Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Arabic
Fluent
English
Fluent
French
Beginner
Work Experience
Marketing Assistant (Saxenda, Obesity Franchise) at Novo Nordisk Egypt
January 1, 2025 - October 27, 2025Supported marketing campaigns and digital asset development for Saxenda obesity franchise; coordinated with medical, regulatory, and agency partners; contributed to content planning and launch activities.
Senior Medical Sales Representative (Obesity Franchise) at Novo Nordisk Egypt
March 31, 2024 - March 31, 2024Led sales efforts for obesity franchise, built relationships with healthcare professionals, trained sales teams, and supported cross-functional collaboration for campaigns.
Medical Sales Representative (Cardiometabolic Franchise) at AstraZeneca Egypt
December 1, 2020 - October 27, 2025Managed cardiometabolic portfolio, engaged with physicians, and delivered product and disease-state education; achieved sales targets and provided insights to marketing teams.
Omnichannel & Digital Content Lead at Novo Nordisk Egypt
January 1, 2025 - PresentLed omnichannel and digital content strategy for Wegovy, the first obesity management launch in Egypt. Developed and aligned educational assets across HCP and patient journeys, supervised cross-functional teams, ensured scientific accuracy and brand consistency, and managed internal and external launches (press, events, digital campaigns) with regulatory and ethical compliance.
Marketing Assignee (Saxenda, Obesity Franchise) at Novo Nordisk Egypt
October 1, 2023 - March 1, 2024Directed marketing asset development for the Saxenda obesity franchise and supported the transition from traditional to omnichannel engagement. Coordinated with medical, regulatory, and field teams; ensured alignment with brand strategy and compliance.
Senior Medical Sales Representative (Obesity Franchise) at Novo Nordisk Egypt
December 1, 2020 - PresentManaged key physician relationships within the obesity franchise, achieved sales targets, provided product training and medical education to healthcare professionals, and supported territory growth.
Organizer & Team Member at Cairo Runners
January 1, 2019 - PresentContributed to marketing, social media, and event planning for large-scale running events and national half-marathons across Egypt; built and maintained brand partnerships and supported event logistics.
President at SCOPS – Student Conference on Pharmaceutical Studies, Ain Shams University
January 1, 2019 - December 31, 2019Led national conference operations, marketing strategy, and academic content for 300+ attendees.
Moderator at SCOPS – Student Conference on Pharmaceutical Studies, Ain Shams University
January 1, 2018 - December 31, 2018Facilitated Marketing Intelligence Workshop to enhance engagement and knowledge exchange.
Project Manager at SCOPS World Initiatives
January 1, 2017 - December 31, 2017Directed The 13th Medical Caravan and SCO PS World Initiatives; managed logistics and cross-functional teams.
Participant at SCOPS – Ain Shams University
January 1, 2015 - December 31, 2016Completed workshops in Sales, Marketing, and Market Intelligence; developed early leadership and communication skills.
Marketing Associate (Obesity Franchise) at Novo Nordisk Egypt
October 1, 2023 - December 31, 2024Supported marketing initiatives for the obesity franchise, including campaign execution, market research, and cross-functional coordination.
Medical Sales Representative (Cardio-metabolic Franchise) at AstraZeneca Egypt
October 1, 2019 - November 1, 2020Promoted cardio-metabolic products, built relationships with healthcare professionals, and contributed to regional sales and customer engagement strategies.
Education
Bachelor of Pharmaceutical Sciences and Drug Design (Credit Hours Program) at Ain Shams University
January 11, 2030 - October 27, 2025Master of Business Administration (MBA) — Marketing Management at University of Suffolk, United Kingdom
January 11, 2030 - February 4, 2026Bachelor of Pharmaceutical Sciences and Drug Design (Credit Hours Program) at Ain Shams University, Egypt
January 11, 2030 - February 4, 2026Master of Business Administration (MBA) — Marketing Management at University of Suffolk, United Kingdom
January 1, 2019 - April 26, 2026Bachelor of Pharmaceutical Sciences and Drug Design (Credit Hours Program) at Ain Shams University, Egypt
January 11, 2030 - January 1, 2019Qualifications
Master of Business Administration (MBA) — Marketing Management
January 11, 2030 - October 27, 2025Salesforce Certified Associate
January 1, 2023 - October 27, 2025Certified Salesforce Associate
January 1, 2023 - February 4, 2026Salesforce Certified Associate (Marketing & Digital Marketing)
January 1, 2023 - April 26, 2026Certified Salesforce Associate
January 1, 2023 - April 26, 2026Advanced Excel
January 1, 2022 - January 1, 2023Industry Experience
Healthcare, Life Sciences, Professional Services, Manufacturing, Other, Education, Media & Entertainment
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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