Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I have been part of Australia’s media landscape since 2012, working as a journalist, social media specialist and influencer manager for a range of FMCG brands. When COVID hit in 2020, I launched Skinfluence, which led to opportunities with Today Extra as a trusted beauty expert and long-term brand partnerships. My transparent, authentic approach has consistently delivered results, including north of 1 million video views across my platforms. Today I focus on four core areas: strategic content creation, beauty journalism, speaking engagements and podcast hosting, and women’s workshops. I’ve built a community of 70,000+ followers on Instagram and TikTok since 2018, with skincare, beauty and dating content for South Asian millennial women generating millions of views (peak 20 million). I’ve secured partnerships with Dyson, Mecca Maxima, Priceline, Chemist Warehouse, Neutrogena, Redken, Medik8, Lancôme, Bumble, La Roche-Posay and more across the Australian market.…I have been part of Australia’s media landscape since 2012, working as a journalist, social media specialist and influencer manager for a range of FMCG brands. When COVID hit in 2020, I launched Skinfluence, which led to opportunities with Today Extra as a trusted beauty expert and long-term brand partnerships. My transparent, authentic approach has consistently delivered results, including north of 1 million video views across my platforms. Today I focus on four core areas: strategic content creation, beauty journalism, speaking engagements and podcast hosting, and women’s workshops. I’ve built a community of 70,000+ followers on Instagram and TikTok since 2018, with skincare, beauty and dating content for South Asian millennial women generating millions of views (peak 20 million). I’ve secured partnerships with Dyson, Mecca Maxima, Priceline, Chemist Warehouse, Neutrogena, Redken, Medik8, Lancôme, Bumble, La Roche-Posay and more across the Australian market.

Alisha Bhojwani





I have been part of Australia’s media landscape since 2012, working as a journalist, social media specialist and influencer manager for a range of FMCG brands. When COVID hit in 2020, I launched Skinfluence, which led to opportunities with Today Extra as a trusted beauty expert and long-term brand partnerships. My transparent, authentic approach has consistently delivered results, including north of 1 million video views across my platforms. Today I focus on four core areas: strategic content creation, beauty journalism, speaking engagements and podcast hosting, and women’s workshops. I’ve built a community of 70,000+ followers on Instagram and TikTok since 2018, with skincare, beauty and dating content for South Asian millennial women generating millions of views (peak 20 million). I’ve secured partnerships with Dyson, Mecca Maxima, Priceline, Chemist Warehouse, Neutrogena, Redken, Medik8, Lancôme, Bumble, La Roche-Posay and more across the Australian market.…I have been part of Australia’s media landscape since 2012, working as a journalist, social media specialist and influencer manager for a range of FMCG brands. When COVID hit in 2020, I launched Skinfluence, which led to opportunities with Today Extra as a trusted beauty expert and long-term brand partnerships. My transparent, authentic approach has consistently delivered results, including north of 1 million video views across my platforms. Today I focus on four core areas: strategic content creation, beauty journalism, speaking engagements and podcast hosting, and women’s workshops. I’ve built a community of 70,000+ followers on Instagram and TikTok since 2018, with skincare, beauty and dating content for South Asian millennial women generating millions of views (peak 20 million). I’ve secured partnerships with Dyson, Mecca Maxima, Priceline, Chemist Warehouse, Neutrogena, Redken, Medik8, Lancôme, Bumble, La Roche-Posay and more across the Australian market.

Available to hire

I have been part of Australia’s media landscape since 2012, working as a journalist, social media specialist and influencer manager for a range of FMCG brands. When COVID hit in 2020, I launched Skinfluence, which led to opportunities with Today Extra as a trusted beauty expert and long-term brand partnerships. My transparent, authentic approach has consistently delivered results, including north of 1 million video views across my platforms.

Today I focus on four core areas: strategic content creation, beauty journalism, speaking engagements and podcast hosting, and women’s workshops. I’ve built a community of 70,000+ followers on Instagram and TikTok since 2018, with skincare, beauty and dating content for South Asian millennial women generating millions of views (peak 20 million). I’ve secured partnerships with Dyson, Mecca Maxima, Priceline, Chemist Warehouse, Neutrogena, Redken, Medik8, Lancôme, Bumble, La Roche-Posay and more across the Australian market.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Founder and Entrepreneur, Strategist, Writer, Content Creator, Editor and Host at Alisha Bhojwani PTY LTD

December 1, 2017 - Present

Founded an online platform focused on strategic content creation, beauty journalism, speaking engagements/podcast hosting and women’s workshops. Built a 70,000+ follower audience on Instagram and TikTok since 2018; created skincare, beauty and dating content for South Asian millennial women with millions of views (peak 20M). Maintained long-term brand partnerships with Dyson, Mecca Maxima, Priceline, Chemist Warehouse, Neutrogena, Redken, Medik8, Lancôme, Bumble, La Roche-Posay, driving revenue in the Australian market. Also freelances for JSHealth and HolySanity; writes for Adore Beauty; co-hosts Skinfluence podcast; hosts skincare launches and regularly contributes to Today Extra as a beauty expert.

Social Media Manager – Freelancer at Freelancer (Self-employed)

June 1, 2022 - October 18, 2025

Contracting across various social and digital roles for multiple clients including Allianz (8-week contract); copywriting for SMAesthetic Lab & Orangetheory Fitness; assignments with UMM agency (6 weeks); Wesley Mission (3 months); Coeliac Australia (6 months). Delivered copy for websites and implemented social strategies across clients.

Social Content Marketing Manager at Qantas

October 1, 2020 - October 18, 2025

Delivered tactical social strategy across onshore/offshore regions; developed and managed the QCollective influencer strategy; collaborated with SEM, SEO, web development and design to create seasonal sales campaign funnels; managed a team of community managers and delivered social media training for senior management. Projects included Qantas Centenary Social Strategy and Covid-19 crisis management; Loyalty Advisor.

Loyalty – Senior Lead at Qantas

March 1, 2019 - October 18, 2025

Delivered Loyalty social media strategy and campaigns across multiple Qantas brands (Qantas Insurance, Qantas Business Rewards, Qantas Wine, Financial Services, Member Engagement, Qantas Retail, Qantas Hotels); responsible for content ideation, creation, and campaign execution.

Social Media Manager at Church and Dwight

April 1, 2017 - October 18, 2025

Built and managed online communities through outreach programs targeting influencers, partners, champions, customers, and publisher networks; delivered social media content aligned with business objectives; managed social calendar and communications.

Social Media Strategist at Coca Cola, eBay, Banjo Advertising

February 1, 2016 - October 18, 2025

Worked across agencies and clients to craft and pitch stories to national media; delivered social media strategies and managed growth for multiple accounts.