I am a marketing and communications professional with extensive experience leading social media strategy, digital campaigns, and content creation across international markets. I specialize in streamlining external communications, building strong stakeholder relationships, and applying market analysis to tailor marketing strategies for pharma, banking, and media sectors. My strengths include partnering with stakeholders and consumers, driving growth of digital channels from the ground up, and delivering high-impact marketing collateral, newsletters, press releases, and campaigns in collaborative environments.…

Johnny Godden

I am a marketing and communications professional with extensive experience leading social media strategy, digital campaigns, and content creation across international markets. I specialize in streamlining external communications, building strong stakeholder relationships, and applying market analysis to tailor marketing strategies for pharma, banking, and media sectors. My strengths include partnering with stakeholders and consumers, driving growth of digital channels from the ground up, and delivering high-impact marketing collateral, newsletters, press releases, and campaigns in collaborative environments.…

Available to hire

I am a marketing and communications professional with extensive experience leading social media strategy, digital campaigns, and content creation across international markets. I specialize in streamlining external communications, building strong stakeholder relationships, and applying market analysis to tailor marketing strategies for pharma, banking, and media sectors.

My strengths include partnering with stakeholders and consumers, driving growth of digital channels from the ground up, and delivering high-impact marketing collateral, newsletters, press releases, and campaigns in collaborative environments.

See more

Skills

Experience Level

Language

English
Fluent
French
Advanced

Work Experience

Marketing & Communications Manager at Alchemia International Pharma
July 1, 2022 - Present
Spearheaded global marketing, branding, and communications strategies; revitalized corporate websites; led the creative direction for new product branding, packaging, and design; developed high-impact marketing collateral, digital campaigns, and diverse social media content to strengthen brand visibility across international markets; oversaw newsletters, articles, and press releases to ensure a unified communication approach and enhanced stakeholder engagement.
Social Media & Content Manager at BNP Paribas
January 1, 2022 - Present
Strengthened internal and external communications; created engaging advertising and editorial content; refreshed internal intranet news feeds; published stories on achievements, leadership updates, and cultural initiatives; managed public website content and press releases; expanded the bank’s presence across social media with campaigns and content strategies.
Digital Specialist & Social Media Manager at Geneva Business News
December 31, 2021 - October 20, 2025
Designed and executed a digital transformation strategy to increase online engagement and traffic; optimized the organization’s social media presence; strengthened community management and interaction rates; contributed to measurable growth in online visibility and content quality.
Digital Marketing & Social Media Manager at Digiters Consulting
December 31, 2020 - October 20, 2025
Supported companies in building and optimizing their digital presence; managed social media, website projects, newsletters, and content marketing campaigns; implemented SEO and website optimization techniques to improve search rankings and performance; acted as an extension of in-house marketing teams to provide flexible digital solutions.
Brand & Social Media Manager at Swiss Global Finance
February 28, 2018 - October 20, 2025
Reshaped brand identity across logo, digital design, event communication, and physical branding elements; managed targeted social media campaigns and advertising initiatives; coordinated event organization to strengthen client relationships and public presence.
Marketing & Communications Manager at Alchem International Pharma
July 1, 2022 - Present
Spearhead global marketing, branding, and communications strategies for a leading pharmaceutical company. Revitalized corporate websites and led the creative direction for new product branding, packaging, and design. Developed high-impact marketing collateral, digital campaigns, and social media content that strengthened brand visibility across international markets. Oversaw newsletters, articles, and press releases, ensuring a unified communication approach that enhances stakeholder engagement and corporate reputation.
Digital Marketing & Social Media Manager at Digiters Consulting
March 1, 2018 - December 31, 2020
Supported companies in building and optimizing their digital presence through social media management, website projects, newsletters, and content marketing campaigns tailored to client goals. Implemented SEO strategies and website optimization techniques that improved search rankings and online performance. Acted as an extension of in-house marketing teams, providing flexible and impactful digital solutions that elevated client engagement and reach.
Brand & Social Media Manager at Swiss Global Finance
January 1, 2017 - February 28, 2018
Collaborated with the marketing team to reshape the company’s brand identity, from logo and digital design to event communication and physical branding elements. Managed targeted social media campaigns and advertising initiatives. Coordinated event organization to build stronger client relationships and a more dynamic public presence.

Education

Bachelor of Business Management & Event Management at Edinburgh University, Scotland
January 11, 2030 - January 1, 2010
International Baccalaureate at La Chataigneraie International School, Switzerland
January 11, 2030 - January 1, 2006
Digital Marketing Education & Certification at Semrush Academy
January 1, 2018 - April 27, 2026
Semrush Content Marketing Certification at Semrush
January 1, 2018 - April 27, 2026
Digital Marketing Professional Diploma at Digital Marketing Institute
January 1, 2018 - April 27, 2026
Adobe Master: Photoshop, Illustrator, InDesign at CAD School Genève
January 1, 2017 - April 27, 2026
Bachelor's Degree: Business Management & Event Management at University of Edinburgh, Scotland
January 1, 2010 - January 1, 2010
International Baccalaureate at La Chataigneraie International School, Switzerland
January 11, 2030 - January 1, 2006

Qualifications

Adobe Master: Photoshop, Illustrator, InDesign
January 11, 2030 - January 1, 2017
Semrush Academy - Digital Marketing Education & Certification
January 11, 2030 - January 1, 2018
Semrush Content Marketing Certification
January 11, 2030 - January 1, 2018
Digital Marketing Professional Diploma Institute
January 11, 2030 - January 1, 2018
Adobe Master: Photoshop, Illustrator, InDesign
January 11, 2030 - January 1, 2017
Digital Marketing Education & Certification
January 1, 2018 - April 27, 2026
Semrush Content Marketing Certification
January 1, 2018 - April 27, 2026
Digital Marketing Professional Diploma
January 1, 2018 - April 27, 2026
Adobe Master: Photoshop, Illustrator, InDesign
January 1, 2017 - April 27, 2026
Bachelor's Degree: Business Management & Event Management
January 1, 2010 - April 27, 2026
International Baccalaureate
January 11, 2030 - January 1, 2006

Industry Experience

Media & Entertainment, Healthcare, Life Sciences, Professional Services, Software & Internet, Financial Services

Skills

Experience Level