Available to hire
Hi, I’m DIA MCBRIDE. I craft viral, trend-driven content that blends culture, internet humor, and brand personality to spark engagement and growth. I love turning ideas into visuals and captions that feel human, relatable, and on-brand.
Over the years I’ve built and managed multi-platform social media programs, driven community interaction, and collaborated with influencers to amplify campaigns. I’m passionate about storytelling through Canva, CapCut, and smart analytics. I thrive on turning data into creative strategies that move audiences and grow communities.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
English
Fluent
Work Experience
Community Manager at TaskUs
January 1, 2026 - PresentManaged online community engagement across social and digital channels, responding to customer inquiries, comments, and conversations while maintaining brand voice and engagement standards. Conducted social listening and sentiment analysis to identify customer trends, concerns, and opportunities for engagement. Collaborated with internal teams to improve customer satisfaction and strengthen community relationships. Reported on engagement trends and customer feedback to support ongoing content and communication strategies.
Community and Social Media Manager at Stript
January 1, 2025 - October 26, 2025Created viral, trend-driven content blending pop culture, internet humor, and brand personality to elevate engagement. Managed Instagram and posting schedules, ensuring consistency and alignment with marketing calendars. Engaged followers through comments and DMs while applying viral tactics and trend insights across platforms. Collaborated with influencers and partners to amplify seasonal campaigns and new product launches. Monitored performance metrics and adjusted strategies based on results.
Social Media Manager at Tom Ferry / Ferry International
December 1, 2021 - October 26, 2025Led social media strategy for a real estate coaching brand, creating engaging content calendars, posts, and visuals; collaborated with marketing teams to align campaigns with product launches; tracked performance and optimized across Instagram, Facebook, YouTube, and emerging platforms.
Social Media Strategist & Community Growth Lead
November 1, 2020 - December 1, 2024Developed social media campaigns and content strategies to increase brand awareness, engagement, and community participation. Created platform-specific content calendars aligned with product launches, seasonal campaigns, promos, and brand initiatives. Collaborated with creators and community members to generate authentic user-generated content and audience engagement. Analyzed campaign performance and optimized content based on engagement data and audience behavior. Increased social engagement by 35% through community-focused campaigns and strategic content initiatives.
Education
Associate of Arts in Business Marketing at Valencia College
January 11, 2030 - January 1, 2018Qualifications
Industry Experience
Media & Entertainment, Software & Internet, Education, Professional Services, Retail, Consumer Goods
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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