CTR (Mailchimp); oversaw website updates and collaborated with design teams to improve UX; monitored analytics to optimize content and strategy across platforms.
Brand Ambassador (Contract Roles) at Hyundai AutoShow
February 1, 2025 - Present
Brand ambassador who engaged guests, managed test drive sign-ups, and supported lead generation.
Brand Ambassador (Contract Roles) at Hermès Event
September 1, 2024 - October 2, 2025
Provided styling support, handled transactions, and ensured a luxury customer experience.
Key Holder at Below The Belt
January 1, 2025 - October 2, 2025
Opened/closed store, trained staff, and supported sales.
Sales Associate at Zara
September 1, 2024 - October 2, 2025
Delivered customer service, floor sales, and POS transactions.
Freelance Photographer at Toronto, ON
September 1, 2018 - Present
Delivered creative and lifestyle photography for diverse clients; built and maintained a portfolio leading to repeat business; specialized in Adobe editing and product/lifestyle shoots for social media use.
Marketing Assistant & Photographer at Splash International Marketing
December 1, 2024 - Present
Produced short-form promotional videos and managed branded content for digital campaigns. Captured and edited 1,000+ product photos for e-commerce catalogues and showroom displays. Maintained social media content aligned with brand strategy and campaigns. Supported CRM updates, customer communication, and sales coordination.
Marketing Assistant at Divan Group
November 1, 2024 - October 2, 2025
Supported marketing campaigns across beauty, wellness, health, and lifestyle brands. Created and scheduled social media content, boosting client engagement and visibility. Wrote proposals for website development and coordinated with design teams. Optimized Google Business Profiles with regular updates and performance tracking. Streamlined projects using ClickUp, ensuring on-time delivery of campaigns.
Marketing & Social Media Coordinator at CMC Marketing Agency
September 1, 2023 - October 2, 2025
Developed and executed multi-channel social media strategies to drive awareness and engagement. Increased engagement through tailored content, achieving 10% CTR on email campaigns (Mailchimp). Oversaw website updates and collaborated with design teams for user experience improvements. Monitored analytics to optimize content and strategy across platforms.
Brand Ambassador (Contract Roles) at Hyundai AutoShow
February 1, 2025 - Present
Engaged guests, managed test drive sign-ups, and supported lead generation.
Hermès Event at Hermès Event
September 1, 2024 - Present
Provided styling support, handled transactions, and ensured luxury customer experience.
Key Holder at Below The Belt
January 1, 2025 - October 2, 2025
Opened/closed store, trained staff, and supported sales.
Sales Associate at Zara
September 1, 2024 - October 2, 2025
Delivered customer service, floor sales, and POS transactions.
Freelance Photographer at Toronto, ON
September 1, 2018 - Present
Delivered creative and lifestyle photography for diverse clients. Built and maintained portfolio leading to repeat business. Specialized in Adobe editing and product/lifestyle shoots for social media use.
Marketing Assistant & Photographer at Splash International Marketing
December 1, 2024 - Present
Produced short-form promotional videos and managed branded content for digital campaigns. Captured and edited 1,000+ product photos for e-commerce catalogs and showroom displays. Maintained social media content aligned with brand strategy and campaigns. Supported CRM updates, customer communication, and sales coordination.
Marketing Assistant at Divan Group (Remote)
November 30, 2024 - October 2, 2025
Supported marketing campaigns across beauty, wellness, health, and lifestyle brands. Created and scheduled social media content, boosting client engagement and visibility. Wrote proposals for website development and coordinated with design teams. Optimized Google Business Profiles with regular updates and performance tracking. Streamlined projects using ClickUp, ensuring on-time delivery of campaigns.
Marketing & Social Media Coordinator at CMC Marketing Agency
September 1, 2023 - October 2, 2025
Developed and executed multi-channel social media strategies to drive awareness and engagement. Increased engagement through tailored content, achieving 10% CTR on email campaigns (Mailchimp). Oversaw website updates and collaborated with design teams for user experience improvements. Monitored analytics to optimize content and strategy across platforms.
Brand Ambassador (Contract) at Hyundai AutoShow
February 1, 2025 - Present
Engaged guests, managed test drive sign-ups, and supported lead generation at AutoShow events.
Brand Ambassador at Hermès Event
September 1, 2024 - October 2, 2025
Provided styling support, handled transactions, and ensured luxury customer experience at Hermès event.
Key Holder at Below The Belt
January 31, 2025 - October 2, 2025
Opened/closed the store, trained staff, and supported sales.
Sales Associate at Zara
September 30, 2024 - October 2, 2025
Delivered customer service, floor sales, and POS transactions.
Freelance Photographer at Self-Employed (Toronto, ON)
September 1, 2018 - Present
Delivered creative and lifestyle photography for diverse clients. Built and maintained portfolio leading to repeat business. Specialized in Adobe editing and product/lifestyle shoots for social media use.

Education

Business Marketing Diploma at Seneca@York College
January 1, 2022 - January 1, 2024
MBA at University of Tehran
January 1, 2012 - January 1, 2013
Bachelor in Business Economics at Azad University of Roudehen
January 1, 2007 - January 1, 2012
Diploma in Business Marketing at Seneca@York College
January 1, 2022 - December 31, 2024
MBA at University of Tehran
January 1, 2012 - January 1, 2013
Bachelor of Business Economics at Azad University of Roudehen
January 1, 2007 - January 1, 2012
Diploma in Business Marketing at Seneca@York College
January 1, 2022 - January 1, 2024
MBA – Business Administration at University of Tehran
January 1, 2012 - January 1, 2013
Bachelor – Business Economics at Azad University of Roudehen
January 1, 2007 - January 1, 2012

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Consumer Goods, Professional Services, Software & Internet