Hi, I’m Sofya Benzakour, a passionate content creator and social media strategist with over 10 years of experience turning bold ideas into impactful visuals. I love blending interior design aesthetics with storytelling to build brands that feel authentic and inspiring across social platforms. I’m a collaborative creative who thrives in fast-paced environments, from fashion to real estate, and I enjoy designing content calendars, leading campaigns, and delivering visuals that strengthen engagement and brand visibility.…

Sofya Benzakour

Hi, I’m Sofya Benzakour, a passionate content creator and social media strategist with over 10 years of experience turning bold ideas into impactful visuals. I love blending interior design aesthetics with storytelling to build brands that feel authentic and inspiring across social platforms. I’m a collaborative creative who thrives in fast-paced environments, from fashion to real estate, and I enjoy designing content calendars, leading campaigns, and delivering visuals that strengthen engagement and brand visibility.…

Available to hire

Hi, I’m Sofya Benzakour, a passionate content creator and social media strategist with over 10 years of experience turning bold ideas into impactful visuals. I love blending interior design aesthetics with storytelling to build brands that feel authentic and inspiring across social platforms.

I’m a collaborative creative who thrives in fast-paced environments, from fashion to real estate, and I enjoy designing content calendars, leading campaigns, and delivering visuals that strengthen engagement and brand visibility.

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Language

French
Fluent
English
Fluent
Arabic
Fluent
Italian
Beginner

Work Experience

Social Media Manager and Content at The Build Studio
August 1, 2025 - Present
Interior design and fit-out studio delivering high-end residential and commercial projects
Social Media Manager and Content at A.R.M Holding - Dubai, UAE
April 1, 2025 - June 30, 2026
Leading private investment firm in Dubai shaping urban, cultural, and social projects
Social Media Manager and Content at Scarlett Poppies
April 1, 2025 - July 1, 2026
Dubai-based contemporary fashion label known for a refined bohemian aesthetic
Social Media Manager and Content at DAC Communications - Dubai, UAE
August 1, 2024 - July 1, 2025
Marketing Management and communication
Social Media Manager and Content at Bouguessa
February 1, 2024 - April 30, 2026
Content Creator / Studio Designer at The Build Studio
July 1, 2025 - Present
Architecture studio in Dubai with a forward-thinking, human-centered design philosophy. Led content strategy and architecture-led storytelling, directed project photography to deliver premium visuals, and wrote captions highlighting design intent and technical expertise. Managed performance analytics to refine content strategy and strengthen brand positioning.
Content/Marketing Manager at ARM Holding
July 1, 2024 - July 1, 2025
Leading private investment firm in Dubai shaping urban, cultural, and social projects. Developed a comprehensive marketing strategy for Dimayaad Collection (luxury fashion brand on Net-a-Porter), oversaw multi-channel campaigns (digital, PR), and managed social media across Instagram, LinkedIn, and X for three accounts (ARM, Huna Living, DREC). Created content calendars and visual direction aligned with corporate positioning; supported launch initiatives such as BIG x ARM.
Interior Designer at Native Fluent Conversational AI
October 1, 2025 - Present
Interior design and fit-out studio delivering high-end residential and commercial projects. Led social media strategy and content creation across key platforms, directed project photography to produce architecture-led visuals, and wrote captions that communicate design intent, innovation, and technical expertise. Managed performance reporting and insights to refine content strategy and strengthen brand credibility.
Social Media Management and Content Creator at The Build Studio
July 1, 2024 - Present
Managed social media strategy and content for high-end interior design projects, produced reports and insights to strengthen engagement and brand visibility, created content calendars, and collaborated with designers and copywriters to deliver impactful campaigns across platforms.
Brand Manager (Freelance) at Bouguessa
February 1, 2024 - June 30, 2024
Led brand management efforts, visual identity, and social media campaigns; orchestrated editorial visuals and ensured cohesive storytelling; partnered with design and creative teams to deliver brand-forward content.
Digital Marketing Manager at DACC Communications
July 1, 2024 - July 1, 2025
Developed and executed digital marketing campaigns, managed social media strategy, and provided analytics-driven insights to optimize performance across channels.
Social Media Management (Freelance) at Design Tomorrow
July 1, 2024 - Present
Created and executed social media content for architecture and interior design projects, aligned visuals with brand architecture and editorial storytelling.
Social Media and Content Creator (Freelance) at Scarlett Poppies
July 1, 2024 - Present
Managed social media strategy and produced content across platforms to showcase design craft and brand storytelling in fashion/visual branding.

Education

Master in Architecture at Paris Val de Seine
February 3, 2026 - February 3, 2026
Master in Architecture at Paris Val-de-Seine
January 11, 2030 - January 1, 2014
Master in Architecture at Paris Val de Seine
January 1, 2014 - February 24, 2026
French Baccalaureate at France
January 1, 2009 - January 1, 2009

Qualifications

canva
February 3, 2026 - February 3, 2026

Industry Experience

Real Estate & Construction, Retail, Travel & Hospitality, Media & Entertainment, Professional Services, Education
    paper Social Media Management and Content Creation

    A Dubai-based luxury fashion brand celebrated for inclusive sizing and elegant eveningwear.
    We managed Dima Ayad’s social media, developing content calendars, visuals, and captions that highlighted collections, designer insights, and brand storytelling. Our work ensured a cohesive digital presence that reinforced the brand’s identity while engaging a diverse community of women.