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Hi, I'm Anika Hatch, a Digital Marketing and Multimedia Specialist with a Bachelor of Science in Communication from BYU-Idaho. I help organizations grow through data-driven marketing campaigns, compelling content, and engaging multimedia across email, social media, and web channels.\n\nI've led production for broadcasts and podcasts, managed campaigns impacting audiences of thousands, and collaborated closely with departments and executives to translate goals into impactful assets. I'm proficient with CRM, analytics, SEO, and storytelling, and I thrive in fast-paced, cross-functional environments.…Hi, I'm Anika Hatch, a Digital Marketing and Multimedia Specialist with a Bachelor of Science in Communication from BYU-Idaho. I help organizations grow through data-driven marketing campaigns, compelling content, and engaging multimedia across email, social media, and web channels.\n\nI've led production for broadcasts and podcasts, managed campaigns impacting audiences of thousands, and collaborated closely with departments and executives to translate goals into impactful assets. I'm proficient with CRM, analytics, SEO, and storytelling, and I thrive in fast-paced, cross-functional environments.

Anika Hatch

Video Editor, Graphic Designer, Content Creator, +2

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Hi, I'm Anika Hatch, a Digital Marketing and Multimedia Specialist with a Bachelor of Science in Communication from BYU-Idaho. I help organizations grow through data-driven marketing campaigns, compelling content, and engaging multimedia across email, social media, and web channels.\n\nI've led production for broadcasts and podcasts, managed campaigns impacting audiences of thousands, and collaborated closely with departments and executives to translate goals into impactful assets. I'm proficient with CRM, analytics, SEO, and storytelling, and I thrive in fast-paced, cross-functional environments.…Hi, I'm Anika Hatch, a Digital Marketing and Multimedia Specialist with a Bachelor of Science in Communication from BYU-Idaho. I help organizations grow through data-driven marketing campaigns, compelling content, and engaging multimedia across email, social media, and web channels.\n\nI've led production for broadcasts and podcasts, managed campaigns impacting audiences of thousands, and collaborated closely with departments and executives to translate goals into impactful assets. I'm proficient with CRM, analytics, SEO, and storytelling, and I thrive in fast-paced, cross-functional environments.

Available to hire

Hi, I’m Anika Hatch, a Digital Marketing and Multimedia Specialist with a Bachelor of Science in Communication from BYU-Idaho. I help organizations grow through data-driven marketing campaigns, compelling content, and engaging multimedia across email, social media, and web channels.\n\nI’ve led production for broadcasts and podcasts, managed campaigns impacting audiences of thousands, and collaborated closely with departments and executives to translate goals into impactful assets. I’m proficient with CRM, analytics, SEO, and storytelling, and I thrive in fast-paced, cross-functional environments.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Language

Spanish; Castilian

Fluent

Work Experience

Digital Marketing and Multimedia Specialist at Texas Tech University Health Science Center – The Office of the President

August 1, 2025 - October 24, 2025

Managed multiple ongoing digital campaigns and multimedia projects for audiences of 20,000+. Led production for the StatlineTV broadcast and HSC Huddle podcast, growing followers by 70% and engagement by over 1,000%. Communicated with departments and executives to understand goals, deliver updates, and provide marketing assets. Oversaw production schedules and stakeholder expectations while traveling across West Texas to capture multimedia content; coordinated events, video, podcast, and executive communications to meet milestones.

Amazon Marketing Specialist at Rippl Marketing

February 1, 2023 - October 24, 2025

Managed client relationships while optimizing product listings, ads, and campaigns to increase online sales. Used analytics and SEO strategies to drive conversion growth and enhance brand visibility. Delivered results through clear communication, quick problem-solving, and attention to customer needs.

Marketing and Advertising Assistant at Brigham Young University-Idaho

February 1, 2023 - October 24, 2025

Managed weekly email campaigns to 23,000+ students, faculty, and staff; coordinated cross-departmental content and initiatives to streamline workflows. Developed campaigns that increased open rates by 15% and monitored performance metrics to guide future strategies.

Public Relations and International Affairs Intern at The Church of Jesus Christ of Latter-Day Saints

December 1, 2021 - October 24, 2025

Created and distributed daily briefing materials for international and public affairs teams; coordinated logistics for high-level events with U.S. and foreign dignitaries; managed tasks and deadlines in Salesforce for 300+ international contacts, improving workflow transparency and data accuracy.

Program Director at Brigham Young University-Idaho

March 1, 2022 - October 24, 2025

Directed the Visit Ambassador Program, overseeing 6 student leaders and 40+ volunteers to conduct 12 daily campus tours, supporting enrollment growth; led COVID-19 New Student Orientation for 9,000 in-person and 3,000 remote students, training 300+ mentors and coordinating ongoing mentor support to drive retention. Managed 100+ staff, mentoring 12 student directors, coordinating events and social media content, aligning programs with institutional goals.