Available to hire
Hi, I’m Prerna Dewani. I’m a content editor and writer who loves turning complex topics into clear, engaging, SEO-friendly content. I craft blogs, web pages, and email copy that align with brand voice and drive audience growth. I regularly perform keyword research, build internal links, and measure impact with analytics to improve engagement.
I’m collaborative, data-driven, and eager to learn new tools and platforms. I enjoy working with marketing, product, and design teams to deliver content that resonates with audiences and supports business goals.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
SEO Content Editor & Writer at Let's Get Moving
July 1, 2024 - PresentWrote SEO blogs and web page content aligned with brand tone, SEO best practices, and internal communication goals. Delivered 2000 words of written content per day with factual accuracy and engaging storytelling. Achieved an engagement rate of 74.15% with an average of 600 new users on each blog. Focused on internal linking guidelines and keyword research using Semrush and Google Search Console.
Marketing/Social Media Intern at RE/MAX
December 1, 2023 - October 8, 2025Designed and implemented email marketing campaigns and drip sequences on Mailchimp and Follow-up Boss. Created compelling CRM emails and SMS campaigns, including 30-day content calendars. Analyzed website performance and presented weekly optimization reports to senior leadership; adapted brand voice for OOH, transit ads, and multichannel campaigns for Canadian audiences. Highlights: open rate of 40.9% on the new listings email.
Marketing Specialist at Kylas
December 1, 2022 - October 8, 2025Created SEO-based blogs about CRM, B2B sales, and SME growth. The blog “CRM for Dummies” appeared in the top 10 Google search results. Collaborated with product and design teams to deliver content for new features, reducing time-to-market by 20%. Authored and tested push notifications and email campaigns, boosting click-through rates by 30%.
Senior Content Writer at Verificient Technologies
June 1, 2022 - October 8, 2025Wrote long-form blog and educational content that increased dwell time on site by 2 minutes and reduced bounce rate by 18%. Achieved a 5.1% conversion rate for Google Ads and landing pages. Used social listening tools to drive 30% more shares and saves. Led a team of social media executives and managed calendars; increased LinkedIn organic follower outreach by 50%.
Account Executive at Ogilvy
April 1, 2020 - October 8, 2025Coordinated with designers and copywriters to deliver brand-aligned assets. Managed a renowned healthcare brand (Tata Chemicals) and executed a TV ad campaign. Created and maintained brand-consistent copy decks with 100% voice and tone compliance while reducing revision cycles by 50%.
Copywriter - Intern at DDB Worldwide
July 1, 2018 - October 8, 2025Collaborated with content lead and creative director for content audits. Responsible for creating copies for three accounts, including food, healthcare, and CPG brands.
Education
Post Graduation – Advertising, Media and Marketing Management at Humber College, Toronto, Canada
January 1, 2023 - December 31, 2024Master of Arts – Journalism and Mass Communication at MIT University, Pune, India
June 1, 2017 - June 1, 2019Qualifications
Industry Experience
Media & Entertainment, Professional Services, Education, Other
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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