Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hi, I’m Kevin Lynch, a data-driven Social Media Manager and gaming influencer based near Seattle. I craft engaging content and influencer campaigns that build communities, drive brand awareness, and boost KPI-driven results across platforms like Instagram, TikTok, YouTube, and Twitch. I thrive on turning analytics into actionable strategies and collaborating with game studios, publishers, and creative talent to deliver end-to-end campaigns—from content creation to live events and performance reporting. I’m seeking opportunities in interactive multimedia, games publishing and marketing, and related event management. I bring a track record of growing audiences, optimizing paid and organic campaigns, and delivering measurable impact through creative storytelling and rigorous measurement.…Hi, I’m Kevin Lynch, a data-driven Social Media Manager and gaming influencer based near Seattle. I craft engaging content and influencer campaigns that build communities, drive brand awareness, and boost KPI-driven results across platforms like Instagram, TikTok, YouTube, and Twitch. I thrive on turning analytics into actionable strategies and collaborating with game studios, publishers, and creative talent to deliver end-to-end campaigns—from content creation to live events and performance reporting. I’m seeking opportunities in interactive multimedia, games publishing and marketing, and related event management. I bring a track record of growing audiences, optimizing paid and organic campaigns, and delivering measurable impact through creative storytelling and rigorous measurement.

Kevin Lynch

Social Media Manager, Content Creator, Influencer Marketing Manager, +2





Hi, I’m Kevin Lynch, a data-driven Social Media Manager and gaming influencer based near Seattle. I craft engaging content and influencer campaigns that build communities, drive brand awareness, and boost KPI-driven results across platforms like Instagram, TikTok, YouTube, and Twitch. I thrive on turning analytics into actionable strategies and collaborating with game studios, publishers, and creative talent to deliver end-to-end campaigns—from content creation to live events and performance reporting. I’m seeking opportunities in interactive multimedia, games publishing and marketing, and related event management. I bring a track record of growing audiences, optimizing paid and organic campaigns, and delivering measurable impact through creative storytelling and rigorous measurement.…Hi, I’m Kevin Lynch, a data-driven Social Media Manager and gaming influencer based near Seattle. I craft engaging content and influencer campaigns that build communities, drive brand awareness, and boost KPI-driven results across platforms like Instagram, TikTok, YouTube, and Twitch. I thrive on turning analytics into actionable strategies and collaborating with game studios, publishers, and creative talent to deliver end-to-end campaigns—from content creation to live events and performance reporting. I’m seeking opportunities in interactive multimedia, games publishing and marketing, and related event management. I bring a track record of growing audiences, optimizing paid and organic campaigns, and delivering measurable impact through creative storytelling and rigorous measurement.

Available to hire

Hi, I’m Kevin Lynch, a data-driven Social Media Manager and gaming influencer based near Seattle. I craft engaging content and influencer campaigns that build communities, drive brand awareness, and boost KPI-driven results across platforms like Instagram, TikTok, YouTube, and Twitch. I thrive on turning analytics into actionable strategies and collaborating with game studios, publishers, and creative talent to deliver end-to-end campaigns—from content creation to live events and performance reporting.

I’m seeking opportunities in interactive multimedia, games publishing and marketing, and related event management. I bring a track record of growing audiences, optimizing paid and organic campaigns, and delivering measurable impact through creative storytelling and rigorous measurement.

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Social Media Manager at Tiger Mountain Industrial

January 1, 2025 - Present

Developed and executed multi-platform social media strategies to increase brand awareness, engagement, and follower growth. Managed daily content creation, curation, and scheduling across Instagram, Facebook, TikTok, TikTok Shop, X (Twitter), and LinkedIn. Monitored performance metrics using Meta Business Suite, TikTok Analytics, and Google Analytics to inform content and campaign adjustments. Planned and executed influencer marketing campaigns, onboarding creators to drive brand awareness, engagement, and sales. Led paid social advertising campaigns from strategy to execution, optimizing for conversions and audience targeting. Responded to audience interactions to boost community engagement. Tracked emerging trends and platform updates to maintain relevance. Collaborated with design, marketing, and product teams to ensure cohesive brand messaging and visual consistency. Hosted engaging TikTok Shop livestreams to showcase products, drive real-time sales, and interact with viewers. TikT

Social Media Manager at Griot’s Garage

December 1, 2024 - October 9, 2025

Developed and implemented a social media strategy aligned with the company’s goals. Created, curated, and scheduled engaging content (text, images, video) for Instagram, Facebook, YouTube, and X. Analyzed social media performance to optimize reach and engagement. Created the most viewed original content with 2 million organic views across Instagram and Facebook, and doubled monthly Instagram engagement in September 2024 (1M+). Managed influencer marketing programs and collaborated with marketing, design, events, email marketing, and external paid social teams to ensure cohesive messaging and brand consistency. Engaged with online communities to build brand awareness and foster meaningful interactions.

Social Media Manager at Str8 Rippin’

December 1, 2025 - October 9, 2025

Content Creation & Curation: developed engaging, on-brand content for Instagram, Facebook, and X, including graphics, videos, and written posts. Community Engagement: monitored comments, messages, and interactions to build a strong online community. Strategy Development: planned and executed social media strategies to increase brand visibility and engagement. Analytics & Reporting: tracked performance metrics and provided regular reports. Collaboration & Trend Monitoring: worked with organization leads and design teams to align efforts with business goals while staying updated on industry trends.

Senior Community Coordinator at GameStop

October 1, 2023 - October 9, 2025

Streamlined content creation by 70%, focusing on higher quality output resulting in stronger retention. 33% increase in social media engagement (>800M impressions, 26.5M engagements). 51% increase in views of videos (85M views). Weekly and quarterly performance reports. Created and published the highest viewed video on social media (>1M views) across all platforms.

Lead Data Analyst at Capgemini

October 1, 2022 - October 9, 2025

Onboarded and managed an offshore team of 6 for Microsoft Trade Compliance reporting. Served as escalation point for processing high-impact cases and compliance reports. Designed and curated conversational datasets to train and fine-tune AI language models for chatbot applications. Incorporated user feedback and interaction logs into iterative improvements to chatbot performance. Performed extensive testing, annotation, and error analysis to enhance response quality. Achieved 33% process improvements by streamlining data analytics processes; created support docs and training materials.

Quality Assurance Project Manager at Azimetry

May 1, 2013 - October 9, 2025

Experienced significant career growth with the organization, starting in Analytics, to Project Management. >50% performance improvement by developing & implementing comprehensive Standard Operating Procedures. Actively recruited to return from contract work at Insight Global.

Sr. Data Analyst at Azimetry

December 1, 2017 - October 9, 2025

Role highlights: career growth within analytics and project coordination; contributed to data-driven decision making and process improvements during 2016-2017.

Marketing Analyst at Amazon at Insight Global

December 1, 2016 - October 9, 2025

Budget allocation and customer targeting optimization. Analyzing 3rd party vendor reports and troubleshooting campaign issues. Performing quality assurance of campaign parameters to advertiser specifications. Identified potential discrepancies and budget issues.

Project Coordinator at Microsoft at Insight Global

November 1, 2016 - October 9, 2025

Oversee data collection and team coordination efforts of 3-6 direct reports. Contributed to creation of baselines for capturing analog data for an emerging technology stack (Microsoft HoloLens).