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Hi, I’m Chiau T. , a results-driven digital marketing specialist who turns data into actionable growth strategies. I specialize in Google Ads, paid social, and conversion-rate optimization, crafting campaigns that boost ROAS, expand multi-channel reach, and drive revenue for E-commerce, B2B, and B2C brands. I studied Hospitality Management at Tunghai University in Taiwan and have since built a career across Malaysia, collaborating with cross-functional teams and clients including Ocean Park and Vita Green & Beauty Salon. I enjoy turning complex analytics into clear, actionable insights and continuously refining campaigns to meet ambitious ROI targets.…Hi, I’m Chiau T. , a results-driven digital marketing specialist who turns data into actionable growth strategies. I specialize in Google Ads, paid social, and conversion-rate optimization, crafting campaigns that boost ROAS, expand multi-channel reach, and drive revenue for E-commerce, B2B, and B2C brands. I studied Hospitality Management at Tunghai University in Taiwan and have since built a career across Malaysia, collaborating with cross-functional teams and clients including Ocean Park and Vita Green & Beauty Salon. I enjoy turning complex analytics into clear, actionable insights and continuously refining campaigns to meet ambitious ROI targets.

Chiau T.

Marketing Strategist, Performance Marketer, Content Strategist, +3

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Hi, I’m Chiau T. , a results-driven digital marketing specialist who turns data into actionable growth strategies. I specialize in Google Ads, paid social, and conversion-rate optimization, crafting campaigns that boost ROAS, expand multi-channel reach, and drive revenue for E-commerce, B2B, and B2C brands. I studied Hospitality Management at Tunghai University in Taiwan and have since built a career across Malaysia, collaborating with cross-functional teams and clients including Ocean Park and Vita Green & Beauty Salon. I enjoy turning complex analytics into clear, actionable insights and continuously refining campaigns to meet ambitious ROI targets.…Hi, I’m Chiau T. , a results-driven digital marketing specialist who turns data into actionable growth strategies. I specialize in Google Ads, paid social, and conversion-rate optimization, crafting campaigns that boost ROAS, expand multi-channel reach, and drive revenue for E-commerce, B2B, and B2C brands. I studied Hospitality Management at Tunghai University in Taiwan and have since built a career across Malaysia, collaborating with cross-functional teams and clients including Ocean Park and Vita Green & Beauty Salon. I enjoy turning complex analytics into clear, actionable insights and continuously refining campaigns to meet ambitious ROI targets.

Available to hire

Hi, I’m Chiau T. , a results-driven digital marketing specialist who turns data into actionable growth strategies. I specialize in Google Ads, paid social, and conversion-rate optimization, crafting campaigns that boost ROAS, expand multi-channel reach, and drive revenue for E-commerce, B2B, and B2C brands.

I studied Hospitality Management at Tunghai University in Taiwan and have since built a career across Malaysia, collaborating with cross-functional teams and clients including Ocean Park and Vita Green & Beauty Salon. I enjoy turning complex analytics into clear, actionable insights and continuously refining campaigns to meet ambitious ROI targets.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Chinese

Fluent

English

Fluent

Work Experience

Digital Marketing Consultant - Google Account Manager at TDCX Malaysia

October 1, 2020 - April 1, 2024

Specialized in Google Ads; conducted SWOT analyses; grew client budgets by up to 633% year-over-year; ROAS increased from 0.8 to 3.3+ across e-commerce and B2B; helped expand a B2C plant-based brand into the B2B market; campaign budgets increased by 74% in 2023; designed conversion-focused video campaigns achieving ROAS up to 3.6.

Senior Performance Media Specialist at BMG

June 1, 2024 - November 1, 2024

Raised Ocean Park’s Search Ads ROAS from 1.3 to 4.0 in 3 months through ads optimization and targeted keyword strategies. Scaled Performance Max revenue by 180% YoY via asset optimization and audience targeting.

Performance Marketing Specialist - Contractor at Vita Green & Beauty Salon

November 1, 2024 - Present

Drove a 7% revenue increase in NMN campaigns across all channels in Q1. Achieved a 140% increase in Shopify revenue by optimizing campaigns and analyzing performance data. Conducted Google Ads and GA4 audience analysis to refine campaign segmentation and performance. Managed multi-channel budgets, ensuring alignment with marketing goals and ROI targets.

Sales Supervisor at Maxxis Nigeria

January 1, 2019 - December 31, 2019

Led sales operations and team activities for the Nigeria region.

Front Desk Receptionist at Fushin Hotel

January 1, 2016 - January 1, 2017

Front desk duties, guest reception and hospitality administration.

Sales Executive at Lion Travel

January 1, 2015 - January 1, 2016

Sales responsibilities and client management.

Bartender at T.G.I. Fridays

January 1, 2009 - January 1, 2011

Bartending and customer service roles.