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I am a creative and results-driven Marketing & Communications professional with over a decade of experience leading brand strategy, digital marketing, and content production for high-profile clients across North America. I specialize in turning ideas into cohesive brand experiences, blending storytelling with data-driven tactics to boost visibility, engagement, and growth. My expertise spans graphic design, web development, video production, and social media management. I've elevated brands across construction, medica & aesthetics, fashion, real estate, and non-profit sectors by aligning creative vision with strategic execution and cross-team collaboration.…I am a creative and results-driven Marketing & Communications professional with over a decade of experience leading brand strategy, digital marketing, and content production for high-profile clients across North America. I specialize in turning ideas into cohesive brand experiences, blending storytelling with data-driven tactics to boost visibility, engagement, and growth. My expertise spans graphic design, web development, video production, and social media management. I've elevated brands across construction, medica & aesthetics, fashion, real estate, and non-profit sectors by aligning creative vision with strategic execution and cross-team collaboration.

Erin McCann

Brand Designer, Graphic Designer, Content Creator, +2

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I am a creative and results-driven Marketing & Communications professional with over a decade of experience leading brand strategy, digital marketing, and content production for high-profile clients across North America. I specialize in turning ideas into cohesive brand experiences, blending storytelling with data-driven tactics to boost visibility, engagement, and growth. My expertise spans graphic design, web development, video production, and social media management. I've elevated brands across construction, medica & aesthetics, fashion, real estate, and non-profit sectors by aligning creative vision with strategic execution and cross-team collaboration.…I am a creative and results-driven Marketing & Communications professional with over a decade of experience leading brand strategy, digital marketing, and content production for high-profile clients across North America. I specialize in turning ideas into cohesive brand experiences, blending storytelling with data-driven tactics to boost visibility, engagement, and growth. My expertise spans graphic design, web development, video production, and social media management. I've elevated brands across construction, medica & aesthetics, fashion, real estate, and non-profit sectors by aligning creative vision with strategic execution and cross-team collaboration.

Available to hire

I am a creative and results-driven Marketing & Communications professional with over a decade of experience leading brand strategy, digital marketing, and content production for high-profile clients across North America. I specialize in turning ideas into cohesive brand experiences, blending storytelling with data-driven tactics to boost visibility, engagement, and growth. My expertise spans graphic design, web development, video production, and social media management. I’ve elevated brands across construction, medica & aesthetics, fashion, real estate, and non-profit sectors by aligning creative vision with strategic execution and cross-team collaboration.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Senior Marketing Communications Specialist (Freelance) at Freelance

January 1, 2015 - Present

Deliver full-service creative solutions including content creation, branding, video + photography production, and social media management. Design and develop websites and print materials that strengthen brand identity and conversion rates. Develop and execute strategic marketing plans, balancing inbound and outbound tactics. Manage public relations, event planning, and creative campaigns across multiple industries: real estate, construction, aesthetics, PR, non-profit, and fashion/interior design. Trusted long-term creative partner for several high-level clients, recognized for innovation and reliability.

Director of Marketing & Communications at Freshco Retail Maintenance

January 1, 2024 - October 21, 2025

Led rebranding and repositioning of the company, resulting in enhanced visibility and engagement across all channels. Directed B2B marketing strategy, content creation, photography, video production, copywriting, and web management. Relaunched social media channels with measurable growth in audience and engagement. Managed email marketing, SEO, and event planning to support business development goals. Coordinated cross-department collaboration to align brand identity with company growth initiatives.

Director of Marketing & Communications at TMB Cosmetic Surgery (Trevor Born MD)

January 1, 2022 - October 21, 2025

Developed and executed comprehensive marketing, PR, and digital communication strategies across multiple platforms. Managed social media strategy (Instagram, Facebook, Twitter, YouTube, Pinterest, LinkedIn) with consistent growth in brand following and engagement. Oversaw content creation including photography, videography, blog posts, and white papers. Designed and maintained WordPress website, optimized SEO, and analyzed web traffic. Served as Creative Director for brand campaigns, graphic design, and event concepts. Planned and executed corporate and social events, including guest management and hosting.