Available to hire
Hi, I’m Jason Schmelter, a marketing automation professional with over a decade of experience building, migrating, and optimizing email programs across Eloqua, Marketo, Pardot, and Salesforce Marketing Cloud. I also design and code HTML emails, manage data extensions, and coordinate multi-channel campaigns for multiple business units. My focus is on measurable results, deliverability, and scalable automation that aligns with sales and product goals.
I thrive in cross-functional teams and enjoy translating complex technical requirements into practical, creative campaigns. Fluent in Spanish and accustomed to working with global audiences, I’ve led migrations, built journey automations, and delivered campaigns that drive engagement and revenue for startups and larger enterprises alike.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Spanish; Castilian
Fluent
Work Experience
SFMC Contractor at 2-10 HBW
June 30, 2024 - October 22, 2025Code emails, build journeys in Salesforce Marketing Cloud, schedule sends via Email Studio, manage data extensions, and support SFMC operations.
Marketing Automation Specialist at Nelnet Business Services
April 1, 2024 - PresentProject management for email projects; created, tested, and deployed HTML emails for 3 business units; Pardot-related tasks and administration.
Channel Communications Manager at RingCentral
May 31, 2023 - October 22, 2025Created and sent emails and newsletters for IT partner audience; launched webinars and event smart campaigns; built target lists and landing pages; updated onboarding cadences; weekly attendance reporting; collaborated with overseas team.
Channel Communications Manager at RingCentral
May 31, 2023 - October 22, 2025Created, launched, and monitored emails and newsletters for an IT partner audience; developed and tracked webinar and event smart campaigns for an international partner audience; built bespoke smart lists; created/maintained multi-event landing pages; refreshed onboarding flows; weekly attendance reporting; collaborated with overseas team
Pardot Freelancer at Pearl Certification
July 31, 2022 - October 22, 2025Created and tested Pardot campaigns; coded and troubleshooted emails per Creative requirements.
Digital Marketing Manager at Pearl Certification
July 31, 2022 - October 22, 2025Created and tested Pardot campaigns; HTML emails; admin tasks in Pardot; blog posting via Craft CMS; managed multi-touch campaigns; reported on email activity.
Pardot Freelancer at Pearl Certification
July 31, 2022 - October 22, 2025Created/tested Pardot campaigns; coded and troubleshooted emails per Creative direction
Digital Marketing Manager at Pearl Certification
July 31, 2022 - October 22, 2025Created and tested Pardot campaigns; HTML emails for 4 distinct audiences; admin tasks in Pardot; blog updates via Craft CMS; multi-touch campaigns; reported email activity within the system
Associate Marketing Manager at 2-10 HBW
March 31, 2022 - October 22, 2025Led Eloqua to SFMC migration; oversaw ~150 automated and daily emails across 4 business units; developed Eloqua assets and SFMC emails, journeys, and automations; supported deliverability standards; migrated campaigns; IT integration with DMARC/DKIM/SPF.
Associate Marketing Manager at 2-10 HBW
March 31, 2022 - October 22, 2025Spearheaded Eloqua to Salesforce Marketing Cloud migration; oversaw 150+ automated and daily email campaigns across 4 business units; developed Eloqua and SFMC assets; ensured high deliverability standards; led migration of Eloqua campaigns to SFMC; collaborated with IT on DMARC/DKIM/SPF and integration with external databases
SFMC Contractor at 2-10 HBW
March 1, 2022 - PresentEmail coding, journey building, email scheduling with Email Studio, DE updates and creation; Many other tasks related to Salesforce Marketing Cloud instance
Marketo Consultant at ContextWest
May 31, 2016 - October 22, 2025Created/tested campaigns in Marketo; coded emails, landing pages, and forms; provided Marketo guidance.
Marketo Consultant at ContextWest
May 31, 2016 - October 22, 2025Created/tested campaigns for customers and prospects worldwide; HTML emails, landing pages, and forms; provided insight on Marketo operations and logic
Marketing Automation Specialist at Tundra
January 31, 2016 - October 22, 2025Created Pardot emails for 3 business units; updated Pardot templates; managed users and reporting; built HTML emails for Salesforce; performed data segmentation.
Marketing Automation Specialist at Tundra
January 31, 2016 - October 22, 2025Created, scheduled and sent Pardot emails for three business units; updated Pardot templates; managed Pardot users; reporting on email marketing activities; HTML emails for Salesforce; used Salesforce reports for data hygiene and segmentation
Project Coordinator at Verint
August 31, 2015 - October 22, 2025Coordinated refresh and re-brand of datasheets; liaised with creative agency; updated collateral using InDesign.
Project Coordinator at Verint
August 31, 2015 - October 22, 2025Coordinated refresh and re-brand of datasheets, brochures, white papers, and case studies; liaison between creative agency and company; updated collateral using InDesign
Digital Marketing Specialist at Verint
December 31, 2014 - October 22, 2025Created/edited emails, landing pages, newsletters, and forms; HTML templates; lead import; content updates in Percussion CM1; CMS troubleshooting; asset uploading.
Digital Marketing Specialist at Verint
December 31, 2014 - October 22, 2025Created/edited emails, landing pages, newsletters, and forms for global campaigns using Eloqua; edited HTML templates for Corporate, Partner, and LATAM campaigns; lead management and import; content updates via Percussion CM1; events and materials coordination
Marketing Coordinator at NComputing, Inc.
February 28, 2014 - October 22, 2025Created/edited emails, newsletters, banners; edited Marketo HTML templates; lead import; database maintenance; coordinated events worldwide.
Marketing Coordinator at NComputing, Inc.
February 28, 2014 - October 22, 2025Created/edited emails, newsletters, banners, and signage for worldwide campaigns using Marketo; HTML templates for multiple regions; lead management; lead list normalization; marketing database maintenance; events coordination and logistics
Education
BS in Industrial Design, Concentration in Product Design and Development at San Francisco State University
January 11, 2030 - January 1, 2010BS in Industrial Design, Concentration in Product Design and Development at San Francisco State University
January 11, 2030 - January 1, 2010Qualifications
Marketo Engage Certification
January 11, 2030 - October 22, 2025Industry Experience
Software & Internet, Professional Services, Media & Entertainment, Telecommunications
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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