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Hi, I’m Elsa Portillo, a marketing professional with 8+ years of experience leading digital marketing, content strategy, and campaign management across diverse industries. I craft data-driven marketing strategies, engaging content, and impactful storytelling that drive awareness, engagement, and growth. I’m passionate about brand communication, digital innovation, and building meaningful connections between companies and their audiences. I love collaborating with creative, product, and analytics teams to deliver campaigns that meet business goals and lift brand presence.…Hi, I’m Elsa Portillo, a marketing professional with 8+ years of experience leading digital marketing, content strategy, and campaign management across diverse industries. I craft data-driven marketing strategies, engaging content, and impactful storytelling that drive awareness, engagement, and growth. I’m passionate about brand communication, digital innovation, and building meaningful connections between companies and their audiences. I love collaborating with creative, product, and analytics teams to deliver campaigns that meet business goals and lift brand presence.

Elsa Portillo

Video Editor, Copywriter, Social Media Manager

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Hi, I’m Elsa Portillo, a marketing professional with 8+ years of experience leading digital marketing, content strategy, and campaign management across diverse industries. I craft data-driven marketing strategies, engaging content, and impactful storytelling that drive awareness, engagement, and growth. I’m passionate about brand communication, digital innovation, and building meaningful connections between companies and their audiences. I love collaborating with creative, product, and analytics teams to deliver campaigns that meet business goals and lift brand presence.…Hi, I’m Elsa Portillo, a marketing professional with 8+ years of experience leading digital marketing, content strategy, and campaign management across diverse industries. I craft data-driven marketing strategies, engaging content, and impactful storytelling that drive awareness, engagement, and growth. I’m passionate about brand communication, digital innovation, and building meaningful connections between companies and their audiences. I love collaborating with creative, product, and analytics teams to deliver campaigns that meet business goals and lift brand presence.

Available to hire

Hi, I’m Elsa Portillo, a marketing professional with 8+ years of experience leading digital marketing, content strategy, and campaign management across diverse industries. I craft data-driven marketing strategies, engaging content, and impactful storytelling that drive awareness, engagement, and growth.

I’m passionate about brand communication, digital innovation, and building meaningful connections between companies and their audiences. I love collaborating with creative, product, and analytics teams to deliver campaigns that meet business goals and lift brand presence.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Spanish; Castilian

Fluent

Work Experience

Marketing Manager / Digital Marketing Specialist

July 1, 2021 - November 2, 2025

Plan and execute integrated digital marketing campaigns across social media and email, develop content strategy, and manage SEO and analytics. Create newsletters, brochures, and event collateral; maintain and optimize WordPress site; track campaign performance with Google Analytics. Produce short-form videos with DaVinci Resolve; coordinate product launches and events; write marketing copy for ads, emails, and web pages; support international trade shows and conferences; collaborate with design and sales teams to ensure cohesive messaging and timely delivery; build brand visibility and lead generation.

Marketing Manager / Digital Marketing Specialist at Strategic Lift

July 1, 2021 - November 2, 2025

Lead digital marketing strategies and multi-channel campaigns; create data-driven marketing content; coordinate across creative, product, and analytics teams to deliver campaigns that meet business goals; maintain website content and SEO; support international trade shows and conferences; drive brand consistency across campaigns.

Marketing Assistant / Project Coordinator at Ticare Implants

December 31, 2020 - December 31, 2020

Produced and managed marketing materials including newsletters, brochures, and event collateral for healthcare professionals. Transformed complex technical content into clear, engaging marketing pieces. Coordinated B2B campaigns, product launches, and event logistics; wrote and proofed educational content aligned with brand tone and market positioning. Supported international trade shows and conferences through event content creation, coordination, and reporting. Maintained website content and applied SEO best practices to increase visibility and engagement.

Marketing Assistant / Project Coordinator at Ticare Plants

December 31, 2020 - December 31, 2020

Produced and managed marketing materials including newsletters, brochures, and event collateral for healthcare professionals; transformed complex technical content into clear, engaging marketing pieces; coordinated B2B campaigns, product launches, and event logistics; wrote and proofed product copy and educational content; supported international trade shows and conferences; maintained website content and applied SEO to increase visibility and audience engagement.

Education

Master in Marketing and Business Management at Cornerstone International College

January 1, 2021 - January 1, 2022

Master in Marketing and Business Management at Valladolid Business School

January 1, 2015 - January 1, 2016

Bachelor’s Degree in Administration and Business Management at University of Oviedo

January 1, 2011 - January 1, 2015

Master in Marketing and Business Management at Cornerstone International College, Vancouver

January 1, 2021 - January 1, 2022

Postgraduate Program at Business School, Valladolid, Spain

January 1, 2015 - January 1, 2016

Bachelor's Degree in Administration and Business Management at University of Oviedo

January 1, 2011 - January 1, 2015

Master in Marketing and Business Management at Cornerstone International College

January 1, 2021 - December 31, 2022

Bachelor’s Degree in Administration and Business Management at University of Oviedo

January 1, 2011 - December 31, 2015