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Hi, I’m Thomas Mutton, a data-driven CRM and analytics professional with a track record of turning customer behavior into growth. I’ve used SQL, R, and dashboards to deliver actionable insights, built predictive models, and sharpen targeting for campaigns and pricing tools. I enjoy explaining complex analytics in clear business terms and collaborating with cross-functional teams to tell compelling data stories that inform decisions. Based in Munich, I’m open to opportunities that combine data science with marketing and retail analytics, and I continuously learn new tools to improve performance and impact.…Hi, I’m Thomas Mutton, a data-driven CRM and analytics professional with a track record of turning customer behavior into growth. I’ve used SQL, R, and dashboards to deliver actionable insights, built predictive models, and sharpen targeting for campaigns and pricing tools. I enjoy explaining complex analytics in clear business terms and collaborating with cross-functional teams to tell compelling data stories that inform decisions. Based in Munich, I’m open to opportunities that combine data science with marketing and retail analytics, and I continuously learn new tools to improve performance and impact.

Thomas Joseph Mutton

Data Analyst, Marketing Analyst, Marketer, +2

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Hi, I’m Thomas Mutton, a data-driven CRM and analytics professional with a track record of turning customer behavior into growth. I’ve used SQL, R, and dashboards to deliver actionable insights, built predictive models, and sharpen targeting for campaigns and pricing tools. I enjoy explaining complex analytics in clear business terms and collaborating with cross-functional teams to tell compelling data stories that inform decisions. Based in Munich, I’m open to opportunities that combine data science with marketing and retail analytics, and I continuously learn new tools to improve performance and impact.…Hi, I’m Thomas Mutton, a data-driven CRM and analytics professional with a track record of turning customer behavior into growth. I’ve used SQL, R, and dashboards to deliver actionable insights, built predictive models, and sharpen targeting for campaigns and pricing tools. I enjoy explaining complex analytics in clear business terms and collaborating with cross-functional teams to tell compelling data stories that inform decisions. Based in Munich, I’m open to opportunities that combine data science with marketing and retail analytics, and I continuously learn new tools to improve performance and impact.

Available to hire

Hi, I’m Thomas Mutton, a data-driven CRM and analytics professional with a track record of turning customer behavior into growth. I’ve used SQL, R, and dashboards to deliver actionable insights, built predictive models, and sharpen targeting for campaigns and pricing tools. I enjoy explaining complex analytics in clear business terms and collaborating with cross-functional teams to tell compelling data stories that inform decisions.

Based in Munich, I’m open to opportunities that combine data science with marketing and retail analytics, and I continuously learn new tools to improve performance and impact.

Skills

SQL

Experience Level

Expert

SQL

Expert

Language

English

Fluent

German

Advanced

Spanish; Castilian

Beginner

Work Experience

CRM Data Analyst at Mytheresa

November 1, 2023 - November 1, 2023

Used SQL to provide data-driven insights for company growth based on customer behavior and purchases. Implemented customer-specific targeting for bespoke newsletter campaigns using A/B testing. Created a logistic regression model in R predicting purchasing behavior, contributing to a 20% increase in cohort growth. Built and maintained dashboards in R for internal stakeholders. Produced a predictive modeling pipeline to enhance Google Smart Bidding tools. Created automated quarterly KPI reports for external clients using R, SQL, and Pentaho.

Shop Theft Risk Analyst at Nottingham Trent University

July 1, 2017 - July 1, 2017

Researched shop theft in Nottingham city centre by combining quantitative analysis (SPSS, ArcGIS) with qualitative insights to develop new criminological concepts. Completed management training to support project delivery. Facilitated cross-stakeholder collaboration to enhance understanding of shop theft.

Routing Analyst at Esendex

July 1, 2016 - July 1, 2016

Oversaw SMS routing: SQL reporting, least-cost routing, number provisioning and troubleshooting 40+ SMPP binds to SLAs. Built forecasting models from SMS traffic data to support budgets and strategy. Led global network integrations enabling international expansion.

Data Analyst at Family Business

November 1, 2023 - November 5, 2025

Data Analyst assisting with the business operations of the family business; leading data-related initiatives and analytics since November 2023.