Highly accomplished graphic designer with extensive experience transforming business objectives into clear, visual solutions and successful brand strategies. Proven track record in conceptualising, designing, and leading comprehensive projects across strategic print and digital marketing including brand identity, pitch decks, web design, content generation, advertorials, event stands, email campaigns, social media, video, and product brochures. Highly proficient in typography, composition, and production management. Possesses the ability to consistently deliver high-quality, on-brand materials and multi-channel campaigns that drive audience engagement and visibility. Excels at working collaboratively, demonstrating effective partnering with sales and marketing to align content with overall marketing strategies and objectives. Continually seeks to keep up with industry trends, emerging technologies and best practices in content creation to improve skills and stay ahead of the field. Uses a data-driven approach, actively analysing content performance metrics to inform decision-making and future content creation.

Jason Parke

Highly accomplished graphic designer with extensive experience transforming business objectives into clear, visual solutions and successful brand strategies. Proven track record in conceptualising, designing, and leading comprehensive projects across strategic print and digital marketing including brand identity, pitch decks, web design, content generation, advertorials, event stands, email campaigns, social media, video, and product brochures. Highly proficient in typography, composition, and production management. Possesses the ability to consistently deliver high-quality, on-brand materials and multi-channel campaigns that drive audience engagement and visibility. Excels at working collaboratively, demonstrating effective partnering with sales and marketing to align content with overall marketing strategies and objectives. Continually seeks to keep up with industry trends, emerging technologies and best practices in content creation to improve skills and stay ahead of the field. Uses a data-driven approach, actively analysing content performance metrics to inform decision-making and future content creation.

Available to hire

Highly accomplished graphic designer with extensive experience transforming business objectives into clear, visual solutions and successful brand strategies. Proven track record in conceptualising, designing, and leading comprehensive projects across strategic print and digital marketing including brand identity, pitch decks, web design, content generation, advertorials, event stands, email campaigns, social media, video, and product brochures.

Highly proficient in typography, composition, and production management. Possesses the ability to consistently deliver high-quality, on-brand materials and multi-channel campaigns that drive audience engagement and visibility.

Excels at working collaboratively, demonstrating effective partnering with sales and marketing to align content with overall marketing strategies and objectives. Continually seeks to keep up with industry trends, emerging technologies and best practices in content creation to improve skills and stay ahead of the field. Uses a data-driven approach, actively analysing content performance metrics to inform decision-making and future content creation.

See more

Language

English
Fluent

Work Experience

Senior Graphic Designer at Interactive Education Solutions Ltd
August 10, 2016 - January 24, 2025
~Duties and Responsibilities~ • Designed and executed brand visuals across diverse platforms, including digital, print and physical environments, maintaining brand consistency. • Produced promotional literature, product catalogues, advertising media and visual assets for marketing campaigns. • Managed the end-to-end process of multimedia content creation, from ideation to execution. • Ensured consistency of brand identity across all customer touch-points, leveraging graphic design expertise. • Worked closely with Sales and Marketing teams to design and conceptualise visual elements for various campaigns, translating strategic goals into visual solutions. • Coordinated with external agencies and managed print material purchase orders to ensure quality control of all printed and promotional materials. ~Accomplishments~ • Designed and implemented a cohesive corporate branding identity, improving market presence leading to an increase in customer recognition. • Created visual assets for campaigns, heightening brand visibility and directly contributing to an increase in sales performance. • Redesigned key creative assets to resonate with target audiences, enhancing brand loyalty and connection. • Designed and produced point-of-sale and exhibition materials, boosting exhibition presence and capturing attendee interest. • Crafted digital graphics for social media, websites, and catalogues, driving an increase in online engagement metrics. • Managed print material purchase orders, optimising inventory levels and achieving cost savings for the department.
Graphic Designer at Crystal Presentations Ltd
June 5, 2006 - September 21, 2013
~Duties and Responsibilities~ • Proposed design concepts and develop visuals based on specific project aims and objectives, translating client briefs into creative solutions. • Conceptualised and executed artwork across diverse project applications, including producing graphics and web pages from both artistic and technical perspectives. • Selected styles, size of type, and arranged layouts in accordance with established aesthetic design principles and implemented style guide parameters for advertising and promotional materials. • Amended existing artwork, editing text and images for clarity, impact, and final production readiness, ensuring alignment with client specifications. • Produced designs for print, presentations, reprographics, and proofing. This included creating original graphics, icons, labels, and packaging. • Liaised with print companies to secure optimal pricing and quality for materials and research and consulted on various production options available for producing artwork. • Coordinated internally to ensure timely and accurate follow-up on client requests and collaborated with the Creative Director to ensure all artworks met client requirements and creative standards. ~Accomplishments~ • Crafted visual identities for multiple clients, aligning brand aesthetics with core values enhancing audience engagement. • Delivered final designs and artwork aligned with client specifications and objectives, achieving high standards of accuracy and quality control. • Designed and produced labels and packaging for various products while creating supporting artwork for effective web execution, demonstrating versatility.
Inhouse Graphic Designer at Interactive Education Ltd
August 4, 2003 - June 2, 2006
~Duties and Responsibilities~ • Designed and produced promotional literature and product catalogues, ensuring alignment with brand guidelines. • Curated advertising media and compelling advertisements across various platforms. • Executed purchase orders for all print materials and managed the development of promotional products, including company uniforms, name badges, and exhibition promotions. • Coordinated directly with external design and production agencies, overseeing project timelines and quality control. • Curated and managed the full inventory of literature for campaigns, exhibitions, and sales staff, maintaining organisation and accessibility. ~Accomplishments~ • Crafted a cohesive corporate branding identity, enhancing market presence, leading to a measurable increase in customer recognition. • Designed and produced promotional literature and product catalogues that enhanced brand visibility and drove audience engagement. • Created engaging point-of-sale displays and promotional materials that elevated exhibition presence and captured attendee interest. • Executed purchase orders for print materials, resulting in optimising inventory management and achieving quantifiable cost savings. • Engineered advertisements across diverse media, driving increased brand visibility in key markets.
Creative Artworker at Crystal Presentations Ltd
November 2, 1992 - July 31, 2003
Duties and Responsibilities:- • Produced graphics and web pages, handling projects from both an artistic and technical perspective. • Selected the appropriate style, size of type, and arranged layouts in strict accordance with aesthetic design principles and established style guide parameters for all advertising and promotional materials. • Researched various technical options available for producing artwork and ensuring material suitability. • Produced final design files ready for lithographic-offset print, digital print, presentations, reprographics and proofing. • Created original graphics and icons for printing and for direct use by software programs, demonstrating versatility in digital asset creation. • Designed labels and packaging for various products while simultaneously creating corresponding artwork for web execution. Accomplishments:- • Developed and delivered finished artwork across a wide variety of applications (print, digital, packaging, web, and software), demonstrating expert command of production pipelines. • Produced designs that met the requirements of clients, achieving high standards of quality and deliverability on all projects. • Designed labels and packaging for various physical products and created artwork for web deployment, ensuring brand cohesion across physical and digital customer touch-points.
Typesetter & Paste-up Artist at Alt-Kinsey / Crystal Print
September 5, 1988 - October 30, 1992
~Duties and Responsibilities~ • Managed all aspects of producing camera-ready artwork for various clients, guaranteeing technical specifications were met for commercial printing processes. • Performed paste-up work, managed typesetting and film make-up work, demonstrating expert proficiency in pre-digital print production techniques. • Liaised closely with the print production team, ensuring a seamless handover of final artwork and maintaining communication to prevent errors at the press stage. ~Accomplishments~ • Delivered flawless camera-ready artwork across a variety of applications, minimising costly errors and ensured high-quality reproduction for clients. • Executed technical work across the pre-press chain, including paste-up, typesetting and film make-up, preserving the integrity of the design through challenging analogue production methods. • Maintained collaboration with the print production team, resulting in clear communication and efficient workflow between the creative and manufacturing sides of the business.

Education

Bachelor of Arts with Honours, Visual Communication (Graphic Design) at Birmingham City University
September 16, 2013 - July 24, 2015
Social Media Content Creator (Level 4) at BlackRook Academy / City of Wolverhampton College
September 1, 2025 - September 26, 2025

Qualifications

Social Media Content Creator (Level 4)
January 11, 2030 - January 1, 2025
Bachelor of Arts with Honours, Visual Communication (Graphic Design)
September 16, 2013 - July 24, 2015

Industry Experience

Education, Media & Entertainment, Professional Services, Software & Internet, Retail