Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hello, I’m Flavia. I’m a Senior Art Director with 8+ years of experience in fashion, lifestyle, and consumer brands. I love visual storytelling, enjoy collaborating with others, and always aim for high-quality results while respecting deadlines and budgets. I’m currently Senior Art Director at Freeda Platform in Milan, and I’ve previously led creative and production work for North Sails and Jeckerson. I build 360° content—from concept to final delivery—for ecommerce, Lookbooks, advertising, and social media. I direct creative campaigns, manage end-to-end production, castings, scheduling, budgeting, rights management, and post-production assets. I love coordinating cross-functional teams of directors, DOPs, stylists, editors, photographers, motion designers, set designers, food stylists, MUAs, and more to shape brand-aligned content strategies. My work emphasizes social-first storytelling and digital storytelling, with clients including Emporio Armani, Lavazza, Somatoline, Xerjoff, Benetton, Mine, Chicco, Chilly, Motta.…Hello, I’m Flavia. I’m a Senior Art Director with 8+ years of experience in fashion, lifestyle, and consumer brands. I love visual storytelling, enjoy collaborating with others, and always aim for high-quality results while respecting deadlines and budgets. I’m currently Senior Art Director at Freeda Platform in Milan, and I’ve previously led creative and production work for North Sails and Jeckerson. I build 360° content—from concept to final delivery—for ecommerce, Lookbooks, advertising, and social media. I direct creative campaigns, manage end-to-end production, castings, scheduling, budgeting, rights management, and post-production assets. I love coordinating cross-functional teams of directors, DOPs, stylists, editors, photographers, motion designers, set designers, food stylists, MUAs, and more to shape brand-aligned content strategies. My work emphasizes social-first storytelling and digital storytelling, with clients including Emporio Armani, Lavazza, Somatoline, Xerjoff, Benetton, Mine, Chicco, Chilly, Motta.

Flavia Ferrari

Art Director, Content Producer, Graphic Designer, +2





Hello, I’m Flavia. I’m a Senior Art Director with 8+ years of experience in fashion, lifestyle, and consumer brands. I love visual storytelling, enjoy collaborating with others, and always aim for high-quality results while respecting deadlines and budgets. I’m currently Senior Art Director at Freeda Platform in Milan, and I’ve previously led creative and production work for North Sails and Jeckerson. I build 360° content—from concept to final delivery—for ecommerce, Lookbooks, advertising, and social media. I direct creative campaigns, manage end-to-end production, castings, scheduling, budgeting, rights management, and post-production assets. I love coordinating cross-functional teams of directors, DOPs, stylists, editors, photographers, motion designers, set designers, food stylists, MUAs, and more to shape brand-aligned content strategies. My work emphasizes social-first storytelling and digital storytelling, with clients including Emporio Armani, Lavazza, Somatoline, Xerjoff, Benetton, Mine, Chicco, Chilly, Motta.…Hello, I’m Flavia. I’m a Senior Art Director with 8+ years of experience in fashion, lifestyle, and consumer brands. I love visual storytelling, enjoy collaborating with others, and always aim for high-quality results while respecting deadlines and budgets. I’m currently Senior Art Director at Freeda Platform in Milan, and I’ve previously led creative and production work for North Sails and Jeckerson. I build 360° content—from concept to final delivery—for ecommerce, Lookbooks, advertising, and social media. I direct creative campaigns, manage end-to-end production, castings, scheduling, budgeting, rights management, and post-production assets. I love coordinating cross-functional teams of directors, DOPs, stylists, editors, photographers, motion designers, set designers, food stylists, MUAs, and more to shape brand-aligned content strategies. My work emphasizes social-first storytelling and digital storytelling, with clients including Emporio Armani, Lavazza, Somatoline, Xerjoff, Benetton, Mine, Chicco, Chilly, Motta.

Available to hire

Hello, I’m Flavia. I’m a Senior Art Director with 8+ years of experience in fashion, lifestyle, and consumer brands. I love visual storytelling, enjoy collaborating with others, and always aim for high-quality results while respecting deadlines and budgets. I’m currently Senior Art Director at Freeda Platform in Milan, and I’ve previously led creative and production work for North Sails and Jeckerson.

I build 360° content—from concept to final delivery—for ecommerce, Lookbooks, advertising, and social media. I direct creative campaigns, manage end-to-end production, castings, scheduling, budgeting, rights management, and post-production assets. I love coordinating cross-functional teams of directors, DOPs, stylists, editors, photographers, motion designers, set designers, food stylists, MUAs, and more to shape brand-aligned content strategies. My work emphasizes social-first storytelling and digital storytelling, with clients including Emporio Armani, Lavazza, Somatoline, Xerjoff, Benetton, Mine, Chicco, Chilly, Motta.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Italian

Fluent

English

Advanced

Spanish; Castilian

Beginner

Work Experience

Art Director | Content Producer at North Sails

April 1, 2023 - April 1, 2023

Creativity and production content for ecommerce, Lookbook, ADV, and Social Media. Managed shoot productions and event creatives end-to-end. Oversaw the product flow between warehouse and studio. Organized casting, equipment, locations, budgets, and post-production assets.

Art Director | Content Producer at Jeckerson

September 1, 2020 - September 1, 2020

Senior Art Director at Freeda Platform

April 1, 2023 - November 3, 2025

Directed creative campaigns and social content (Reels, TikTok, still life). Managed full production: mood boards, casting, scheduling, budgeting, rights management. Coordinated cross-functional teams: directors, DOPs, stylists, editors, photographers, motion designers, set designers, food stylists, MUAs, and more. Collaborated with copywriters, strategists, social media managers, and graphic designers to shape brand-aligned content strategies. 360° content production across ecommerce, Lookbook, ADV and Social. Managed production logistics and content budgets. Worked with merchandising, logistics, and operations for production efficiency.