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I'm a bilingual digital marketing specialist with 5+ years of experience driving social media, SEO, SEM, and content campaigns for agencies, corporate clients, and entrepreneurial ventures. I have a proven ability to grow audiences, optimize engagement, and manage end-to-end campaigns across multiple industries. I’m fluent in English and French and thrive in fast-paced, collaborative environments. Currently authoring 'From Pain to Power', I’m developing a personal branding strategy and book promotion plan while continuing to deliver measurable results for clients. I enjoy turning data into insights and crafting creative content that resonates with audiences.…I'm a bilingual digital marketing specialist with 5+ years of experience driving social media, SEO, SEM, and content campaigns for agencies, corporate clients, and entrepreneurial ventures. I have a proven ability to grow audiences, optimize engagement, and manage end-to-end campaigns across multiple industries. I’m fluent in English and French and thrive in fast-paced, collaborative environments. Currently authoring 'From Pain to Power', I’m developing a personal branding strategy and book promotion plan while continuing to deliver measurable results for clients. I enjoy turning data into insights and crafting creative content that resonates with audiences.

Pierre Toumba

Social Media Manager, Content Creator, Video Editor, +2

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I'm a bilingual digital marketing specialist with 5+ years of experience driving social media, SEO, SEM, and content campaigns for agencies, corporate clients, and entrepreneurial ventures. I have a proven ability to grow audiences, optimize engagement, and manage end-to-end campaigns across multiple industries. I’m fluent in English and French and thrive in fast-paced, collaborative environments. Currently authoring 'From Pain to Power', I’m developing a personal branding strategy and book promotion plan while continuing to deliver measurable results for clients. I enjoy turning data into insights and crafting creative content that resonates with audiences.…I'm a bilingual digital marketing specialist with 5+ years of experience driving social media, SEO, SEM, and content campaigns for agencies, corporate clients, and entrepreneurial ventures. I have a proven ability to grow audiences, optimize engagement, and manage end-to-end campaigns across multiple industries. I’m fluent in English and French and thrive in fast-paced, collaborative environments. Currently authoring 'From Pain to Power', I’m developing a personal branding strategy and book promotion plan while continuing to deliver measurable results for clients. I enjoy turning data into insights and crafting creative content that resonates with audiences.

Available to hire

I’m a bilingual digital marketing specialist with 5+ years of experience driving social media, SEO, SEM, and content campaigns for agencies, corporate clients, and entrepreneurial ventures. I have a proven ability to grow audiences, optimize engagement, and manage end-to-end campaigns across multiple industries. I’m fluent in English and French and thrive in fast-paced, collaborative environments.

Currently authoring ‘From Pain to Power’, I’m developing a personal branding strategy and book promotion plan while continuing to deliver measurable results for clients. I enjoy turning data into insights and crafting creative content that resonates with audiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

French

Fluent

Arabic

Fluent

Work Experience

Author at Rebuild

January 1, 2025 - Present

Writing a motivational book exploring resilience, personal growth, and transformation. Leading content development, outlining chapters, and defining key messages for an impactful narrative. Developing a personal branding strategy in preparation for book promotion and audience engagement. Demonstrating self-driven project management, goal-setting, and creative writing skills.

Content Specialist at ICUC Social - Dentsu

May 1, 2024 - October 2, 2025

Trained and mentored 5 new employees in a 3-week onboarding program, improving team efficiency. Managed 5 major client projects across food & beverage, retail, and multinational corporate sectors. Handled crisis management and de-escalation, responding to hundreds of online comments/messages and resolving issues within 24 hours. Delivered high-level customer service, managing ~100 weekly client interactions. Maintained bilingual project management in English and French. Proficient in CRM and social media tools (Sprinklr, Khoros, Sprout Social) and advanced Excel/Microsoft Office. Collaborated with executives and stakeholders to ensure brand voice, tone, and values were consistently represented.

Social Media Marketing Specialist at Marketing Agency

January 1, 2023 - October 2, 2025

Managed and grew client social media accounts (Instagram, Facebook, TikTok), creating content calendars and campaigns, achieving 20%+ follower growth within 3 months. Worked with clients across food & beverage and tech sectors. Launched and optimized email marketing campaigns, building segmented databases of 1,500+ contacts and achieving 30%+ open rates. Led SEO on-page improvements, mobile-friendly, error-free websites and creating campaign-specific landing pages, improving lead conversions by 15%. Implemented SEO off-page strategies, including influencer outreach, guest posting, and backlink building. Planned and executed Google Ads campaigns (SEM), performing A/B testing, optimizing ad copy, and managing budgets to achieve 10–15% CTR improvements. Oversaw paid media budgets and strategically allocated spend across platforms to maximize ROI. Coordinated influencer marketing partnerships, driving higher brand visibility and audience engagement. Produced content including product pho

Store Owner at Lebanon Store

January 1, 2022 - October 2, 2025

Negotiated supplier contracts on pricing, discounts, and merchandise terms, securing favorable deals while maintaining product quality. Purchased and curated merchandise, analyzing sales records and monitoring market trends to forecast sales and optimize inventory. Planned and executed social media strategies using HubSpot and Motion, building a content calendar, automated posts, and increasing followers by 400 in 1 week. Generated engaging content aligned with brand voice, fostering loyalty and achieving 5 repeat customers within 3 months. Executed daily posting and engagement using SMART goals and content planning, maintaining consistent messaging and brand clarity. Produced visual content using VN video editing tools and Canva for social media and email campaigns. Collaborated with 2 influencers to launch giveaways, increasing engagement and brand visibility. Managed social media ads, driving traffic to the website and increasing profit by 4% in 2 months. Conducted buyer persona dev

Photographer Assistant at Interior Design Photography Studio

January 1, 2021 - October 2, 2025

Assisted lead photographer on approximately 200 projects, including residential homes, exhibitions, and retail stores. Collaborated with interior designers and executives to understand visions and translate them into high-quality photography and videography. Developed strong communication and project management skills while coordinating multiple stakeholders. Contributed to content creation that enhanced the visibility and portfolio of designers and the studio.

Author at Rebuild

January 1, 2025 - Present

Content Specialist at ICUC Social - Dentsu

May 1, 2024 - October 2, 2025

Trained and mentored 5 new employees in onboarding; improved team efficiency. Recognized as top departmental performer, managing 5 major client projects across food & beverage, retail, and multinational corporate sectors. Handled crisis management and de-escalation, responding to hundreds of online comments/messages and resolving issues within 24 hours. Delivered high-level customer service, managing ~100 weekly client interactions. Attended biweekly team meetings to review projects, discuss client feedback, brainstorm solutions, and communicate new ideas. Maintained bilingual project management in English and French. Proficient in CRM and social media tools (Sprinklr, Khoros, Sprout Social). Collaborated with executives and stakeholders to ensure brand voice, tone, and values were consistently represented.

Social Media Marketing Specialist at Marketing Agency

January 1, 2023 - October 2, 2025

Managed and grew client social media accounts (Instagram, Facebook, TikTok) with content calendars and campaigns; achieved 20%+ follower growth within 3 months. Launched and optimized email marketing campaigns with a 1,500+ contact database and 30%+ open rates. Led on-page SEO improvements; created landing pages; improved lead conversions by 15%. Implemented off-page SEO strategies including influencer outreach and backlink building. Planned and executed Google Ads campaigns (SEM) with A/B testing to achieve CTR improvements of 10-15%. Managed paid media budgets to maximize ROI. Coordinated influencer marketing partnerships, produced content including product photos and short-form videos, and conducted market research. Built buyer personas and audience segmentation to improve targeting; managed Google Reviews and online reputation; delivered data-driven reporting and marketing analysis to optimize campaigns.

Store Owner at Lebanon

January 1, 2022 - October 2, 2025

Negotiated supplier contracts on pricing, discounts, and merchandise terms, securing favorable deals while maintaining product quality. Purchased and curated merchandise; analyzed sales records; monitored market trends to forecast sales and optimize inventory. Planned and executed social media strategies using HubSpot and Motion; built a content calendar; automated posts; increased followers by 400 in 1 week. Generated engaging content aligned with brand voice; fostered loyalty and 5 repeat customers within 3 months. Executed daily posting and engagement; maintained consistent messaging and brand clarity. Produced visual content using VN video editing tools and Canva for social media and email campaigns. Collaborated with 2 influencers to launch giveaways; increased engagement and brand visibility. Managed social media ads, driving traffic to the website and increasing profit by 4% in 2 months. Conducted buyer persona development, segmentation, and user journey mapping to optimize cont

Photography Assistant at Interior Design Photography Studio

January 1, 2021 - October 2, 2025

Assisted lead photographer on approximately 200 projects, including residential homes, exhibitions, and retail stores. Collaborated with interior designers and executives to understand visions and translate them into high-quality photography and videography. Developed strong communication and project management skills while coordinating multiple stakeholders. Contributed to content creation that enhanced visibility and portfolio of designers and the studio.