I have been working as an art and creative director in the luxury, fashion, and beauty field for nearly 25 years, building a reputation for creative storytelling and elevating concepts for editorial shoots and brand campaigns. I bring a life-long passion for fashion, photography, and design to every project, balancing fresh perspectives with the high standards and voice of legacy brands such as Vogue, Harper’s Bazaar, Bloomingdale’s, and Harvey Nichols.
I have extensive experience with luxury editorial titles including American Vogue, American Harper’s Bazaar, and WSJ. Magazine, and I have led campaigns and rebrands across regions, notably serving as Creative Director for Vogue India and Art Director for Harper’s Bazaar Arabia. Most recently, I helped Chico’s rebrand with a modern editorial aesthetic, lowering the age demographic while keeping loyal customers excited. My portfolio is at joliewh.com.
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