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I'm a communications professional with 10+ years of experience who specializes in multimedia and public relations storytelling. I have a track record of managing hyper-local to national media and social campaigns, multi-channel growth strategies, bespoke marketing tactics, and expertise in video, photography and journalism writing. I’m passionate about crafting compelling narratives, collaborating with PR, advertising and digital marketing teams, and leading cross-functional storytelling that resonates with audiences across platforms.…I'm a communications professional with 10+ years of experience who specializes in multimedia and public relations storytelling. I have a track record of managing hyper-local to national media and social campaigns, multi-channel growth strategies, bespoke marketing tactics, and expertise in video, photography and journalism writing. I’m passionate about crafting compelling narratives, collaborating with PR, advertising and digital marketing teams, and leading cross-functional storytelling that resonates with audiences across platforms.

Jack Doonar

Social Media Manager, Content Creator, Media Coordinator, +2

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I'm a communications professional with 10+ years of experience who specializes in multimedia and public relations storytelling. I have a track record of managing hyper-local to national media and social campaigns, multi-channel growth strategies, bespoke marketing tactics, and expertise in video, photography and journalism writing. I’m passionate about crafting compelling narratives, collaborating with PR, advertising and digital marketing teams, and leading cross-functional storytelling that resonates with audiences across platforms.…I'm a communications professional with 10+ years of experience who specializes in multimedia and public relations storytelling. I have a track record of managing hyper-local to national media and social campaigns, multi-channel growth strategies, bespoke marketing tactics, and expertise in video, photography and journalism writing. I’m passionate about crafting compelling narratives, collaborating with PR, advertising and digital marketing teams, and leading cross-functional storytelling that resonates with audiences across platforms.

Available to hire

I’m a communications professional with 10+ years of experience who specializes in multimedia and public relations storytelling. I have a track record of managing hyper-local to national media and social campaigns, multi-channel growth strategies, bespoke marketing tactics, and expertise in video, photography and journalism writing.

I’m passionate about crafting compelling narratives, collaborating with PR, advertising and digital marketing teams, and leading cross-functional storytelling that resonates with audiences across platforms.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Advanced

Work Experience

Social Media Manager at Leukaemia Foundation

October 1, 2023 - Present

Lead the foundation’s organic social media activit ies for the brand portfolio, including World’s Greatest Shave, with 165,000+ followers, 5 million annual reach and 25 pages across platforms. Developed social growth strategies, influencer activations, content planning, reporting, community moderation and governance across Facebook, Instagram, TikTok, LinkedIn, X and YouTube. Drove year-on-year organic reach growth and collaborated with PR, advertising and digital marketing teams to amplify public-facing storytelling through cross-functional campaigns and user-generated content.

Marketing Manager at Brisbane Tigers

September 1, 2023 - October 13, 2025

Led brand development and community outreach for four brands; managed marketing processes, budgets, resources and press office responsibilities; created and implemented marketing, media and social media strategies; oversaw campaigns with third-party agencies, consultants and content creators; liaised with stakeholders, sponsors and funding partners to bring campaigns to life.

Digital Content Officer at Ipswich City Council

March 1, 2023 - October 13, 2025

Created and managed communications plans, campaigns and digital audience growth strategies; led photography, videography, social media management and digital content production; editorial planning and copywriting for council print and online publications; coordinated media opportunities, liaising with local and federal government stakeholders.

Content Creator at Exclusive Tyre Distributors

August 1, 2021 - October 13, 2025

Managed social media budgets and online communities, creating image, infographic and video content for three national tyre brands; oversaw influencer and brand ambassador partnerships; audited and implemented platform-specific digital marketing strategies; negotiated and facilitated media and editorial opportunities with 4WD partners.

National Media Officer at GIVIT

March 1, 2021 - October 13, 2025

Coordinated national media opportunities and key social content; liaised with corporate, government and philanthropic stakeholders; planned and delivered media training for GIVIT's spokespeople; prepared media reports and analyses for executives and government partners; photography, videography, image editing and basic graphic design.

Senior Account Executive at Aruga (formerly Agency North)

August 1, 2019 - October 13, 2025

Led regional and local media relations campaigns for live arts festivals, prestigious events, Indigenous programs and a variety of consumer-facing products and services; prepared new and existing client proposals, campaign scoping and budgeting; prepared press releases, press-packs and other media collateral; developed media lists.

Freelancer at Pompadour PR

September 1, 2019 - October 13, 2025

Founded Pompadour PR to be an advocate for emerging Australian musicians. Provided flexible and cost-efficient publicity and media relations to rising musicians and boutique festivals across Australia.

Chief Editor & Manager at AAA Backstage

February 1, 2017 - October 13, 2025

Managed a national team of writers and photographers, and was responsible for all editorial operations. Liaised with publicists, label representatives and artist managers for advertising and sponsored content.