I'm a results-driven marketing and public relations professional with a track record of planning and executing social media campaigns, analyzing data to maximize campaign effectiveness, and generating creative content ideas. I enjoy collaborating with cross-functional teams to drive website traffic, improve conversion rates, and achieve business objectives, leveraging data insights to refine strategies and continually enhance campaign performance.

Rawad Malaeb

I'm a results-driven marketing and public relations professional with a track record of planning and executing social media campaigns, analyzing data to maximize campaign effectiveness, and generating creative content ideas. I enjoy collaborating with cross-functional teams to drive website traffic, improve conversion rates, and achieve business objectives, leveraging data insights to refine strategies and continually enhance campaign performance.

Available to hire

I’m a results-driven marketing and public relations professional with a track record of planning and executing social media campaigns, analyzing data to maximize campaign effectiveness, and generating creative content ideas.

I enjoy collaborating with cross-functional teams to drive website traffic, improve conversion rates, and achieve business objectives, leveraging data insights to refine strategies and continually enhance campaign performance.

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Language

Arabic
Fluent
English
Fluent

Work Experience

Service Specialist at Patient First Urgent Care Center, Glen Allen, VA
August 1, 2023 - Present
Manage and update patient and guarantor account information; process and release drug screen results and DOT physicals; review DOT forms and pricing codes; handle payments; provide medical record details to patients, insurers, and authorized parties; follow up with internal departments and external insurers; investigate and resolve account discrepancies.
Occupational Health Specialist at Patient First Urgent Care Center, Glen Allen, VA
August 1, 2023 - October 12, 2025
Reviewed patient account statuses, performed outreach to employers, insurers, third-party administrators, and patients to determine claim status and steps for reimbursement; collaborated with the occupational health department; consistently achieved performance goals; analyzed account histories; monitored payment activities; reconciled discrepancies; updated customer information.
Communications Specialist at Lebanon Parliamentary Elections 2022, Beirut, Lebanon
June 1, 2022 - October 12, 2025
Managed communication with the public, media, and campaign team to ensure cohesive messaging; created and scheduled social media content; partnered with journalism and marketing teams to synchronize campaign messaging; promoted, planned, and organized communication materials; developed and maintained media relations strategies.
Digital Marketing Account Manager at Bridge of Minds, Beirut, Lebanon
March 1, 2022 - October 12, 2025
Analyzed campaign data to evaluate effectiveness and refine strategies; designed and executed social media campaigns to drive engagement; conducted industry trend research to generate content ideas; contributed to brainstorming; developed and implemented digital marketing strategies to increase website traffic and improve conversion rates.
General Manager at Malaeb Corp, Aley, Lebanon
January 1, 2021 - October 12, 2025
Oversaw daily business operations including budgeting, staffing, scheduling, inventory, customer service, and sales; developed operational strategies to improve efficiency and reduce costs; coordinated employee training; managed vendor relationships; monitored financial performance for cost savings and revenue growth.
Service Specialist at Patient First Urgent Care Center, Glen Allen, VA
August 1, 2023 - Present
Manage and update physical and digital patient and guarantor account information to keep records accurate and current. Process and release drug screen results and DOT physicals to authorized parties. Review and verify DOT physical forms and pricing codes. Handle payment transactions, update account information, and provide medical record details to patients, insurance carriers, and other authorized parties. Regular follow up with internal departments and external insurance companies and clients. Investigate and resolve account discrepancies through additional research.
Occupational Health Specialist at Patient First Urgent Care Center, Glen Allen, VA
August 1, 2023 - October 12, 2025
Reviewed patient account statuses and performed outreach to employers, insurance companies, third-party administrators, and patients to determine claim status and required steps for reimbursement. Collaborated with the occupational health department to ensure accurate updates of information gathered during the collections process. Consistently achieved performance goals and targets. Analyzed account histories, monitored payment activities, reconciled discrepancies, and updated customer information in the database.
Communications Specialist at Lebanon Parliamentary Elections 2022, Beirut, Lebanon
June 1, 2022 - October 12, 2025
Managed communication with the public, media, and campaign team to ensure cohesive messaging. Created and scheduled social media content across various platforms in alignment with content calendars. Partnered with journalism and marketing teams to gather information and synchronize campaign messaging. Worked with the team to promote, plan, and organize communication materials. Developed and maintained media relations strategies to enhance public awareness of campaign activities.
Digital Marketing Account Manager at Bridge of Minds, Beirut, Lebanon
March 1, 2022 - October 12, 2025
Analyzed campaign data to evaluate effectiveness and refine strategies for optimal results. Designed and executed social media campaigns to align with company goals and drive engagement. Conducted research on industry trends and competitor activities to generate fresh content ideas. Contributed to brainstorming sessions with team members to create innovative marketing strategies. Developed and implemented digital marketing strategies to increase website traffic and enhance conversion rates.
General Manager at Malaeb Corp, Aley, Lebanon
January 1, 2021 - October 12, 2025
Oversaw all daily business operations, including budgeting, staffing, scheduling, inventory control, customer service, and sales. Developed and executed operational strategies to enhance efficiency, reduce costs, and boost customer satisfaction. Coordinated employee training to ensure adherence to company policies and procedures. Managed vendor relationships to secure optimal pricing on supplies and materials. Monitored financial performance, identifying opportunities for cost savings and revenue growth.
Service Specialist at Patient First Urgent Care Center
August 1, 2023 - Present
Managed and updated physical and digital patient and guarantor account information to keep records accurate and current. Processed and released drug screen results and DOT physicals to authorized parties. Reviewed and verified DOT physical forms and pricing codes. Handled payment transactions, updated account information, and provided medical record details to patients, insurance carriers, and other authorized parties. Regular follow up with internal departments and external insurance companies and clients. Investigated and resolved account discrepancies through additional research.
Occupational Health Specialist at Patient First Urgent Care Center
August 1, 2023 - October 12, 2025
Reviewed patient account statuses and performed outreach to employers, insurance companies, third-party administrators, and patients to determine claim status and required steps for reimbursement. Collaborated with the occupational health department to ensure accurate updates of information gathered during the collections process. Consistently achieved performance goals and targets. Analyzed account histories, monitored payment activities, reconciled discrepancies, and updated customer information in the database.
Communications Specialist at Lebanon Parliamentary Elections 2022
June 1, 2022 - October 12, 2025
Managed communication with the public, media, and campaign team to ensure cohesive messaging. Created and scheduled social media content across various platforms in alignment with content calendars. Partnered with journalism and marketing teams to gather information and synchronize campaign messaging. Worked with the team to promote, plan, and organize communication materials. Developed and maintained media relations strategies to enhance public awareness of campaign activities.
Digital Marketing Account Manager at Bridge of Minds
March 1, 2022 - October 12, 2025
Analyzed campaign data to evaluate effectiveness and refine strategies for optimal results. Designed and executed social media campaigns to align with company goals and drive engagement. Conducted research on industry trends and competitor activities to generate fresh content ideas. Contributed to brainstorming sessions with team members to create innovative marketing strategies. Developed and implemented digital marketing strategies to increase website traffic and enhance conversion rates.
General Manager at Malaeb Corp
January 1, 2021 - October 12, 2025
Oversaw all daily business operations, including budgeting, staffing, scheduling, inventory control, customer service, and sales. Developed and executed operational strategies to enhance efficiency, reduce costs, and boost customer satisfaction. Coordinated employee training to ensure adherence to company policies and procedures. Managed vendor relationships to secure optimal pricing on supplies and materials. Monitored financial performance, identifying opportunities for cost savings and revenue growth.

Education

Bachelor's Degree in Public Relations at American University of Science and Technology, Beirut, Lebanon
January 11, 2030 - June 1, 2015
Master’s Degree in Marketing at Lebanese University, Beirut, Lebanon
January 11, 2030 - October 12, 2025
Bachelor's Degree in Public Relations at American University of Science and Technology, Beirut, Lebanon
January 11, 2030 - June 1, 2015
Master's Degree in Marketing at Lebanese University, Beirut, Lebanon
January 11, 2030 - October 12, 2025
Bachelor’s Degree in Public Relations at American University of Science and Technology, Beirut, Lebanon
January 11, 2030 - June 1, 2015
Master’s Degree in Marketing at Lebanese University, Beirut, Lebanon
January 11, 2030 - October 12, 2025

Qualifications

Digital Marketing Associate
June 1, 2023 - October 12, 2025
English Competency
July 1, 2022 - October 12, 2025
Sales Techniques
August 1, 2018 - October 12, 2025
Entrepreneurship and Creativity
November 1, 2017 - October 12, 2025
Digital Marketing Associate, META
June 1, 2023 - October 12, 2025
English Competency, University of Michigan
July 1, 2022 - October 12, 2025
Sales Techniques, Allianz Sales Academy
August 1, 2018 - October 12, 2025
Entrepreneurship and Creativity by UNICEF, Nawaya
November 1, 2017 - October 12, 2025
Digital Marketing Associate, META
June 1, 2023 - October 12, 2025
English Competency, University of Michigan
July 1, 2022 - October 12, 2025
Sales Techniques, Allianz Sales Academy
August 1, 2018 - October 12, 2025
Entrepreneurship and Creativity by UNICEF, Nawaya
November 1, 2017 - October 12, 2025

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education, Retail