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I am a results-driven marketing executive with 15+ years leading brand and communications for multi-brand portfolios, delivering measurable ROI and revenue growth. I excel at turning data into actionable strategies, story-driven campaigns, and go-to-market plans that align with business objectives while maximizing marketing budgets. I thrive on building high-performing teams, fostering cross-functional collaboration, and turning insights into customer-centered marketing—driving brand recognition, demand generation, and lasting impact across B2B and B2C audiences.…I am a results-driven marketing executive with 15+ years leading brand and communications for multi-brand portfolios, delivering measurable ROI and revenue growth. I excel at turning data into actionable strategies, story-driven campaigns, and go-to-market plans that align with business objectives while maximizing marketing budgets. I thrive on building high-performing teams, fostering cross-functional collaboration, and turning insights into customer-centered marketing—driving brand recognition, demand generation, and lasting impact across B2B and B2C audiences.

Brandon Pappas

Brand Strategist, Marketing Strategist, Content Creator, +4

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I am a results-driven marketing executive with 15+ years leading brand and communications for multi-brand portfolios, delivering measurable ROI and revenue growth. I excel at turning data into actionable strategies, story-driven campaigns, and go-to-market plans that align with business objectives while maximizing marketing budgets. I thrive on building high-performing teams, fostering cross-functional collaboration, and turning insights into customer-centered marketing—driving brand recognition, demand generation, and lasting impact across B2B and B2C audiences.…I am a results-driven marketing executive with 15+ years leading brand and communications for multi-brand portfolios, delivering measurable ROI and revenue growth. I excel at turning data into actionable strategies, story-driven campaigns, and go-to-market plans that align with business objectives while maximizing marketing budgets. I thrive on building high-performing teams, fostering cross-functional collaboration, and turning insights into customer-centered marketing—driving brand recognition, demand generation, and lasting impact across B2B and B2C audiences.

Available to hire

I am a results-driven marketing executive with 15+ years leading brand and communications for multi-brand portfolios, delivering measurable ROI and revenue growth. I excel at turning data into actionable strategies, story-driven campaigns, and go-to-market plans that align with business objectives while maximizing marketing budgets.

I thrive on building high-performing teams, fostering cross-functional collaboration, and turning insights into customer-centered marketing—driving brand recognition, demand generation, and lasting impact across B2B and B2C audiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

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Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

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Expert

Language

English

Fluent

Work Experience

Director of Marketing and Communications at Lincoln Industries

January 1, 2025 - October 2, 2025

Spearheaded marketing and communications for North America’s largest independently owned plating and finishing provider; created brand standards, audience profiles, and go-to-market strategies for automotive aftermarket brands; implemented business intelligence reporting to analyze B2B/B2C audience behavior; reduced marketing costs by 80% and increased reach/awareness by 230%.

Vice President of Marketing and Communications at Greater Omaha Chamber

January 1, 2024 - October 2, 2025

Led data-driven marketing initiatives to boost brand recognition and revenue; developed marketing and membership retention strategy; supervised editorial and press communications; coordinated media relations; reduced marketing costs by 70% and grew organic reach by 150%.

Senior Marketing Manager at Valmont Industries

January 1, 2023 - October 2, 2025

Created and executed marketing strategy for a solar company acquisition within the $1.4B Utility division; established marketing KPIs, introduced digital marketing best practices (ABM, retargeting, paid search), and collaborated with leaders across departments to ensure consistent messaging; managed 20 Marketing Managers on six continents; developed an NPS system and CRM integration; reduced advertising cost by 40% and improved organic search rankings and page speed; launched thought leadership campaigns with industry press.

Director of Online Marketing at Right At Home

January 1, 2019 - October 2, 2025

Built online marketing strategy from the ground up; established digital footprint with SEO/PPC, display, retargeting, and drip campaigns; created a brand fund for digital marketing; produced marketing assets and managed audience personas for national campaigns; grew online leads by 410% and supervised 1.4K websites across eight countries; recognized by Google for leadership in multi-location marketing.

Director of Communication & Online Media at United States Senate - Office of Ben Nelson

January 1, 2012 - October 2, 2025

Targeted local and national audiences online; managed online reputation and cross-department coordination; wrote press releases and speeches, published blogs and video content, and developed a social media strategy; expanded online audience by 300% and improved constituent sentiment by 24%; recognized as an influential Twitter figure and Gold Mouse Award recipient.

Director of Marketing and Communications at Lincoln Industries

January 1, 2025 - October 2, 2025

Spearheaded brand awareness and revenue growth across multiple brands and product lines. Identified target audiences and developed cutting-edge marketing strategies aligned with business goals while maximizing the marketing budget. Created education programs on consumer psychology focusing on data-driven change management. Refined marketing strategy to enhance customer satisfaction and brand preference by closely tracking KPIs and conducting thorough market research.

Vice President of Marketing and Communications at Greater Omaha Chamber

January 1, 2024 - October 2, 2025

Led data-driven marketing strategy to boost brand recognition and drive revenue. Developed integrated campaigns across online and offline platforms, mentored high-performing teams, and collaborated across departments to ensure execution of integrated campaigns. Tracked KPIs to refine approach and reduce costs while increasing organic reach.

Senior Marketing Manager at Valmont Industries

January 1, 2023 - October 2, 2025

Created and executed the marketing strategy for a solar company acquisition within the $1.4B Utility division. Collaborated with leaders across departments to ensure consistent messaging, established marketing KPIs, and introduced digital marketing best practices including ABM, retargeting, paid search, press relations, and industry press management. Reduced advertising cost by 40% and improved organic search rankings; built an NPS system and CRM integration.

Director of Online Marketing at Right At Home

January 1, 2019 - October 2, 2025

Built the organization’s online marketing footprint from the ground up, managing SEO/PPC, digital display, retargeting, and drip campaigns. Developed content and assets for national campaigns; trained and managed 10 Online Marketing Specialists and supported 800+ franchise offices across eight countries. Grew online leads by 410% and managed a $14M annual digital budget.

Director of Communication & Online Media at United States Senate - Office of Ben Nelson

January 1, 2012 - October 2, 2025

Targeted local and national audiences online, coordinated with businesses, organizations, fellow offices, and executive branches. Wrote press releases and speeches, produced blogs and video content, and managed online reputation. Expanded online audience by 300% and improved constituent sentiment by 24%; named #11 most Influential Twitter in politics by Fast Company.