Creative and results-driven Brand Specialist with a strong background in social media management, influencer marketing, and creative direction. A graduate of Manchester Metropolitan University (BA Hons, International Fashion Promotion – First Class), I bring a strategic yet trend-focused approach to digital storytelling. With experience leading campaigns for brands like H&M x Mugler, The Couture Club, Malibu, and Therapie Clinic, I specialise in delivering high-performing content and influencer activations that drive engagement and elevate brand presence. My expertise spans creative strategy, content production, influencer partnerships, and cross-channel campaign management, combining data-led insights with an eye for innovation. Currently working as a freelance social media and brand specialist, I help brands grow through authentic storytelling and creative, audience-first strategies.…Creative and results-driven Brand Specialist with a strong background in social media management, influencer marketing, and creative direction. A graduate of Manchester Metropolitan University (BA Hons, International Fashion Promotion – First Class), I bring a strategic yet trend-focused approach to digital storytelling. With experience leading campaigns for brands like H&M x Mugler, The Couture Club, Malibu, and Therapie Clinic, I specialise in delivering high-performing content and influencer activations that drive engagement and elevate brand presence. My expertise spans creative strategy, content production, influencer partnerships, and cross-channel campaign management, combining data-led insights with an eye for innovation. Currently working as a freelance social media and brand specialist, I help brands grow through authentic storytelling and creative, audience-first strategies.WWWW…