I'm Coline Pourtier, a dynamic marketing and communications manager who orchestrates high-impact visibility campaigns across global platforms. I blend innovative strategies with analytical rigor to navigate complex international media landscapes and spotlight businesses in highly specialized sectors, including microtechnologies, electronics, defense, aerospace, and healthcare. Over my career, I have planned and executed initiatives across more than 50 global channels, managed sizable annual budgets, and built cohesive, on-brand campaigns that raise awareness, create demand, and convert leads into loyal customers. Fluent in English and French, I thrive in multicultural environments and bring a collaborative, data-driven approach to every project.

Coline Pourtier

I'm Coline Pourtier, a dynamic marketing and communications manager who orchestrates high-impact visibility campaigns across global platforms. I blend innovative strategies with analytical rigor to navigate complex international media landscapes and spotlight businesses in highly specialized sectors, including microtechnologies, electronics, defense, aerospace, and healthcare. Over my career, I have planned and executed initiatives across more than 50 global channels, managed sizable annual budgets, and built cohesive, on-brand campaigns that raise awareness, create demand, and convert leads into loyal customers. Fluent in English and French, I thrive in multicultural environments and bring a collaborative, data-driven approach to every project.

Available to hire

I’m Coline Pourtier, a dynamic marketing and communications manager who orchestrates high-impact visibility campaigns across global platforms. I blend innovative strategies with analytical rigor to navigate complex international media landscapes and spotlight businesses in highly specialized sectors, including microtechnologies, electronics, defense, aerospace, and healthcare.

Over my career, I have planned and executed initiatives across more than 50 global channels, managed sizable annual budgets, and built cohesive, on-brand campaigns that raise awareness, create demand, and convert leads into loyal customers. Fluent in English and French, I thrive in multicultural environments and bring a collaborative, data-driven approach to every project.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
French
Fluent

Work Experience

Global Marketing Communications Manager at Omnetics Connector Corporation
January 1, 2023 - November 4, 2025
Communicate Omnetics' value proposition and brand narrative to inspire positive brand perception and drive revenue. Manage global marcom budget ($800k/year), identify and monitor KPIs. Identify opportunities and instigate the development of programs for thought-leadership positioning to influence stakeholders in support of business strategy and brand positioning. Work closely with creative and production agencies to ensure campaigns are industry best practice and customer-centric (email marketing, lead nurturing, social media, SEO/SEA, content marketing, analytics, display). Own the full PR strategy and media planning, forging relationships with key media and helping deliver high impact and sales driving brand and media campaigns. Manage and animate a team composed of designers, content managers and social media managers.
Global Communications Specialist, Media and Publications at Omnetics Connector Corporation
December 31, 2022 - December 31, 2022
Own the strategy and execution around all outbound publications and select media placements for Omnetics’ North American and European regions. Develop an annual editorial calendar ($400k) to achieve publication and curation goals. Manage the overall publication strategy by identifying topics, authors, Subject Matter Experts, timelines, providing content reviews and coordinating distribution with various publishers. Establish and oversee the process for curating, developing, and cataloguing online and print content assets to ensure timely access to materials. Develop, direct and manage full life cycle of publications, advertising and all other print and/or online projects using project management tools and publishing best practices.
Communications Specialist at Omnetics Connector Corporation
January 1, 2021 - January 1, 2021
Planned and executed day-to-day operations of outbound media campaigns in order to drive awareness of business offering. Evaluated and created value-added media recommendations and POVs. Created, managed and distributed creative marketing content and materials to support global product commercial strategy.
Junior Communications Officer at Secrets de Miel
January 1, 2018 - January 1, 2018
Developed effective communication strategies that built customer loyalty programs, brand awareness and customer satisfaction. Planned and managed the design, content, and production of all marketing materials. Supervised partnerships and developed influencer programs in partnership with external agencies. Created press releases and prepared media activity reports.
Communication & PR Assistant at Darwel PR
January 1, 2017 - January 1, 2017
Implemented, managed and monitored ≈ 100 press services for Swiss Exhibitors at Baselworld Watch and Jewelry Show. Supported online PR program by developing media presence of exhibitors before and during the event among 20,000 journalists, bloggers and influencers around the world.

Education

Master's Degree at Marketing Management Institute, Montpellier, FR
January 1, 2015 - January 1, 2017
Bachelor's Degree at Jean Moulin University, Lyon, FR
January 1, 2012 - January 1, 2015

Qualifications

Digital Marketer
January 1, 2023 - November 4, 2025

Industry Experience

Computers & Electronics, Healthcare, Manufacturing, Media & Entertainment, Professional Services, Software & Internet, Government