Available to hire
I am a creative media and communications professional with experience in digital storytelling, apparel and graphic design, and campaign development. I specialize in producing multimedia content that drives brand engagement and visibility.
I thrive when leading innovative marketing initiatives that blend creativity with strategy to strengthen departmental identity and audience connection, with hands-on contributions to Housing & Residence Life at Norfolk State University and campus-wide campaigns.
Experience Level
Expert
Intermediate
Work Experience
Resident Director – Housing and Residence Life at Norfolk State University
May 1, 2024 - PresentDesigned branded apparel and marketing materials that elevated department visibility and student engagement. Led the development of department-wide media campaigns, including concept creation, visual design, and rollout strategy. Produced promotional videos, flyers, and digital content used across campus social platforms and Housing’s official pages. Collaborated with the university’s marketing team to align Housing’s digital branding with institutional messaging. Directed communications for 400+ residents, ensuring consistent and creative messaging across digital and in-person touchpoints. Supervised a creative student team responsible for content creation and event coverage.
Graduate Assistant – Communications & Marketing, Housing & Residence Life at Norfolk State University
May 1, 2024 - October 21, 2025Created and managed multimedia campaigns (graphics, video, social posts) that increased attendance at university events by 30%. Produced digital storytelling content for Instagram, TikTok, and Facebook to highlight Housing’s student experience. Oversaw content calendars, managed analytics, and optimized engagement through data-driven posting strategies.
Resident Assistant – Housing & Residence Life at Norfolk State University
May 1, 2023 - October 21, 2025Developed themed event branding and digital marketing materials that increased participation by 40%. Assisted in visual storytelling initiatives and supported the department’s social media presence.
Education
Master of Arts, Mass Communications (Public Relations) at Norfolk State University
January 11, 2030 - December 1, 2024Bachelor of Science, Business Management at Norfolk State University
January 11, 2030 - May 1, 2023Qualifications
Industry Experience
Education, Non-Profit Organization
Experience Level
Expert
Intermediate
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