Available to hire
I’m Antony Riley, a creative copywriter and content strategist with 20+ years of experience helping agencies, startups, and global brands turn complex ideas into compelling stories. I excel at leading discovery interviews, shaping messaging frameworks, and crafting content that bridges technical depth with creative impact.
My work spans deep tech, AI/ML, climate and sustainability, fintech, and consumer brands. I’m known for clear, persuasive storytelling and strong client-facing collaboration.
Experience Level
Language
English
Fluent
Spanish; Castilian
Advanced
French
Intermediate
Swedish
Intermediate
Work Experience
Copywriter (Consultant) at Azote — Science & Sustainability Communications
June 1, 2024 - October 23, 2025Crafted narratives merging complex scientific data with compelling communication.
Copywriter & Content Manager at Fastdev — Software Engineering Consultancy
March 31, 2023 - October 23, 2025Shaped brand voice and content strategy, producing case studies, website copy, and campaigns clarifying IT development solutions. Supported leadership with crisis communications during Russia/Ukraine conflict.
Creative Copywriter & Editor at AxonJay — AI/ML Startup
August 31, 2021 - October 23, 2025Partnered with CEO to define launch messaging and creative strategy. Created tagline 'Disrupt with Purpose' and hashtag #RightHereRightNow anchoring the brand identity. Produced long-form launch article and founder interview, translating AI/ML innovation into accessible storytelling.
Content Manager / Senior Copywriter at Sweco — International Architecture & Engineering Consultancy
May 31, 2021 - October 23, 2025Directed content creation for Sweco Group and its pan-European knowledge platform Urban Insight, focused on sustainability and urban development. Managed editorial strategy, reports and campaigns positioning Sweco as a thought leader in climate, infrastructure, and future cities. Collaborated with experts across 10+ countries to translate technical research into clear, engaging narratives. Increased visibility of Urban Insight’s thought leadership through multimedia storytelling and external communications.
Freelance Copywriter at The Producers — End client: IKEA
December 31, 2019 - October 23, 2025Scripted voiceover for IKEA’s concept store launch film, translating retail innovation into consumer-focused storytelling.
Copywriter & Editor (Consultant) at Content Innovation — End client: Bisnode / Dun & Bradstreet
December 31, 2019 - October 23, 2025Wrote feature articles, reports, and scripts highlighting data-driven transformation. Helped position Bisnode as a trusted source on the future of data.
Copywriter (Consultant) at DesignIt — End client: ABB
January 31, 2019 - October 23, 2025Wrote technical brochure and promotional film script showcasing applied engineering solutions.
Writer & Editor at Appelberg Publishing Group
February 28, 2018 - October 23, 2025Produced B2B content for multinational clients across engineering, sustainability, defence, and R&D. Collaborated with teams at Scania, Saab, Atlas Copco, ABB, and others to deliver high-quality editorial for print and digital platforms.
Subeditor at OTW Agency (SAS in-flight magazine, Scandinavian Traveler)
December 31, 2016 - October 23, 2025Handled editorial tasks and contributed to magazine content.
Proofreader at BonnierFakta
December 31, 2016 - October 23, 2025Proofreading and quality assurance for knowledge-based content.
Social Media Consultant at Kontinent Photojournalism
December 31, 2016 - October 23, 2025Managed social media strategy and execution to showcase visual storytelling and journalism.
Education
Diploma in Writing & Photojournalism (Distinction) at Morris College of Journalism, Oxford
January 11, 2030 - October 23, 2025CELTA - Cambridge Certificate in Teaching English to Speakers of Other Languages at Cambridge
January 11, 2030 - October 23, 2025Qualifications
CELTA (Cambridge) - Certificate in Teaching English to Speakers of Other Languages)
January 11, 2030 - October 23, 2025Industry Experience
Media & Entertainment, Professional Services, Software & Internet, Other
Experience Level
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