Convinced that every sound decision starts with a solid understanding of user behaviors and needs, I have developed a cross-functional approach to customer analysis throughout my career: qualitative & quantitative research, field observation, satisfaction measurement, and reporting to stakeholders. Holder of a Master's degree in Interface Design (Sorbonne Paris Nord, 2024), I aim to bring methodological rigor and strong synthesis skills to a team as a Product Designer UX/UI.

Priscillia Ouaga

Convinced that every sound decision starts with a solid understanding of user behaviors and needs, I have developed a cross-functional approach to customer analysis throughout my career: qualitative & quantitative research, field observation, satisfaction measurement, and reporting to stakeholders. Holder of a Master's degree in Interface Design (Sorbonne Paris Nord, 2024), I aim to bring methodological rigor and strong synthesis skills to a team as a Product Designer UX/UI.

Available to hire

Convinced that every sound decision starts with a solid understanding of user behaviors and needs, I have developed a cross-functional approach to customer analysis throughout my career: qualitative & quantitative research, field observation, satisfaction measurement, and reporting to stakeholders.

Holder of a Master’s degree in Interface Design (Sorbonne Paris Nord, 2024), I aim to bring methodological rigor and strong synthesis skills to a team as a Product Designer UX/UI.

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Language

French
Fluent
English
Advanced
Spanish; Castilian
Beginner

Work Experience

UX Designer at ADOUDRIVE
October 1, 2024 - October 14, 2025
Developed a showcase website to increase visibility and customer confidence; designed a design system (wireframes, UI kit) and improved the user experience through iterative testing; conducted user monitoring and interviews to reduce friction points; deployed an SEO strategy focused on accessibility, inclusivity, and performance.
UX Designer at ADOUDRIVE
October 1, 2024 - October 14, 2025
Developed a showcase website to increase visibility and customer confidence. Designed a design system (wireframes, UI kit) and improved the user experience through iterative testing. Conducted user monitoring and interviews, significantly reducing friction points. Deployed an SEO strategy focused on accessibility, inclusivity, and performance.
UX Designer & User Researcher at AdouDrive
January 1, 2024 - October 1, 2024
Design of a showcase website grounded in user research and behavioral analysis — full UX/UI cycle. Discovery phase: semi-structured interviews, usability testing, and field observation to frame business and user challenges. Designed user journeys: user flows, sitemaps, and low/high-fidelity wireframes in Figma. Produced final prototypes and mockups in Figma and Webflow; delivered structured presentations to stakeholders with actionable recommendations.
UX Designer / Communication Manager at ARCA
September 1, 2023 - October 14, 2025
Modernized the brand image and strengthened the internal digital presence; created portfolios and digital/print media tailored to European and American markets; optimized CRM, improving customer and partner relationship management.
UX Designer / Communication Manager at ARCA
September 1, 2023 - October 14, 2025
Modernized the brand image and strengthened the internal digital presence. Created portfolios and digital/print media tailored to the European and American markets. Optimized CRM, improving customer and partner relationship management.
UX Designer / Communications Officer at ARCA Ébénisterie
May 1, 2023 - September 1, 2023
Analysis of target audiences and design of tailored communication materials. Discovery phase: analyzed target audience behaviors (European and American markets) to frame challenges and guide communication strategy. Designed wireframes and mockups for communication materials in Figma; presented visual directions to clients. Conducted competitive benchmarking and sector monitoring to inform strategic thinking.
UX Designer at Preventive Medicine (USPN)
February 28, 2023 - October 14, 2025
Improved health communication and understanding of preventive services; conducted surveys, interviews, and field observations with students and experts; designed personas, experience maps, and facilitated co-creation workshops; developed a digital solution validated by user tests to reinforce adoption.
UX Designer at Preventive Medicine (USPN)
February 1, 2023 - October 14, 2025
Improved health communication and understanding of preventive services. Conducted surveys, interviews, and field observations with students and experts. Designed personas, experience maps, and facilitated co-creation workshops. Developed a digital solution validated by user tests to reinforce adoption.
UX Designer at HEPH IA
December 1, 2022 - Present
Optimized collaboration between data scientists and business experts; audited and evaluated software using Basden & Scapin criteria and mapped requirements; prototyped an interface improving data readability and customization; designed personas and usage scenarios to guide product design.
UX Designer at HEPIA (PARIS)
December 1, 2022 - Present
Dec 2022 project: optimized collaboration between data scientists and business experts; audited and evaluated software using Basjen & Scapin criteria and mapped requirements; prototyped an interface improving data readability and customization; designed personas and usage scenarios to guide product design.
Personal Stylist & Sales Advisor at Karl Marc John
May 1, 2022 - March 1, 2026
Analyzing customer behavior and optimizing the in-store experience. Systematically gathered the needs and expectations of 80 to 100 customers per week through active listening, behavioral observation, and analysis of implicit signals. Continuously assessed customer satisfaction and adapted recommendations based on field feedback. Actively monitored consumption trends and behaviors to anticipate customer expectations.
Graphic Designer & Web Designer at GSG TE
September 1, 2021 - October 14, 2025
Strengthened digital presence and improved customer experience; developed intuitive, SEO-optimized web interfaces; implemented email campaigns and newsletters with performance tracking; developed a social media content strategy, improving brand awareness.
Graphic Designer & Web Designer at GSG TE
September 1, 2021 - October 14, 2025
Strengthened digital presence and improved customer experience. Developed intuitive, SEO-optimized web interfaces, increasing online visibility. Implemented email campaigns and newsletters with performance tracking. Developed a social media content strategy, improving brand awareness.

Education

Master's Degree at Sorbonne Paris North University
January 11, 2030 - January 1, 2024
Bachelor's Degree at EDBS Business School
January 11, 2030 - January 1, 2022
Master's degree in Multimedia and Internet Interface Design at Sorbonne Paris North University
January 11, 2030 - January 1, 2024
Bachelor's degree in Marketing Digital at EDBS Business School
January 11, 2030 - January 1, 2022
Master's Degree, Multimedia & Internet Interface Design at Sorbonne Paris Nord University
January 11, 2030 - January 1, 2024
Bachelor's Degree, Digital Marketing at EDBS Business School
January 11, 2030 - January 1, 2022
LLCER Chinese Studies (Introductory & 1st year) at INALCO
January 1, 2016 - January 1, 2019

Qualifications

Baccalauréat STMG – Marketing specialization
January 1, 2016 - January 1, 2016
WCAG / RGAA / GDPR Compliance
January 11, 2030 - July 2, 2026

Industry Experience

Retail, Software & Internet, Media & Entertainment, Professional Services, Education, Healthcare