Hi, I’m Alexandre Brabant, a trilingual Search Marketing Expert with 20 years in SEO and paid search. I’ve driven traffic and revenue for clients across industries, including Nissan Canada, Brewster, Banff Lake Louise Tourism, Sunshine Village, SkiBig3.com, Whistler.com, Intrawest, Cossette Media, Tourism BC, End of the Roll, and more. I am a Google Ads Advanced Certified professional and work across campaigns, display, remarketing, and shopping with a proven track record of KPI improvements and ROI growth. I’m open to contract, part-time, remote, or hybrid opportunities and can perform a Free PPC Audit as a demonstration of the value I can bring. You can learn more about me on LinkedIn: linkedin.com/in/abrabant. If you’d like to chat, I’m available for a quick phone conversation at your convenience.

Alexandre Brabant

Hi, I’m Alexandre Brabant, a trilingual Search Marketing Expert with 20 years in SEO and paid search. I’ve driven traffic and revenue for clients across industries, including Nissan Canada, Brewster, Banff Lake Louise Tourism, Sunshine Village, SkiBig3.com, Whistler.com, Intrawest, Cossette Media, Tourism BC, End of the Roll, and more. I am a Google Ads Advanced Certified professional and work across campaigns, display, remarketing, and shopping with a proven track record of KPI improvements and ROI growth. I’m open to contract, part-time, remote, or hybrid opportunities and can perform a Free PPC Audit as a demonstration of the value I can bring. You can learn more about me on LinkedIn: linkedin.com/in/abrabant. If you’d like to chat, I’m available for a quick phone conversation at your convenience.

Available to hire

Hi, I’m Alexandre Brabant, a trilingual Search Marketing Expert with 20 years in SEO and paid search. I’ve driven traffic and revenue for clients across industries, including Nissan Canada, Brewster, Banff Lake Louise Tourism, Sunshine Village, SkiBig3.com, Whistler.com, Intrawest, Cossette Media, Tourism BC, End of the Roll, and more. I am a Google Ads Advanced Certified professional and work across campaigns, display, remarketing, and shopping with a proven track record of KPI improvements and ROI growth.

I’m open to contract, part-time, remote, or hybrid opportunities and can perform a Free PPC Audit as a demonstration of the value I can bring. You can learn more about me on LinkedIn: linkedin.com/in/abrabant. If you’d like to chat, I’m available for a quick phone conversation at your convenience.

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Language

English
Fluent
French
Fluent
Spanish; Castilian
Fluent

Work Experience

Search Marketing Consultant (contract work - freelancer) at eMarketing101
July 1, 2007 - Present
Multilanguage online marketing consultant delivering SEO & PPC strategies for diverse clients; established pay-for-performance PPC deals; performed web analytics and ROI reporting; developed and executed online marketing plans for clients such as Brewster, SkiBanff.com, BanffLakeLouise.com, Whistler.com and more across Vancouver, Kelowna and Montreal.
Director, Search Marketing at Cossette Media
June 11, 2007 - October 2, 2025
Led the development and implementation of search marketing plans (SEO & PPC) for multiple clients in various industries. Tourism British Columbia, HelloBC.com: achieved CPC reductions from $1.30 to $0.28 with a budget of $1.2M per year across numerous campaigns; provided web analytics, ROI tracking, SEM education and external client seminars.
Internet Advertising Specialist & Search Marketing Specialist at Teligence Communications
October 31, 2006 - October 2, 2025
Developed and implemented online marketing plans including SEO & PPC; managed budgets up to $1M; built affiliate programs; implemented ROI metrics; trained internal teams and supported external clients with SEM initiatives.
eMarketing Manager at Resort Reservations Network (Intrawest Corporation)
December 15, 2001 - October 2, 2025
Developed and implemented online marketing plans including SEO, online advertising and affiliate marketing; built relationships with publishers; contributed to Vancouver.com achieving ~$2M in sales; ROI tracking and KPI reporting for ski destinations.
eMarketing Coordinator at Intrawest Corporation
December 31, 2000 - October 2, 2025
Developed the Passport project online marketing plan including SEO, opt-in emailing, contests and online advertising components; contributed to broader eMarketing initiatives and internal knowledge sharing.
Search Marketing Consultant (contract work - freelancer) at eMarketing 101
July 1, 2007 - Present
Multilanguage development and implementation of online marketing plans including SEO and PPC. Improved KPIs for numerous clients, set up pay-for-performance (PPC) deals, conducted web analytics reporting, and developed ROI tracking metrics. Led campaigns for clients such as Brewster, SkiBanff, Banff Lake Louise Tourism, Whistler.com, and others across Vancouver, Kelowna, and Montreal.
Director, Search Marketing at Cossette Media
June 11, 2007 - October 2, 2025
Led development and implementation of search marketing plans (SEO & PPC) for multiple clients; reduced CPCs for Tourism British Columbia HelloBC campaigns; oversaw web analytics setup, ROI KPI development, and internal SEM education.
Internet Advertising Specialist & Search Marketing Specialist at Teligence Communications
October 31, 2006 - October 2, 2025
Developed and implemented online marketing plans (SEO & PPC), negotiated pay-for-performance deals with search portals, managed affiliate marketing programs, tracked ROI with analytics, and provided SEM education to internal clients.
eBusiness Marketing Manager at Resort Reservations Network (Intrawest Corporation)
December 15, 2001 - October 2, 2025
Developed and implemented online marketing plans including SEO, online advertising and affiliate marketing for ski destinations; drove ROI and led eMarketing efforts for Vancouver.com with multi-million sales.
eMarketing Coordinator at Intrawest Corporation
December 31, 2000 - October 2, 2025
Developed online marketing plans (SEO, opt-in emailing, contests, and online advertising) for Intrawest properties and Passport project; conducted web analytics and ROI tracking.
Search Marketing Consultant (contract work - freelancer) at eMarketing 101
July 1, 2007 - November 16, 2025
Multilanguage development and implementation of online marketing plans including SEO & PPC Management for various clients & marketing agencies. Tasks included improving KPIs, ROI optimization, setting up pay-for-performance PPC deals, webstats analysis, ROI reporting, and implementing successful online marketing plans for clients such as Brewster.ca, SkiBanff.com, BanffLakeLouise.com, Whistler.com, and Vancouver tours.
Director Search Marketing at Cossette Media
June 11, 2007 - June 11, 2007
Led development and implementation of search marketing plans including SEO & PPC for multiple clients; Tourism British Columbia (HelloBC): reduced CPC from $1.30 to $0.28 on a $1.2M annual budget; optimized PPC, analytics, and ROI tracking; SEM education and client consultation; internal seminars.
Internet Advertising Specialist & Search Marketing Specialist at Teligence Communications
October 31, 2006 - October 31, 2006
Developed online marketing plans (SEO & PPC) for online dating brands; managed PPC deals across Google AdWords, Yahoo, Miva, Kanoodle, Clubzone, AdBrite (budget ~ $1M, 14M page views/year); implemented affiliate programs; web analytics and KPI ROI tracking; SEM education & seminars.
eBusiness Marketing Manager at Resort Reservations Network (Intrawest Corporation)
December 15, 2001 - December 15, 2001
Developed and implemented online marketing plan including SEO, online advertising and affiliate marketing; deals with Yahoo, Overtnre, Google, FindWhat, RealNames, AMI group, Skicentral, Travelocity etc.; web analytics and ROI tracking; contributed to ski destination campaigns (WhistlerBlackcomb.com, Tremblant.com) and the Vancouver.com eMarketing plan generating ~2 million in sales in months; advised Intrawest resorts on eMarketing initiatives.
eMarketing Coordinator at Intrawest Corporation
December 31, 2000 - December 31, 2000
Development of online marketing plan for the Passport project (SEO, opt-in emailing, contests, online advertising) and other eMarketing initiatives; internal communications.
Search Marketing Consultant (contract work) at eMarketing 101
July 1, 2007 - Present
Development and implementation of online marketing plans (SEO & PPC) for multiple clients, set up pay-for-performance PPC deals, web analytics and ROI tracking, and contribution to clients such as Brewster, SkiBanff.com, BanffLakeLouise.com, Whistler.com, End of the Roll, and others.
Director, Search Marketing at Cossette Media
December 11, 2006 - June 11, 2007
Led development and implementation of search marketing plans (SEO & PPC) for multiple clients; achieved CPC reductions (e.g., Tourism British Columbia CPC from 1.30 to 0.28 with a $1.2M annual budget); responsibilities included web analytics setup, KPI tracking, SEM education.
Internet Advertising Specialist & Search Marketing Specialist at Teligence Communications
March 14, 2005 - October 31, 2006
Developed online marketing plans (SEO & PPC) for multiple brands in the online dating industry; negotiated pay-for-performance deals with search engines; set up affiliate marketing; web analytics and ROI reporting; SEM education for internal clients.
eBusiness Marketing Manager at Resort Reservations Network (Intrawest Corporation)
December 1, 2000 - December 15, 2001
Development and implementation of online marketing plan including SEO, online advertising and affiliate marketing; set up deals with publishers; ROI tracking; led SEO/online campaigns for ski destinations including WhistlerBlackcomb, Tremblant, and other Intrawest properties; supported Intrawest resorts with eMarketing initiatives.

Education

Business Degree in Administration (BCom) at Université du Québec à Montréal (UQAM)
January 11, 2030 - January 1, 1994
Advanced Search Engine Workshops Certification at John Alexander & Robin Nobles
January 1, 2004 - October 2, 2025
BCom at Université du Québec à Montréal (UQAM)
January 11, 2030 - January 1, 1994
Advanced Search Engine Workshops Certification at John Alexander & Robin Nobles
January 1, 2004 - October 2, 2025
Business Degree in Administration (BCom) at Université du Québec à Montréal (UQAM)
January 1, 1994 - November 16, 2025
Advanced Search Engine Workshops Certification at John Alexander & Robin Nobles
January 1, 2004 - November 16, 2025
BCom (Management) at Université du Québec à Montréal (UQAM)
January 11, 2030 - January 1, 1994
Advanced Search Engine Workshops Certification at John Alexander & Robin Nobles
January 1, 2004 - March 11, 2026

Qualifications

Google Ads Advanced Certified
January 11, 2030 - October 2, 2025
SEO Certified by Search Engine Workshops
January 11, 2030 - October 2, 2025
Google Partner
January 11, 2030 - October 2, 2025
Google Ads Advanced Certified
January 11, 2030 - October 2, 2025
SEO Certified by Search Engine Workshops
January 11, 2030 - October 2, 2025
Google Partner
January 11, 2030 - October 2, 2025
SEMPO Vancouver Leader
January 11, 2030 - October 2, 2025
Google Ads Advanced Certified
January 11, 2030 - November 16, 2025
SEO Certified by Search Engine Workshops
January 11, 2030 - November 16, 2025
Google Partner
January 11, 2030 - November 16, 2025
SES Conference Attendee
January 11, 2030 - November 16, 2025
Google Ads Advanced Certified
January 11, 2030 - March 11, 2026
SEO Certified by Search Engine Workshops
January 11, 2030 - March 11, 2026
Advanced Search Engine Workshops Certification
January 1, 2004 - March 11, 2026

Industry Experience

Software & Internet, Travel & Hospitality, Professional Services, Media & Entertainment, Retail, Other