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Throughout my career I have operated at senior and director level across agency and client-side environments, building a track record of strategic leadership, commercial growth and creative impact. I thrive where both long-term vision and hands-on delivery are required, and I excel at uniting disciplines to drive multi-channel campaigns that move the needle.\n\nI value integrity, clarity and genuine connection, and I care deeply about the communities and organisations I serve. I am motivated by purpose-led work that reflects those values and by roles that mix strategic thinking with creative execution to deliver meaningful outcomes.…Throughout my career I have operated at senior and director level across agency and client-side environments, building a track record of strategic leadership, commercial growth and creative impact. I thrive where both long-term vision and hands-on delivery are required, and I excel at uniting disciplines to drive multi-channel campaigns that move the needle.\n\nI value integrity, clarity and genuine connection, and I care deeply about the communities and organisations I serve. I am motivated by purpose-led work that reflects those values and by roles that mix strategic thinking with creative execution to deliver meaningful outcomes.

Katerina Kontogorgou-Gilbert

Brand Strategist, Marketing Strategist, Growth Marketer, +4

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Throughout my career I have operated at senior and director level across agency and client-side environments, building a track record of strategic leadership, commercial growth and creative impact. I thrive where both long-term vision and hands-on delivery are required, and I excel at uniting disciplines to drive multi-channel campaigns that move the needle.\n\nI value integrity, clarity and genuine connection, and I care deeply about the communities and organisations I serve. I am motivated by purpose-led work that reflects those values and by roles that mix strategic thinking with creative execution to deliver meaningful outcomes.…Throughout my career I have operated at senior and director level across agency and client-side environments, building a track record of strategic leadership, commercial growth and creative impact. I thrive where both long-term vision and hands-on delivery are required, and I excel at uniting disciplines to drive multi-channel campaigns that move the needle.\n\nI value integrity, clarity and genuine connection, and I care deeply about the communities and organisations I serve. I am motivated by purpose-led work that reflects those values and by roles that mix strategic thinking with creative execution to deliver meaningful outcomes.

Available to hire

Throughout my career I have operated at senior and director level across agency and client-side environments, building a track record of strategic leadership, commercial growth and creative impact. I thrive where both long-term vision and hands-on delivery are required, and I excel at uniting disciplines to drive multi-channel campaigns that move the needle.\n\nI value integrity, clarity and genuine connection, and I care deeply about the communities and organisations I serve. I am motivated by purpose-led work that reflects those values and by roles that mix strategic thinking with creative execution to deliver meaningful outcomes.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Greek, Modern

Fluent

French

Fluent

Work Experience

Senior Brand Marketing Manager at Food Thoughts (and Doisy & Dam since 2024)

January 1, 2021 - Present

Led the marketing budget, agency partners, and senior stakeholder communications to ensure consistent brand performance and commercial success. Developed and executed comprehensive marketing strategies with a strong focus on ROI, delivering 28% value and 18% volume growth YoY. Led integrated digital, social, and retail campaigns to elevate brand awareness and build an engaged community. Led the brand’s social channels, including content and recipe creation, resulting in a 300% increase in Instagram followers YoY. Food Thoughts is now the fastest selling baking brand where listed.

Marketing Director at MTV

May 12, 2008 - November 30, 2008

Senior Brand Marketing Manager at Food Thoughts (+ Doisy & Dams since 2024)

January 1, 2024 - Present

Developed and executed integrated marketing strategies with a strong ROI, delivering 28% value growth and 18% YoY volume growth. Led digital, social, and retail campaigns across key channels. Owned social media, content and recipe creation, delivering a 300% uplift in Instagram followers YoY. Drove brand partnerships and multi-market campaigns to accelerate growth.

Marketing/Brand Manager at Divine Chocolate

January 1, 2021 - December 31, 2021

Delivered a full brand relaunch across the UK and US, including a 35+ asset creative campaign, a digital toolkit, brand video, and a three-month paid social campaign. Achieved an 83% uplift in consumer purchase intent.

Marketing Director at Hoxby

January 1, 2020 - December 31, 2021

Led strategic marketing across a portfolio of client projects, new business and community growth, across agency and partner environments. Built and scaled the marketing function and led cross-disciplinary campaigns.

Head of Marketing at MTV Greece

January 1, 2008 - Present

Led the launch of MTV into the Greek market, built the marketing team, secured major corporate partnerships and delivered a high-impact launch.

Head of Marketing & Communications at Demco Group

January 1, 2011 - December 31, 2012

Strategic marketing and communications leadership across multiple brands and markets, including integrated campaigns and stakeholder management.

Global Account Director at Wunderman Thompson

January 1, 2001 - December 31, 2005

Led international brand strategies and multi-market campaigns, delivering growth and strong client partnerships.

Account Manager at Ogilvy

January 1, 1998 - December 31, 2000

Supported integrated marketing programs across key accounts, driving creative and strategic delivery.