I'm Ariel Horn, a community engagement and social media professional with a track record of planning and executing large-scale events, coordinating vendor partnerships, and building online and in-person communities. I specialize in developing digital content strategies, managing budgets, and training staff and retail partners to deliver consistent, high-quality experiences. I thrive in fast-paced environments and love turning data-driven insights into actions that grow brand awareness and engagement. In my work, I focus on creating meaningful connections between brands and communities, whether online or on the ground at trade shows and expos. I'm passionate about turning creative concepts into measurable outcomes, from engaging short-form content to well-planned activations that align with company goals and partner relationships.

Ariel Horn

I'm Ariel Horn, a community engagement and social media professional with a track record of planning and executing large-scale events, coordinating vendor partnerships, and building online and in-person communities. I specialize in developing digital content strategies, managing budgets, and training staff and retail partners to deliver consistent, high-quality experiences. I thrive in fast-paced environments and love turning data-driven insights into actions that grow brand awareness and engagement. In my work, I focus on creating meaningful connections between brands and communities, whether online or on the ground at trade shows and expos. I'm passionate about turning creative concepts into measurable outcomes, from engaging short-form content to well-planned activations that align with company goals and partner relationships.

Available to hire

I’m Ariel Horn, a community engagement and social media professional with a track record of planning and executing large-scale events, coordinating vendor partnerships, and building online and in-person communities. I specialize in developing digital content strategies, managing budgets, and training staff and retail partners to deliver consistent, high-quality experiences. I thrive in fast-paced environments and love turning data-driven insights into actions that grow brand awareness and engagement.

In my work, I focus on creating meaningful connections between brands and communities, whether online or on the ground at trade shows and expos. I’m passionate about turning creative concepts into measurable outcomes, from engaging short-form content to well-planned activations that align with company goals and partner relationships.

See more

Experience Level

Language

Hebrew (modern)
Advanced
Spanish; Castilian
Intermediate

Work Experience

Director of Social Media and Community Care at Emulait
December 1, 2022 - October 27, 2025
Manages Emulait’s social media presence across TikTok, Instagram, and additional major platforms; creates content that drives brand awareness, engagement, and sales. Produces high-performing content (short-form video, campaigns, UGC collaborations) resulting in 65% more followers and an average engagement rate of 8%, outperforming the category benchmark by 3x. Plans, organizes, and executes trade show and industry event activations, managing vendors, logistics, site planning, signage, and brand presentation to align with company and community goals. Develops and manages event budgets, prepares cost estimates for brand activations, monitors spend vs. forecast to maintain budget discipline.
Administrative Assistant to the CEO at Emulait
December 1, 2022 - December 1, 2022
Provided high-level administrative and operational support to the CEO in a fast-paced startup environment. Managed complex scheduling, travel coordination, and day-to-day communications to ensure organizational efficiency. Coordinated cross-functional projects and served as a liaison between the CEO, internal teams, and external stakeholders. Supported special events & expos coordination, from operations and logistics to on-site execution (site prep, vendor coordination, schedule adherence).
Freelance Entertainment Reporter at Various Outlets
January 1, 2023 - January 1, 2023
Created timely digital content and reviews in partnership with major networks including Netflix, HBO Max, and DC Universe, meeting tight turnaround deadlines (2–3 days). Produced short-form articles and promotional social media content that drove audience engagement and readership growth.

Education

Bachelor of Arts, Psychology at University of Maryland, College Park
January 11, 2030 - May 1, 2017

Qualifications

Gilman Study Abroad Scholarship Recipient (Amsterdam)
January 1, 2016 - December 31, 2016

Industry Experience

Media & Entertainment, Professional Services, Retail