Social Media Manager at Madd Capp Games

Develop and implement comprehensive social media strategies to increase brand awareness, drive traffic and engage target audiences via Meta and TikTok, increasing engagement by 33% year-over-year. Create and run Madd Capp TikTok account to acquire over 1,000 followers in 15 months. Collaborate with PR, executive and product teams to launch new products and secure promotional events (GMA Deals & Steals, Oprah’s Favorite Things, The View). Create, curate, and manage all published content (images, video, blog writing) to elevate brand profile and ensure message consistency. Design social media advertising campaigns including budget allocation, targeting, and performance analysis; delivered a 36% increase in engagement through targeted ads across all platforms. Build analytic reports in Shopify, Constant Contact and Meta Business Suite to track, analyze, and deliver data-driven insights to optimize performance. Improve engagement rates by 58% through paid media campaigns and content opti

Real-Estate Photographer at Connection Street Media

Captured high-quality photographs of residential and commercial properties for marketing and sales. Collaborated with real estate agents, homeowners, and staging professionals to present properties in the best light. Used DSLR cameras, lighting setups, and drone photography to produce engaging images. Maintained high-volume, on-time delivery with a 24–48 hour turnaround and produced virtual tours and 360-degree imagery.

Bartender at Hotel Viking

Delivered elevated guest experiences in a fast-paced, upscale environment. Crafted bespoke cocktails, provided personalized recommendations, and maintained a fully stocked, organized bar. Managed cash and credit transactions, balanced cash drawers, and performed nightly reconciliations. Collaborated with service teams to ensure seamless, high-end guest experiences and upheld health and sanitation standards.

Lead Media Manager & Videographer at Central Connecticut State University, Division I Football Program

Supervised daily filming operations for practices and games to ensure quality for coaching review. Edited film in real-time and post-production to prepare materials for coaching staff. Participated in team success as NEC Champions in 2017 and 2019, earning playoff rings. Proficient with XOS Digital Program and captured live-action photography for the athletic department.

Layout Editor at The Recorder, CCSU Newspaper

Designed and arranged newspaper page layouts, ensuring a visually appealing and reader-friendly presentation. Collaborated with editors, journalists, and photographers to prioritize content and ensure timely placement. Used desktop publishing tools including Adobe InDesign and Illustrator; coordinated advertisement placement to maximize revenue while maintaining editorial integrity.

Photography Editor at The Recorder, CCSU Newspaper

Selected and featured photography for breaking national news stories. Designed and coordinated layout concepts, collaborating with editors and reporters to deliver compelling visuals. Worked with InDesign and Illustrator to refine page designs and maintain branding consistency.

Social Media Manager at Madd Capp Games

Developed and implemented comprehensive social media strategies to increase brand awareness, drive traffic and engage target audiences via Meta and TikTok; created and managed TikTok account with over 1,000 followers in 15 months; collaborated with PR, executive and product teams to launch new products and promotions; built and managed content across multiple channels; delivered analytics-driven insights to optimize campaigns across platforms.

Real-Estate Photographer at Connection Street Media

Captured high-quality photography of residential and commercial properties; collaborated with real estate agents and homeowners to present properties in the best light; utilized DSLR gear, lighting setups, and drone photography to provide immersive property views.

Bartender at Hotel Viking

Delivered elevated guest experiences in a fast-paced, upscale hospitality environment by crafting bespoke cocktails and providing personalized service; curated personalized recommendations; maintained an organized stocked bar; collaborated with kitchen staff to ensure seamless service; adhered to health, safety and sanitation standards.

Newspaper Layout Editor at The Recorder, CCSU

Designed and arranged newspaper layouts to ensure visually appealing, reader-friendly presentation of articles, photos, and ads; coordinated with editors, journalists, and photographers to ensure timely placement; used InDesign and Illustrator to create layouts; ensured ad accuracy and optimized revenue through effective layouts.

Photography Editor at The Recorder, CCSU

Oversaw daily photography operations and edited live-action images for coaching staff and players; produced photography assets for publication and sports features; coordinated with editors and designers to optimize image quality and layout.