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Hi, I’m Salma Wagdy Radwan, a UI/UX designer based in Cairo, Egypt. I build user-centered digital products and multi-service platforms, combining user research with conversion-focused interfaces for web and mobile. I enjoy turning complex requirements into intuitive, scalable designs that people love to use. I lead end-to-end UX design across multiple service categories, creating comprehensive user journeys and UML diagrams. I design fashion-forward visual identities and reusable component libraries that improve conversion rates, while prioritizing secure communications, privacy, and transparent bookings.…Hi, I’m Salma Wagdy Radwan, a UI/UX designer based in Cairo, Egypt. I build user-centered digital products and multi-service platforms, combining user research with conversion-focused interfaces for web and mobile. I enjoy turning complex requirements into intuitive, scalable designs that people love to use. I lead end-to-end UX design across multiple service categories, creating comprehensive user journeys and UML diagrams. I design fashion-forward visual identities and reusable component libraries that improve conversion rates, while prioritizing secure communications, privacy, and transparent bookings.

Salma Wagdy Radwan

UI Designer, UX Designer, Product Designer

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Hi, I’m Salma Wagdy Radwan, a UI/UX designer based in Cairo, Egypt. I build user-centered digital products and multi-service platforms, combining user research with conversion-focused interfaces for web and mobile. I enjoy turning complex requirements into intuitive, scalable designs that people love to use. I lead end-to-end UX design across multiple service categories, creating comprehensive user journeys and UML diagrams. I design fashion-forward visual identities and reusable component libraries that improve conversion rates, while prioritizing secure communications, privacy, and transparent bookings.…Hi, I’m Salma Wagdy Radwan, a UI/UX designer based in Cairo, Egypt. I build user-centered digital products and multi-service platforms, combining user research with conversion-focused interfaces for web and mobile. I enjoy turning complex requirements into intuitive, scalable designs that people love to use. I lead end-to-end UX design across multiple service categories, creating comprehensive user journeys and UML diagrams. I design fashion-forward visual identities and reusable component libraries that improve conversion rates, while prioritizing secure communications, privacy, and transparent bookings.

Available to hire

Hi, I’m Salma Wagdy Radwan, a UI/UX designer based in Cairo, Egypt. I build user-centered digital products and multi-service platforms, combining user research with conversion-focused interfaces for web and mobile. I enjoy turning complex requirements into intuitive, scalable designs that people love to use.
I lead end-to-end UX design across multiple service categories, creating comprehensive user journeys and UML diagrams. I design fashion-forward visual identities and reusable component libraries that improve conversion rates, while prioritizing secure communications, privacy, and transparent bookings.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Arabic

Fluent

French

Intermediate

Work Experience

UI/UX Designer at Basma Platform

May 20, 2025 - November 5, 2025

Led end-to-end UX design for a multi-service platform enabling marriage facilitation, family consultations (psychological, religious, and related), and tourism services. Conducted stakeholder research, ensured secure communications, integrated guardians, and implemented transparent booking/payments systems; created conversion-focused user journeys and UML diagrams.

UI Designer at Where is

December 20, 2024 - December 20, 2024

Designed a unified, Arabic-first discovery platform with owner/admin dashboards. Built a responsive design system, improved data consistency across dashboards, and delivered high-fidelity prototypes to streamline complex business operations (ads, offers, and analytics).