Cheryl Alisha Fernandes

Available to hire

Experience Level

Expert

Language

English
Advanced
Hindi
Advanced
Marathi (Marāṭhī)
Advanced

Work Experience

Assistant Fashion Designer at Dream Sequence Boutique
December 1, 2017 - December 1, 2017
Cultivated and nurtured strong customer relationships, ensured personalized and satisfactory experiences; managed cash and credit transactions; coordinated with tailors and craftsman to ensure seamless execution; created detailed flat sketches tailored to customer preferences; oversaw entire garment preparation process and quality control; ensured timely completion of outfits; contributed to a smooth, customer-focused environment.
Office Assistant at Genesis Communications
December 1, 2018 - December 1, 2018
Managed billing and filing systems; handled incoming calls and diverse communications; provided prompt and professional responses; maintained an efficient office environment.
Fashion Consultant at The Label Life
March 1, 2020 - March 1, 2020
Cultivated strong customer relationships, delivering styling consultations and personalized product suggestions; supported customers through fashion guidance; contributed to sales targets and customer satisfaction.
CRM (Sales & Support) at Purple Style Labs / Pernia's Pop Up Shop
September 1, 2022 - September 1, 2022
Managed customer relationships through effective communication across inbound/outbound calls, chat and email; supported 25+ designers via WhatsApp and website platforms; coordinated design inquiries and order placements; ensured smooth workflow and cross-functional coordination.
CRM (Sales & Support) at Purple Style Labs / Pernia's Pop Up Shop
September 1, 2022 - November 1, 2025
Continued CRM and client-support responsibilities with focus on end-to-end customer communication; utilized CRM tools to maintain records and analytics; contributed to improving customer satisfaction and designer support.
Customer Relationship Executive at All Things Baby
February 1, 2025 - November 1, 2025
End-to-end customer communication, ensuring a seamless experience across email, chat, and phone channels; resolved complex customer issues, escalations, and complaints with empathy and brand voice; collaborated with logistics and product teams; analyzed customer feedback to identify trends and improve service quality; mentored new associates; maintained accurate CRM records.

Education

Diploma in Garment Manufacturing & Fashion Designing at JD Institute of Fashion Technology
January 1, 2013 - January 1, 2014
BSc in Fashion & Apparel Design at JD Institute of Fashion Technology
January 1, 2012 - January 1, 2013
HSC at St. Charles's High School
January 1, 2007 - January 1, 2008
HSC at LS Rajaeja College of Arts and Commerce
January 1, 2009 - January 1, 2010
BA (Economics- Commerce) at Appeared
January 1, 2012 - January 1, 2013

Qualifications

Diploma in Garment Manufacturing & Fashion Designing
January 11, 2030 - November 1, 2025
BSc in Fashion & Apparel Design
January 11, 2030 - November 1, 2025
HSC
January 11, 2030 - November 1, 2025
HSC
January 11, 2030 - November 1, 2025
BA (Economics- Commerce)
January 11, 2030 - November 1, 2025

Industry Experience

Retail, Manufacturing, Media & Entertainment, Wholesale & Distribution, Professional Services