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I'm Sandra Lohithakshan, a results-driven digital marketing specialist with 6+ years of experience across SEO, SEM, social media, content marketing, and analytics. I focus on building data-driven campaigns that scale traffic, improve SERP rankings, and deliver ROI. I’m proficient in GA4, SEO tools, paid advertising, and affiliate marketing, and I excel at turning insights into action. I lead cross-functional teams to implement integrated digital strategies that align with business goals and drive measurable growth.…I'm Sandra Lohithakshan, a results-driven digital marketing specialist with 6+ years of experience across SEO, SEM, social media, content marketing, and analytics. I focus on building data-driven campaigns that scale traffic, improve SERP rankings, and deliver ROI. I’m proficient in GA4, SEO tools, paid advertising, and affiliate marketing, and I excel at turning insights into action. I lead cross-functional teams to implement integrated digital strategies that align with business goals and drive measurable growth.

Sandra Lohithakshan

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I'm Sandra Lohithakshan, a results-driven digital marketing specialist with 6+ years of experience across SEO, SEM, social media, content marketing, and analytics. I focus on building data-driven campaigns that scale traffic, improve SERP rankings, and deliver ROI. I’m proficient in GA4, SEO tools, paid advertising, and affiliate marketing, and I excel at turning insights into action. I lead cross-functional teams to implement integrated digital strategies that align with business goals and drive measurable growth.…I'm Sandra Lohithakshan, a results-driven digital marketing specialist with 6+ years of experience across SEO, SEM, social media, content marketing, and analytics. I focus on building data-driven campaigns that scale traffic, improve SERP rankings, and deliver ROI. I’m proficient in GA4, SEO tools, paid advertising, and affiliate marketing, and I excel at turning insights into action. I lead cross-functional teams to implement integrated digital strategies that align with business goals and drive measurable growth.

Available to hire

I’m Sandra Lohithakshan, a results-driven digital marketing specialist with 6+ years of experience across SEO, SEM, social media, content marketing, and analytics. I focus on building data-driven campaigns that scale traffic, improve SERP rankings, and deliver ROI.

I’m proficient in GA4, SEO tools, paid advertising, and affiliate marketing, and I excel at turning insights into action. I lead cross-functional teams to implement integrated digital strategies that align with business goals and drive measurable growth.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Content Manager at Aeternus Foundation

June 1, 2024 - October 21, 2025

Designed and implemented the company’s digital marketing strategy covering SEO, social media, and paid promotions. Led a team of 4 to execute branding and digital campaigns, improving brand visibility and lead generation. Conducted international community engagement campaigns (AMAs, influencer collaborations) resulting in 58% audience growth. Aligned campaign performance with business KPIs (engagement, retention, conversions).

Lead Content Writer at LootMogul

February 1, 2023 - October 21, 2025

Drove end-to-end digital campaigns across 6 channels, scaling community to 100K+ followers. Executed SEO & SEM strategies, boosting web traffic and improving user acquisition funnel. Planned and optimized social media ads, increasing CTR and lowering CPC through A/B testing. Directed a full rebranding initiative, revamping website and aligning marketing objectives. Published 15+ PR articles across Yahoo Finance, FOX8, and Business Today to strengthen brand authority. Collaborated with investors, contributing to a $200M funding commitment.

Content Specialist at Collegedunia

July 1, 2022 - October 21, 2025

Developed SEO-driven content strategy, securing Top 10 SERP rankings for 30+ pages. Increased affiliate sales by 56% through targeted content and US retail partnerships (Amazon, Walmart, Victoria’s Secret). Conducted ongoing performance tracking to optimize traffic and conversion rates.

Content Writer (Freelance) at Self-employed / Kerala-based clients

May 1, 2021 - October 21, 2025

Delivered 120+ SEO-optimized content pieces for startups and international clients. Produced blogs, website copy, and growth-driven articles on finance, lifestyle, nutrition, and tech. Supported clients with digital content strategy to improve search rankings and user engagement.