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Hi, I’m Neha Sharma—a Digital Marketing Manager with 10+ years of experience driving growth for CPG, eCommerce, SaaS, and media brands. I’ve led multi-million-dollar paid media programs, optimizing programmatic, social, and search campaigns to deliver measurable ROI and scalable impact. I excel at turning data into action with AI-powered tools and cross-functional collaboration. I’ve helped brands grow audiences, improve conversion, and align marketing with business goals, including co-founding Covers' DEIB group to foster an inclusive, high-performing team.…Hi, I’m Neha Sharma—a Digital Marketing Manager with 10+ years of experience driving growth for CPG, eCommerce, SaaS, and media brands. I’ve led multi-million-dollar paid media programs, optimizing programmatic, social, and search campaigns to deliver measurable ROI and scalable impact. I excel at turning data into action with AI-powered tools and cross-functional collaboration. I’ve helped brands grow audiences, improve conversion, and align marketing with business goals, including co-founding Covers' DEIB group to foster an inclusive, high-performing team.

Neha Sharma

Digital Marketer, Marketing Strategist, Growth Marketer, +3

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Hi, I’m Neha Sharma—a Digital Marketing Manager with 10+ years of experience driving growth for CPG, eCommerce, SaaS, and media brands. I’ve led multi-million-dollar paid media programs, optimizing programmatic, social, and search campaigns to deliver measurable ROI and scalable impact. I excel at turning data into action with AI-powered tools and cross-functional collaboration. I’ve helped brands grow audiences, improve conversion, and align marketing with business goals, including co-founding Covers' DEIB group to foster an inclusive, high-performing team.…Hi, I’m Neha Sharma—a Digital Marketing Manager with 10+ years of experience driving growth for CPG, eCommerce, SaaS, and media brands. I’ve led multi-million-dollar paid media programs, optimizing programmatic, social, and search campaigns to deliver measurable ROI and scalable impact. I excel at turning data into action with AI-powered tools and cross-functional collaboration. I’ve helped brands grow audiences, improve conversion, and align marketing with business goals, including co-founding Covers' DEIB group to foster an inclusive, high-performing team.

Available to hire

Hi, I’m Neha Sharma—a Digital Marketing Manager with 10+ years of experience driving growth for CPG, eCommerce, SaaS, and media brands. I’ve led multi-million-dollar paid media programs, optimizing programmatic, social, and search campaigns to deliver measurable ROI and scalable impact.

I excel at turning data into action with AI-powered tools and cross-functional collaboration. I’ve helped brands grow audiences, improve conversion, and align marketing with business goals, including co-founding Covers’ DEIB group to foster an inclusive, high-performing team.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Digital Marketing Manager at NS Sports Media Pros (Covers.com)

October 1, 2025 - October 9, 2025

Oversaw and optimized a $2.7M annual media budget across programmatic, paid social, and paid search for Covers and Sportsbook Review, driving audience growth and campaign performance in regulated North American sports and casino markets. Directed programmatic prospecting and retargeting across sports and casino verticals, increasing CTR by 22% and improving conversion efficiency by 18%. Managed multi-channel paid social and search campaigns (Meta, Twitter, Reddit, Google), boosting ROI by 25% while ensuring provincial/state regulatory compliance. Served as liaison between brands and agencies, leveraging performance analytics (CPA, ROAS) to optimize media buys and enhance overall campaign performance. Led creative direction for ad copy and design with 100% regulatory compliance. Presented performance insights to senior leadership, guiding ongoing media strategy and plan development. Co-founded Covers’ DEIB group and led Pride Month initiatives, fostering an inclusive workplace culture

Digital Marketing Specialist at The PUR Company

December 1, 2021 - October 9, 2025

Owned digital marketing and eCommerce strategy for a leading CPG brand, driving 106% YoY growth in eCommerce sales and expanding international reach. Designed and executed SEO/SEM, email, paid ads, and social campaigns, optimizing for conversion and engagement. Recruited and managed a team of 3 eCommerce coordinators, providing mentorship for international growth initiatives. Relaunched the Shopify website with improved UX and SEO, boosting organic visibility and conversions. Built dashboards and reports to track performance trends and inform executive decision-making.

Campaign Manager - Digital Advertising at AsteroidX

October 1, 2020 - October 9, 2025

Managed Amazon PPC campaigns for medium to high-volume clients across diverse categories. Created and optimized tailored campaign strategies to increase sales, improve product ranking, and reduce ACOS. Conducted gap analyses and optimizations to ensure profitability and growth. Developed and delivered training modules on Amazon PPC, listing optimization, and Buy Box eligibility to strengthen team capabilities. Introduced streamlined processes to resolve Amazon-related issues, reducing client churn and improving retention.

Freelance Digital Marketing Projects at Remote / Various Clients

December 31, 2022 - October 9, 2025

Delivered tailored digital marketing solutions for startups and SMEs across SaaS, fitness, fashion, and consumer goods. Emotify: developed SEO-focused website copy, content strategy, and email campaigns, boosting engagement and acquisition; executed Google Ads campaigns with conversion tracking. WitClicks: led digital strategy, onboarding clients via LinkedIn marketing and managing Amazon and Google Ads campaigns to improve visibility and sales.

Key Accounts Manager at Zomato

January 1, 2020 - October 9, 2025

Led a team of 10 account managers, driving 43% annual growth through supply expansion and marketing campaigns. Designed and executed BTL & ATL campaigns, boosting app usage by 58%.

Account Manager at Amazon India

September 1, 2018 - October 9, 2025

Supported sellers in scaling via FBA adoption and Sponsored Products, driving 3x revenue growth. Created training modules for Amazon’s Heavy & Bulky category, enabling account managers to onboard high-potential sellers.

Senior Key Account Manager at Staples

February 1, 2017 - October 9, 2025

Managed a team of 4 account managers, consistently meeting sales and retention targets.

Digital Marketing Manager at NS Sports Media Pros (Covers.com)

October 1, 2025 - October 9, 2025

Oversaw a $2.7M annual media budget across programmatic, paid social, and paid search for Covers and Sportsbook Review in regulated North American markets. Directed prospecting and retargeting campaigns, increasing CTR by 22% and boosting conversion efficiency by 18%. Managed multi-channel campaigns (Meta, Twitter, Reddit, Google) to improve ROI by 25% while ensuring regulatory compliance. Coordinated creative direction and copy/design to maintain 100% regulatory compliance. Presented performance insights to senior leadership and helped shape ongoing media strategy; co-founded Covers’ DEIB group to foster an inclusive culture.

Digital Marketing Specialist at The PUR Company

December 1, 2021 - October 9, 2025

Owned digital marketing and eCommerce strategy for a leading CPG brand, driving 106% YoY growth in eCommerce sales and expanding international reach. Designed and executing SEO/SEM, email, paid ads, and social campaigns; recruited and managed a team of 3 eCommerce coordinators; relaunched the Shopify site with improved UX and SEO; built dashboards to track performance and inform leadership decisions.

Campaign Manager - Digital Advertising at AsteroidX

October 1, 2020 - October 9, 2025

Managed Amazon PPC campaigns for medium to high-volume clients; developed tailored strategies to increase sales and ranking while reducing ACOS. Conducted gap analyses and optimizations, ensured profitability, and delivered training modules on Amazon PPC, listing optimization, and Buy Box eligibility; introduced streamlined processes to reduce client churn.

Freelance Digital Marketing Projects at Remote

December 31, 2022 - October 9, 2025

Delivered tailored digital marketing solutions for startups and SMEs across SaaS, fitness, fashion, and consumer goods. Emotify: SEO-focused website copy, content strategy, and email campaigns with Google Ads execution and conversion tracking. WitClicks: led digital strategy, onboarding clients via LinkedIn marketing, and managed Amazon and Google Ads campaigns to improve visibility and sales.

Key Accounts Manager at Zomato, Mumbai

January 1, 2020 - October 9, 2025

Led a team of 10 account managers, driving 43% annual growth through supply expansion and marketing campaigns. Designed and executed BTL & ATL campaigns, boosting app usage by 58%.

Account Manager at Amazon India, Mumbai

September 1, 2018 - October 9, 2025

Supported sellers in scaling via FBA adoption and Sponsored Products, driving 3x revenue growth. Created training modules for Amazon’s Heavy & Bulky category to onboard high-potential sellers.

Senior Key Account Manager at Staples, Mumbai

February 1, 2017 - October 9, 2025

Managed a team of 4 account managers, consistently meeting sales and retention targets.