I'm Rainier Saputra, a Business Administration graduate specializing in Digital Business with hands-on experience in digital campaign performance analysis, multimedia content production, and data-driven marketing support at Sinar Mas Land. I bring a mix of analytical rigor and creative storytelling, and I thrive on turning data into campaigns that resonate with audiences. I have cross-cultural exposure from an international leadership exchange in Finland and am proficient in marketing analytics, social media strategy, SEO/SEM fundamentals, and end-to-end content execution using Adobe Creative Cloud, CapCut, Canva, and Meta Business Suite. I'm seeking junior/graduate full-time roles in Digital Marketing, Content Marketing, Social Media, or Campaign/Performance Analytics to contribute to insight-driven campaigns, scalable content strategies, and impactful brand communication.

Rainier Saputra

I'm Rainier Saputra, a Business Administration graduate specializing in Digital Business with hands-on experience in digital campaign performance analysis, multimedia content production, and data-driven marketing support at Sinar Mas Land. I bring a mix of analytical rigor and creative storytelling, and I thrive on turning data into campaigns that resonate with audiences. I have cross-cultural exposure from an international leadership exchange in Finland and am proficient in marketing analytics, social media strategy, SEO/SEM fundamentals, and end-to-end content execution using Adobe Creative Cloud, CapCut, Canva, and Meta Business Suite. I'm seeking junior/graduate full-time roles in Digital Marketing, Content Marketing, Social Media, or Campaign/Performance Analytics to contribute to insight-driven campaigns, scalable content strategies, and impactful brand communication.

Available to hire

I’m Rainier Saputra, a Business Administration graduate specializing in Digital Business with hands-on experience in digital campaign performance analysis, multimedia content production, and data-driven marketing support at Sinar Mas Land. I bring a mix of analytical rigor and creative storytelling, and I thrive on turning data into campaigns that resonate with audiences.

I have cross-cultural exposure from an international leadership exchange in Finland and am proficient in marketing analytics, social media strategy, SEO/SEM fundamentals, and end-to-end content execution using Adobe Creative Cloud, CapCut, Canva, and Meta Business Suite. I’m seeking junior/graduate full-time roles in Digital Marketing, Content Marketing, Social Media, or Campaign/Performance Analytics to contribute to insight-driven campaigns, scalable content strategies, and impactful brand communication.

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Language

Indonesian
Fluent
English
Advanced

Work Experience

Marketing & Content Intern at PT Bumi Serpong Damai Tbk (Sinar Mas Land)
December 1, 2023 - October 6, 2025
Worked under the Digital Marketing & Content team within the Deputy Group CEO to ownership development division. Created and curated digital content for social media and internal campaigns to strengthen brand communication. Assisted in campaign performance analysis and strategy development for ongoing marketing initiatives. Collaborated with cross-functional teams to support digital activation and promotional events.
Chief Marketing Officer (CMO) at Startup Fest (University Event)
June 1, 2024 - August 1, 2024
Led marketing efforts for the final project, creating a digital marketing campaign and delivering a strong final evaluation that was highly appreciated by the examiner.
Marketing & Content Intern at PT Bumi Serpong Damai Tbk (Sinar Mas Land)
December 31, 2023 - October 6, 2025
Worked under the Digital Marketing & Content team within the Deputy Group CEO Township Development Division. Created digital content for social media and internal campaigns to strengthen brand communication. Assisted in campaign performance analysis and strategy development for ongoing marketing initiatives. Collaborated with cross-functional teams to support digital activation and promotional events.
Freelance Content Specialist & Video Editor at Self-employed / Freelance
November 3, 2024 - Present
Produced and edited high-impact video content using Adobe Premiere/CapCut for various clients. Managed end-to-end digital projects, ensuring 100% timely delivery and client satisfaction.
Digital Content Analyst at PT Bumi Serpong Damai Tbk (Sinar Mas Land)
March 1, 2025 - September 1, 2025
Optimized digital content performance for large-scale township developments. Analyzed campaign data reports to improve engagement and marketing ROI.
Branding Specialist at Le’Rusa Clinic
January 1, 2023 - Present
Executed data-driven branding projects resulting in increased customer engagement.

Education

Senior High School Diploma at St. Aloysius 1 High School Bandung
January 1, 2018 - January 1, 2021
Bachelor of Business Administration (BBA) at Parahyangan Catholic University
January 1, 2021 - October 6, 2025
High School at St. Aloysius 1 High School Bandung
January 11, 2030 - October 6, 2025
BBA in Digital Business at Parahyangan Catholic University
January 11, 2030 - November 1, 2025

Qualifications

Certificate of Completion – Bachelor of Business Administration (BBA)
January 1, 2021 - October 6, 2025
Lead Author – Global Research Paper on Supplier Relationships (ISUSTAIN)
January 11, 2030 - January 2, 2026

Industry Experience

Media & Entertainment, Education, Professional Services, Software & Internet, Retail, Other, Real Estate & Construction, Healthcare