Elena Zăgan

Senior Marketing Specialist at Budureasca

Developed strategic marketing initiatives for international markets, including EU-funded projects; implemented marketing plans across print, online content, and email channels; set up tracking for campaigns and online activities; coordinated events; built and maintained relationships with local trade associations and industry partners to identify marketing opportunities.

Digital Marketing Specialist at Photon Energy Group

Aligned campaign priorities with internal stakeholders; managed content across social media to maintain a cohesive brand presence; updated website content; tracked campaign performance and site traffic, producing regular insight reports; planned and participated in company events to boost brand visibility; collaborated with cross-functional teams across the group to support marketing initiatives.

Senior Marketing Specialist at Budureasca

Developed strategic marketing initiatives and activities for international markets, including EU-funded projects. Implemented marketing plans across print, broadcast, online content, and email marketing. Set up tracking systems for marketing campaigns and online activities. Coordinated events. Monitored regional customer needs and established and maintained strong relationships with local trade associations and industry partners to identify and promote marketing opportunities.

Digital Marketing Specialist at Photon Energy Group

Collaborated with internal stakeholders to align campaign priorities and ensure effective communication delivery. Planned and managed content across social media platforms, maintaining a consistent and engaging brand presence. Updated website content and performed optimization to support marketing goals. Tracked digital campaign performance and website traffic, producing regular reports with key insights. Planned, organized, and participated in company events to boost brand visibility and engagement. Collaborated with cross-functional teams and colleagues from other countries within the group to support and adapt marketing initiatives.

Senior Marketing Specialist at Budureasca

Develop strategic marketing initiatives for international markets, including EU-funded projects. Implement marketing plans across print, broadcast, online content, and email marketing. Set up tracking systems for campaigns and online activities. Coordinate events and maintain relationships with local trade associations and industry partners to identify opportunities.

Digital Marketing Specialist at Photon Energy Group

Plan and manage content across social media platforms, align on campaign priorities with internal stakeholders, support marketing goals with website updates and content optimization, track campaign performance and website traffic with regular insights, and organize company events to boost brand visibility. Collaborated with cross-functional teams across the group to adapt marketing initiatives.

Marketing Specialist at Deflammo Fire Protection (Part of AVITECH Group)

Researched and implemented strategies to build brand identity and promote brand awareness; managed paid campaigns (strategy, copywriting, reporting); created content for website and social media; planned and coordinated corporate events.

Marketing Specialist at DEFLAMMO Fire Protection (Part of AVITECH Group)

Researched, identify, and implement strategies to build brand identity and promote brand awareness, helping to acquire new clients through marketing campaigns. Paid campaigns: strategy, implementation, copywriting, and reporting. Content creation for the website and social media platforms. Plan, budget, and coordinate all corporate events.

Marketing Specialist at DEFLAMMO Fire Protection (Part of AVITECH Group)

Research, identify, and implement strategies to build brand identity and promote brand awareness, helping to acquire new clients through marketing campaigns. Manage paid campaigns (strategy, copywriting, reporting). Create content for the website and social media platforms. Plan, budget, and coordinate corporate events.

Marketing Officer & Sales Support at Terra Romania Utilaje de Constructii

Developed and executed marketing strategy; created and managed content for website, social media, printed materials, case studies, videos, and trade shows; supported sales in launching equipment; monitored market changes and conducted analyses to identify growth opportunities; prepared brochures and press releases; coordinated with graphic and website designers; attended trade shows and exhibitions.

Marketing Officer & Sales Support at TERRA ROMANIA UTILAJE DE CONSTRUCTII

Developed and built the marketing strategy. Create and manage marketing-related content for the website, social media platforms, printed materials, case studies, videos, trade shows, and other marketing communications across a diverse range of products, capabilities, and markets. Provide support to the sales team in creating, developing, and launching equipment into the market. Continuously monitor market changes and conduct market analysis to identify new growth opportunities. Prepare marketing materials and literature, such as brochures and press releases. Communicate with graphic and website designers. Attend trade shows and exhibitions.