As a results-driven Digital Marketing Manager with 5+ years of hands-on experience, I bring a diverse skill set and a passion for crafting data-driven strategies that deliver measurable impact. My expertise spans the full spectrum of modern digital marketing, including CRM systems, marketing automation, email campaigns, social media management, content creation, paid advertising, copywriting, website redevelopment to improve user experience, performance, SEO and more(WordPress, GoDaddy, and other templated platforms), and press release distribution. Over the years, I’ve honed my ability to leverage digital tools, analytics platforms, and automation systems to create strategies that are both scalable and ROI-focused. From social media scheduling tools and email marketing platforms to website management and performance tracking, I ensure every campaign is data-backed and outcome-oriented. I have overseen digital strategy for 15+ organization, from not-for-profits and charities to businesses generating over £250K annually. This broad portfolio has allowed me to refine a strategic approach that balances creativity with commercial results. Beyond social media, I’ve delivered press release campaigns, video editing, podcast production, digital PR initiatives, and SMS marketing strategies, all designed to boost visibility and engagement. My goal is always to translate digital activity into tangible business successes, whether you want to be seen more, sell more or help more. Whether it’s leveraging AI tools, automation, CRM systems, or paid media, I approach every project with a strategic mindset and a focus on measurable ROI.

Lydia Turner

As a results-driven Digital Marketing Manager with 5+ years of hands-on experience, I bring a diverse skill set and a passion for crafting data-driven strategies that deliver measurable impact. My expertise spans the full spectrum of modern digital marketing, including CRM systems, marketing automation, email campaigns, social media management, content creation, paid advertising, copywriting, website redevelopment to improve user experience, performance, SEO and more(WordPress, GoDaddy, and other templated platforms), and press release distribution. Over the years, I’ve honed my ability to leverage digital tools, analytics platforms, and automation systems to create strategies that are both scalable and ROI-focused. From social media scheduling tools and email marketing platforms to website management and performance tracking, I ensure every campaign is data-backed and outcome-oriented. I have overseen digital strategy for 15+ organization, from not-for-profits and charities to businesses generating over £250K annually. This broad portfolio has allowed me to refine a strategic approach that balances creativity with commercial results. Beyond social media, I’ve delivered press release campaigns, video editing, podcast production, digital PR initiatives, and SMS marketing strategies, all designed to boost visibility and engagement. My goal is always to translate digital activity into tangible business successes, whether you want to be seen more, sell more or help more. Whether it’s leveraging AI tools, automation, CRM systems, or paid media, I approach every project with a strategic mindset and a focus on measurable ROI.

Available to hire

As a results-driven Digital Marketing Manager with 5+ years of hands-on experience, I bring a diverse skill set and a passion for crafting data-driven strategies that deliver measurable impact. My expertise spans the full spectrum of modern digital marketing, including CRM systems, marketing automation, email campaigns, social media management, content creation, paid advertising, copywriting, website redevelopment to improve user experience, performance, SEO and more(WordPress, GoDaddy, and other templated platforms), and press release distribution.

Over the years, I’ve honed my ability to leverage digital tools, analytics platforms, and automation systems to create strategies that are both scalable and ROI-focused. From social media scheduling tools and email marketing platforms to website management and performance tracking, I ensure every campaign is data-backed and outcome-oriented.

I have overseen digital strategy for 15+ organization, from not-for-profits and charities to businesses generating over £250K annually. This broad portfolio has allowed me to refine a strategic approach that balances creativity with commercial results. Beyond social media, I’ve delivered press release campaigns, video editing, podcast production, digital PR initiatives, and SMS marketing strategies, all designed to boost visibility and engagement. My goal is always to translate digital activity into tangible business successes, whether you want to be seen more, sell more or help more.

Whether it’s leveraging AI tools, automation, CRM systems, or paid media, I approach every project with a strategic mindset and a focus on measurable ROI.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more

Language

English
Fluent

Work Experience

Digital Marketing Manager – Self-Employed
August 1, 2021 - Present
Managed social media accounts for up to 15 businesses and individuals; submitted press releases; delivered email marketing campaigns including weekly newsletters; edited videos for Reels, TikTok & YouTube; created graphics with Canva & Adobe; produced and released podcasts; copywriting; social strategy development and execution; analytics tracking; created and executed paid social ads via Meta Business Suite; KPI setting and reporting using PowerPoint & Excel; SEO with keywords, hashtags, and blog writing; utilized AI, automation & CRM tools; created and managed automated messaging systems; led a small team to generate leads and drive memberships; UGC & EGC; tools included Adobe CC, MailChimp, WordPress, Canva, CapCut.
Digital & Social Editor at Lewis Business Media
August 1, 2021 - October 10, 2025
Consulted with the team to create and deliver content plans for each market; produced interviews, product reviews, news and analysis, newsletters, and repurposed content across sites; attended press conferences and industry events; created written, video, and podcast content.
Digital Marketing Manager – Self-Employed at Self-Employed / Freelance
August 1, 2021 - Present
Managed social media accounts for up to 15 businesses and individuals; submitted press releases; delivered email campaigns including weekly newsletters; edited videos for Reels, TikTok, and YouTube; created graphics using Canva and Adobe; recorded and released numerous podcasts; copywriting; developed and executed social strategies; tracked analytics; created and managed paid social campaigns via Meta Business Suite; set KPIs and reported results using PowerPoint and Excel; implemented SEO through keyword optimization and blog writing; leveraged AI, automation and CRM tools; created and managed automated messaging systems; led a small team to generate leads and drive memberships; produced UGC/EGC content; proficient in Adobe CC, MailChimp, WordPress, CapCut, Canva.
Digital & Social Editor at Lewis Business Media
August 1, 2021 - October 10, 2025
Collaborated with the team to design content plans for each market; produced interviews, product reviews, news and analysis, newsletters, and repurposed content across sites; attended press conferences and industry events; created written and video content and podcasts; launched podcasts; increased engagement on social media; improved SEO on WordPress sites.

Education

Master's Degree in International Journalism at Sheffield Hallam University
January 1, 2019 - January 1, 2020
BA Honours in Politics at De Montfort University
January 1, 2016 - January 1, 2019
Master's Degree in International Journalism at Sheffield Hallam University
January 1, 2019 - January 1, 2020
BA Honours in Politics at De Montfort University
January 1, 2016 - January 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Retail

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more

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