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I'm Federica Picozzi, a global brand and business manager in the luxury eyewear sector, based in Milano. I lead strategic planning and growth for a portfolio of House and Licensed brands, with a passion for hyper-luxury expansion and turning data into action. I'm a collaborative leader who coordinates across Wholesale, Retail and E-Commerce to drive marketing, communication and product strategy, delivering measurable results. Outside work, I'm a certified yoga teacher, volunteer, and sports enthusiast.…I'm Federica Picozzi, a global brand and business manager in the luxury eyewear sector, based in Milano. I lead strategic planning and growth for a portfolio of House and Licensed brands, with a passion for hyper-luxury expansion and turning data into action. I'm a collaborative leader who coordinates across Wholesale, Retail and E-Commerce to drive marketing, communication and product strategy, delivering measurable results. Outside work, I'm a certified yoga teacher, volunteer, and sports enthusiast.

Federica Picozzi

Brand Strategist, Marketing Strategist, Marketing Analyst, +1

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I'm Federica Picozzi, a global brand and business manager in the luxury eyewear sector, based in Milano. I lead strategic planning and growth for a portfolio of House and Licensed brands, with a passion for hyper-luxury expansion and turning data into action. I'm a collaborative leader who coordinates across Wholesale, Retail and E-Commerce to drive marketing, communication and product strategy, delivering measurable results. Outside work, I'm a certified yoga teacher, volunteer, and sports enthusiast.…I'm Federica Picozzi, a global brand and business manager in the luxury eyewear sector, based in Milano. I lead strategic planning and growth for a portfolio of House and Licensed brands, with a passion for hyper-luxury expansion and turning data into action. I'm a collaborative leader who coordinates across Wholesale, Retail and E-Commerce to drive marketing, communication and product strategy, delivering measurable results. Outside work, I'm a certified yoga teacher, volunteer, and sports enthusiast.

Available to hire

I’m Federica Picozzi, a global brand and business manager in the luxury eyewear sector, based in Milano. I lead strategic planning and growth for a portfolio of House and Licensed brands, with a passion for hyper-luxury expansion and turning data into action.

I’m a collaborative leader who coordinates across Wholesale, Retail and E-Commerce to drive marketing, communication and product strategy, delivering measurable results. Outside work, I’m a certified yoga teacher, volunteer, and sports enthusiast.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

Italian

Fluent

English

Fluent

German

Beginner

Spanish; Castilian

Beginner

Work Experience

Global Business Manager, Luxury Portfolio at EssilorLuxottica S.A.

May 1, 2024 - Present

Leading strategic planning and business development for luxury eyewear brands, focusing on hyper-luxury expansion. Managing the business of a portfolio of House and Licensed Brands.

Global Brand Business Manager Persol at EssilorLuxottica S. A.

April 30, 2024 - October 12, 2025

Executed global strategies across Wholesale, Retail & E-Commerce for one of Italy’s most iconic eyewear brands. Managed a business generating 1M units/year ( approx. €110M revenue).

Global Brand Business Manager at Persol

April 1, 2024 - October 12, 2025

Executed global strategies across Wholesale, Retail & E-Commerce for Persol; managed a business generating approximately 1M units/year (~€110M revenue).

Global Brand Manager OLIVER PEOPLES and ALAIN MIKLI at EssilorLuxottica S. A.

April 30, 2022 - October 12, 2025

Led global marketing and communication strategies for two proprietary luxury brands. Drove EMEA expansion for one and executed a successful global re-launch for the other.

Global Brand Manager OLIVER PEOPLES and ALAIN MIKLI at EssilorLuxottica S.A.

April 1, 2022 - October 12, 2025

Led global marketing and communication strategies for two proprietary luxury brands; drove EMEA expansion for Oliver Peoples and executed a global relaunch for Alain Mikli.

Junior Business Brand Manager LUXURY PORTFOLIO – Wholesale Italy at EssilorLuxottica S. A.

December 31, 2020 - October 12, 2025

Designed and executed 360° local marketing plans, boosting sales across 12 luxury brands (House and Licensed) in the Italian wholesale channel.

Junior Business Brand Manager, Luxury Portfolio – Wholesale Italy at EssilorLuxottica S.A.

December 1, 2020 - October 12, 2025

Designed and executed 360° local marketing plans, boosting sales across 12 luxury brands (House and Licensed) in the Italian wholesale channel.

Marketing & Sales Analyst – Wholesale Italy at EssilorLuxottica S. A.

December 31, 2017 - October 12, 2025

Provided business performance insights, product analysis, and market trends to support marketing and commercial teams.

Marketing & Sales Analyst – Wholesale Italy at EssilorLuxottica S.A.

December 1, 2017 - October 12, 2025

Provided business performance insights, product analysis, and market trends to support marketing and commercial teams.

Brand Business Manager Assistant – DOLCE&GABBANA, BURBERRY, VERSACE at EssilorLuxottica S. A.

October 31, 2015 - October 12, 2025

Supported Corporate Brand Business Manager in strategic, analytical, and operational marketing tasks.

Brand Business Manager Assistant – DOLCE&GABBANA, BURBERRY, VERSACE at EssilorLuxottica S.A.

October 1, 2015 - October 12, 2025

Supported Corporate Brand Business Manager in strategic, analytical, and operational marketing tasks.

Global Business Manager Luxury Portfolio at EssilorLuxottica S. A.

April 2, 2015 - Present

Leading strategic planning and business development for luxury eyewear brands, with a focus on hyper-luxury expansion. Managing the business of a portfolio of House and Licensed Brands.