Available to hire
I’m Deepika Pradeep, a product-focused technology leader driving digital transformation across ERP, data analytics, and cloud-based platforms. Over 14 years, I have led end-to-end product, program and stakeholder management for airlines, hospitality, real estate, healthcare, and financial services, delivering measurable impact and strong customer outcomes. I thrive in matrixed environments and excel at translating business goals into clear roadmaps, prioritizing work, and delivering iterative, data-driven solutions that boost adoption, efficiency, and ROI.
I enjoy collaborating with cross-functional teams—designers, engineers, vendors, and health/finance stakeholders—to craft user-centric products and scalable platforms. I’m passionate about agile practices, go-to-market enablement, and leveraging analytics to inform decisions, improve processes, and elevate the customer experience.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
English
Fluent
Malayalam
Advanced
Hindi
Advanced
Arabic
Intermediate
Work Experience
Product Manager at Mediclinic Group
February 1, 2025 - PresentDefine the vision and KPIs for Mediclinic’s patient self-service platform, aligning with the group’s digital transformation goals; manage end-to-end delivery across multiple hospitals; lead a cross-functional team of designers, engineers, vendors, and digital health specialists to deliver features including secure patient authentication, real-time insurance validation, and online payments; establish data-driven prioritization frameworks and roadmaps aligned with strategic business goals.
Product Manager at Mediclinic Group
February 1, 2025 - PresentDefine the vision and KPIs for Mediclinic's patient self-service platform, align with the group's digital transformation goals; manage end-to-end delivery across multiple hospitals; lead cross-functional teams including designers, engineers, vendors, and digital health specialists to deliver key features such as secure patient authentication, real-time insurance validation, and online payments.
Senior Product Owner - Digital & Web at DAMAC Group
January 31, 2025 - October 11, 2025Led end-to-end digital transformation of 3 complex B2C processes for DAMAC Living App & Web, delivering a 30% rise in app adoption and conversion within six months. Defined the product vision, roadmap, and KPI-aligned priorities; managed a cross-functional team of ~25 including designers, engineers, vendors, and digital health specialists; established user stories, BRDs, process maps, and acceptance criteria; collaborated with CRM (Salesforce), Finance (Fusion), Sales, and Marketing to drive go-to-market and release planning; ensured timely delivery and quality through structured sprint reviews and backlog management; monitored usage metrics and conducted impact/root-cause analyses.
Senior Product Owner - Digital & Web at DAMAC Group
January 31, 2025 - October 11, 2025Led the digital transformation of 3 complex B2C processes within the DAMAC Living App & Web; developed product roadmap and ensured alignment with strategic goals; collaborated with cross-functional teams across CRM, Finance (Fusion), Sales, Marketing, and Maintenance to deliver with a sprint-driven approach; managed 25-member cross-functional teams; defined user stories and acceptance criteria; delivered 50+ features with significant UI/UX improvements; performed ROI and gap analysis to prioritize the backlog.
Senior Product Owner - Digital & Web at DAMAC Group
January 1, 2025 - October 11, 2025Led the digital transformation of 3 complex B2C processes within the DAMAC Living App & Web products, resulting in a 30% increase in app adoption and conversion within six months; recognized with the DAMAC Go-Getter Award for contributions; developed product roadmaps; collaborated with cross-functional stakeholders; managed a 25-person cross-functional team; created user stories, BRDs, process maps and defined product acceptance criteria via Azure DevOps/Jira; aligned with strategic goals.
Senior Product Owner - Data & Analytics, ERP at Jumeirah Group
June 30, 2023 - October 11, 2025Spearheaded the digital transformation of 50+ features across ERP and analytics domains for Jumeirah Group, including HR analytics, finance dashboards, and customer insights. Built and prioritized a data-driven backlog, defined MVPs, and collaborated with cross-functional teams (UX, IT, Finance, Marketing) to deliver features that improved operational efficiency and decision-making. Created use cases, BRDs, and process maps; drove UI/UX improvements with a focus on intuitive, customer-centric interfaces; managed Jira-based release plans and sprint cadences.
Senior Product Owner - Data & Analytics, ERP at Jumeirah Group
June 30, 2023 - October 11, 2025Managed POS integration with Tahweel ERP Fusion Finance across multiple SBUs; implemented Operational Performance Analytics with dashboards; prepared functional specifications and audit/compliance docs; led design and rollout of HR analytics via Power BI; defined KPI tracking and sprint release plans; coordinated with technology, finance, HR, marketing, and procurement across business units.
Senior Product Owner - Data & Analytics, ERP at Jumeirah Group
June 1, 2023 - October 11, 2025Managed the data & analytics and ERP product portfolio, including the integration of Tahweel ERP Fusion Finance across multiple SBUs; established operational analytics and KPI tracking; organized multi-stakeholder workshops, sprint reviews, and demos; managed product backlog and roadmap with a clear product vision; led Azure DevOps/Jira activities for 50+ features; collaborated with UX/UI to refresh B2B/B2C interfaces; created use cases, BRDs, and acceptance criteria.
Product Manager - Digital Transformation, Finance at AXA Gulf
April 30, 2022 - October 11, 2025Led digital transformation of two major insurance product suites from concept through post-implementation support across AXA Gulf entities, enabling faster time-to-market and improved data quality. Coordinated end-to-end product lifecycle, including requirements gathering, sprint planning, and stakeholder communications; defined success metrics and ROI expectations; worked with Finance, IT, and Operations to ensure alignment with regional regulatory and financial controls.
Senior Software Analyst at AXA Gulf
April 1, 2022 - October 11, 2025Led the digital transformation of 2 significant insurance products across 4 AXA Gulf entities in the Middle East within a tight 4-month window; achieved ~45% reduction in operational costs and improved data consistency; drove agile delivery across cross-functional teams; coordinated with Marketing, Sales, and IT stakeholders to ensure successful rollout and adoption.
Senior Software Analyst at Emirates Airlines
August 31, 2020 - October 11, 2025Led ERP and HR/payments-related integration and functional decomposition for UAE VAT implementation. Supported rollout of Oracle HR/Payroll interfaces and internal controls; steered agile ceremonies and cross-functional collaboration across HR, Finance, IT, and Operations to ensure timely, compliant delivery. Facilitated governance with stakeholders and maintained roadmap visibility through status reports and demos.
Senior Software Analyst at Emirates Airlines
August 31, 2020 - October 11, 2025Led ERP Fusion - Bank Payment interfaces analysis; performed functional decomposition and scope modeling; guided successful VAT implementation ensuring compliance across systems; steered agile delivery for HR, Procurement, Finance, and IT across multiple entities; tracked product KPIs and coordinated stakeholder demos.
Senior Software Analyst at Emirates Airlines
August 1, 2020 - October 11, 2025Led ERP Fusion – Bank Payment interfaces analysis, functional decomposition and scope modeling for UAE VAT implementation under tight timelines; steered agile delivery across HR, Procurement, Finance, and IT teams using Monday.com for product delivery and iterations; managed a cross-functional team of 25; tracked product usage and performance metrics for actionable insights; defined use cases for time management apps and led automation initiatives (Provident Fund and Pension) to mitigate financial risk.
Software Engineer at Infosys
June 30, 2012 - October 11, 2025Contributed to design, requirement reviews, and testing for Oracle HR applications and retail client deployments, enabling successful ERP rollouts and operational improvements. Worked with teams to translate business needs into implementable software solutions and supported post-implementation stabilization.
Software Engineer at Infosys
June 1, 2012 - October 11, 2025Contributed to Oracle HR and PeopleSoft rollout for major retail client (Walmart) through technical design reviews, business requirement analysis, and application testing; supported deployment across retail operations and ensured alignment with business processes and compliance.
Software Engineer at Infosys
June 1, 2012 - October 11, 2025Conducted technical design, business requirement documentation reviews and application testing to support the rollout of Oracle HR PeopleSoft applications for Walmart retail client; ensured successful integration and quality across modules.
Education
B.Tech at National Institute of Technology, Calicut
July 1, 2006 - May 1, 2010B.Tech, Computer Science Engineering at National Institute of Technology, Calicut
July 1, 2006 - May 1, 2010B.Tech, Computer Science Engineering at National Institute of Technology, Calicut, India
July 1, 2006 - May 1, 2010Qualifications
Certified SAFe® 6 Product Owner/Product Manager
January 11, 2030 - October 11, 2025Scaled Agile
January 11, 2030 - October 11, 2025IIBA Certified Scrum Product Owner (CSPO)
January 11, 2030 - October 11, 2025Certified Business Analysis Professional (CBAP®)
January 11, 2030 - October 11, 2025Certified SAFe® 6 Product Owner/ Product Manager
January 11, 2030 - October 11, 2025IIBA Certified Scrum Product Owner (CSPO)
January 11, 2030 - October 11, 2025Scrum Alliance Certified Scrum Product Owner (CSPO)
January 11, 2030 - October 11, 2025Certified SAFe® 6 Product Owner/Product Manager
January 11, 2030 - October 11, 2025Scaled Agile Certified Business Analysis Professional (CBAP®)
January 11, 2030 - October 11, 2025IIBA Certified Scrum Product Owner (CSPO)
January 11, 2030 - October 11, 2025Scrum Alliance Certified Scrum Product Owner (CSPO)
January 11, 2030 - October 11, 2025Industry Experience
Healthcare, Real Estate & Construction, Travel & Hospitality, Software & Internet, Financial Services, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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