Available to hire
I am a Strategic Product Designer with 3+ years of UX/UI expertise and a background in financial services leadership. I thrive in cross-functional teams and translate complex business problems into intuitive, customer-centric experiences across fintech, HRMS, ERP, and mobile platforms.
I specialize in market localization and culturally relevant design, having adapted Chinese-designed systems for the Kenyan market while keeping business objectives in mind. I enjoy user research, rapid iteration, and leveraging AI-first strategies to deliver measurable outcomes for users and stakeholders.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
English
Fluent
Work Experience
Product Localization & Design Specialist at Transsion
June 1, 2025 - PresentLed localization of Chinese-designed ERP systems for the Kenyan market; created character-based explainers and product walkthroughs; adapted mobile interfaces for local culture; analyzed system architecture to remove market barriers; designed AI-assisted interactions and integrated AI-generated reports, system analytics, and predictive insights on future selling trends; contributed to cross-functional efforts to integrate AI features into ERP; designed email templates and website visuals; created landing pages, social media graphics, promotional materials; conducted user research and market analysis to inform localization decisions.
Digital Product Designer at Nathan Digital
May 1, 2025 - October 13, 2025Designed secure payroll systems and insurance dashboards; led end-to-end UX for a self-service HRMS platform; revamped ERP onboarding; implemented a 3-click action rule to streamline tasks; established a unified design system and component library; partnered with developers to ensure faithful implementation across platforms; mentored two junior designers.
UI/UX Designer at Nathan Digital
August 1, 2024 - October 13, 2025Led website design for personalized client sites; drove UX lifecycle for HRMS from research to testing; simplified ERP workflows to improve onboarding and training efficiency; improved data visualization and decision support.
UI/UX Designer at Gulf African Bank
February 1, 2023 - October 13, 2025Conducted user research, usability testing, and interviews for a mobile banking app; developed personas and journey maps guiding UX improvements; supported A/B testing of design elements; contributed to mobile banking interface enhancements improving user satisfaction.
Product Localization & Design Specialist at Transsion
June 1, 2025 - October 28, 2025Conduced market research to evaluate alignment of Chinese-designed ERP systems with Kenyan market requirements; designed character-based explainers and product walkthroughs to simplify complex product features; led localization for mobile interfaces and adapted UI/UX for local culture; analyzed system architecture to identify localization opportunities; designed AI-assisted interactions and integrated AI-generated reports, analytics, and predictive insights for future selling trends; collaborated cross-functionally to integrate AI features into ERP systems; produced campaign visuals and website content; conducted user research to inform decisions and provided data-driven localization recommendations.
Digital Product Designer at Nathan Digital
May 1, 2025 - May 1, 2025Designed secure payroll systems and insurance dashboards; led end-to-end UX for self-service HRMS; revamped ERP onboarding to boost adoption and retention; implemented a 3-click action rule to streamline tasks; established a unified design system and component library to accelerate design-to-development; partnered with developers for accurate implementation; mentored two junior designers to raise design standards.
UI/UX Designer at Nathan Digital
August 1, 2024 - August 1, 2024Website design: Created personalized business websites increasing client visits and conversions; led the UX lifecycle for HRMS from research to testing to implementation; transformed complex ERP workflows into intuitive experiences reducing training time; enhanced data visualization to improve decision-making efficiency.
UI/UX Designer at Gulf African Bank
February 1, 2023 - February 1, 2023Conducted user research and usability testing for mobile banking affecting 50,000+ users; developed personas and journey maps to inform UX improvements; contributed to A/B testing of design elements and flows, increasing mobile banking conversions; improved mobile UX, elevating user satisfaction by 40%.
Product Designer at Nathan Digital
August 1, 2024 - May 31, 2025Designed secure payroll systems and insurance dashboards, reducing processing time and improving user satisfaction scores. Led end-to-end UX design for a self-service HRMS platform, enabling independent management of onboarding, payroll, and performance reviews. Revamped ERP onboarding to boost user adoption and retention. Implemented a 3-click action rule to streamline tasks through iterative testing and refinement. Established a unified design system and component library to drive visual consistency and accelerate design-to-development.
UI/UX Designer at Nathan Digital
November 1, 2023 - August 31, 2024Website design for personalized business sites, increasing client visit volume and conversions. Led UX lifecycle for HRMS from research to testing and implementation. Transformed ERP workflows into intuitive user experiences, reducing training time. Enhanced data visualization capabilities to improve decision-making efficiency, and established cross-platform design standards while collaborating with developers.
UI/UX Designer at Gulf African Bank
August 1, 2022 - February 28, 2023Conducted user research and usability testing for mobile banking, identifying pain points affecting 50,000+ users. Created personas and journey maps to inform UX improvements. Assisted in A/B testing and user flows, achieving a 25% increase in mobile banking conversions. Contributed to mobile banking UX improvements that enhanced user satisfaction by 40%.
Education
Bachelor of Business & Information Technology at Jomo Kenyatta University of Agriculture and Technology (JKUAT)
January 11, 2030 - October 13, 2025UX Design Professional Certificate at Google
January 1, 2022 - October 13, 2025Bachelor of Business & Information Technology at Jomo Kenyatta University of Agriculture and Technology (JKUAT)
January 11, 2030 - October 28, 2025UX Design Professional Certificate at Google
January 1, 2022 - October 28, 2025Bachelor of Business & Information Technology at Jomo Kenyatta University of Agriculture and Technology (JKUAT)
January 11, 2030 - December 4, 2025UX Design Professional Certificate at Google
January 1, 2022 - December 4, 2025Qualifications
UX Design Professional Certificate - Google
January 1, 2022 - October 13, 2025Google UX Design Professional Certificate
January 11, 2030 - October 28, 2025UX Design Professional Certificate
January 1, 2022 - December 4, 2025Industry Experience
Financial Services, Software & Internet, Professional Services, Media & Entertainment, Other
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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