Hi, I’m Rosario Guinez, a Chilean-Spanish professional with over seven years of experience in copywriting, social media management, and creative project management. I thrive in multicultural environments and I care deeply about using communication as a tool for inclusion, empathy, and meaningful impact. I approach every project with curiosity, attention to detail, and a strong sense of responsibility. I’m a fast learner who adapts quickly to new technologies, systems, and workflows, and I take pride in being called an 'efficiency machine' by colleagues. Above all, I value professionalism, collaboration, and fostering a positive, harmonious team culture.

Rosario Guinez

Hi, I’m Rosario Guinez, a Chilean-Spanish professional with over seven years of experience in copywriting, social media management, and creative project management. I thrive in multicultural environments and I care deeply about using communication as a tool for inclusion, empathy, and meaningful impact. I approach every project with curiosity, attention to detail, and a strong sense of responsibility. I’m a fast learner who adapts quickly to new technologies, systems, and workflows, and I take pride in being called an 'efficiency machine' by colleagues. Above all, I value professionalism, collaboration, and fostering a positive, harmonious team culture.

Available to hire

Hi, I’m Rosario Guinez, a Chilean-Spanish professional with over seven years of experience in copywriting, social media management, and creative project management. I thrive in multicultural environments and I care deeply about using communication as a tool for inclusion, empathy, and meaningful impact.

I approach every project with curiosity, attention to detail, and a strong sense of responsibility. I’m a fast learner who adapts quickly to new technologies, systems, and workflows, and I take pride in being called an ‘efficiency machine’ by colleagues. Above all, I value professionalism, collaboration, and fostering a positive, harmonious team culture.

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Language

Spanish; Castilian
Fluent
English
Fluent
Catalan; Valencian
Advanced
French
Beginner
Portuguese
Beginner
German
Beginner

Work Experience

Freelance Digital Marketing Manager at Multiple Clients
February 1, 2024 - Present
Provided marketing and administrative services to multiple international clients, including copywriting, content creation and scheduling, community management, email campaigns, brand strategy, web design and maintenance, data analysis and reporting, influencer coordination, and event logistics.
Digital Marketing Specialist at AllWomen
October 1, 2024 - October 22, 2025
Developed creative content for social media, including copywriting, paid media, and newsletters. Increased email open rate by 14% and Instagram engagement by 35% within one month.
Marketing Manager at Altoque Gastro Group
August 1, 2024 - October 22, 2025
Brand management and ERP implementation for three restaurants in Catalunya. Oversaw campaign planning, influencer collaborations, and social media content creation, including copywriting and graphic design.
Lead Qualification Intern at SolarMentente
February 1, 2024 - October 22, 2025
Lead qualification, client consultation, and coordination of meetings with the sales team. Improved conversion rate by 15%.
Head of Social Media at Social Media Land Agency
August 1, 2023 - October 22, 2025
Managed the community management team for the largest university network in Chile. Automated reports and increased monthly lead generation by 15%.
Social Media Specialist at Dafiti
March 1, 2023 - October 22, 2025
Regional social media management for Chile, Argentina, and Colombia. Increased followers by 10% and website traffic by 30% in six months.
Head of Social Media at Fri Agency
March 1, 2022 - October 22, 2025
Led digital campaigns and influencer marketing for brands such as Faber-Castell, Bobbi Brown, Youtopia Studio, Aperol, Campari, Hendrick’s and more.
Founder & Talent Manager at NO AGENCY MODELS
March 1, 2019 - October 22, 2025
Founded and managed an independent creative agency representing alternative models, DJs, and influencers. Handled business operations: brand strategy, marketing, event organization, artist bookings, client relations, budgeting, and contract negotiation. Designed and maintained branding materials, websites, and promotional content. Oversaw recruitment, training, and career development of emerging artists. Built collaborations with national and international fashion, lifestyle, and music brands.
Personal Assistant & Manager to DJs and Influencers at Various Artists
December 31, 2022 - October 22, 2025
DJ logistics, travel planning, media management, and PR coordination for Lizz Love, Carla Valenti, Amalia Balbontín, Antonio Larraín, Valentín Davila; calendar management, artist bookings, and client negotiations.

Education

Master’s in Branding, Innovation and Social Media Management at Complot Creativity School, Barcelona, Spain
January 11, 2030 - January 1, 2024
Bachelor’s in Marketing and Advertising at Universidad del Pacífico, Santiago, Chile
January 11, 2030 - January 1, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Professional Services, Education