I am a parametric architectural and industrial designer with over a decade of experience spanning architecture, marine, automotive, furniture, jewelry and product design. I began with hands-on making and a family apprenticeship in architecture and fine furniture, developing into a practice that pushes parametric modelling and implicit computational workflows for large-scale architecture.
My approach is experience-led and ergonomic, rooted in human factors. I analyze behaviour to shape interfaces, control surfaces and spatial environments that perform well and feel considered. Aesthetics for me are not decoration but a subliminal influence on perception, trust, and attachment, translated into production-ready geometry and tactile detailing. I combine 2D, 3D and 4D methods to design experiences that unfold over time and connect people with spaces and products.
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Shingles Louis Vuitton Flagship (Fosters)
Hard metal roof, in form following function
Engineering Precision Beneath an Effortless Form
For the Louis Vuitton flagship stores on New Bond Street and Grafton Street, Foster + Partners envisioned a roofscape that reads less like architecture and more like an object of haute craftsmanship — a luminous sixth-storey crown, likened to a Fabergé egg resting lightly above the city.
Behind this apparent simplicity lies extraordinary complexity.
The bespoke metal shingle roof was conceived and delivered through a fully parametric design and manufacturing process, developed in close collaboration with the architects and builders (All Metal Roofing London). Using Grasshopper and Rhino, the roof geometry was digitally modelled as a continuous, doubly curved surface, demanding absolute precision in both pattern logic and fabrication tolerances.
Each shingle is unique, yet the visual intent was to achieve the opposite: a calm, regular, almost geometric rhythm that disguises the underlying variation. This is the true technical challenge — making the complex appear effortless.
The parametric model controlled every variable: shingle dimensions, curvature, fixings, overlaps and tolerances, ensuring each piece responded precisely to its position on the roof while maintaining visual consistency across the whole surface.
From street level, the roof reads as a singular sculptural form — refined, calm and luxurious. Up close, it reveals a choreography of precision engineering, digital craftsmanship and material mastery. It is a reminder that true luxury in architecture often lies not in what is seen, but in the intelligence and effort required to make complexity disappear.
Lotus Eletre show-car interior. Centre console.
Dials button and cup-holder knurl code, developed for Lotus using Grasshopper.
‘Codified’ was awarded silver in the Conceptual Design category at the Goldsmiths’ Craft & Design Council Awards:
The brief inspired me to ask, can technology create the meaningful aesthetic required to influence the future of jewellery design?
The programme uses contemporaneous design DNA, written partially by each patron. Delivering special and ‘codified’ messages in the geometry.
Sophisticated programming links individual narrative with control of precision technology. Creating works of Art focussed on each individual.
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