Available to hire
Hi, I’m Aleeya Syuhada Mohd Rosli, a UI/UX designer based in Serdang, Malaysia. With more than six years of hands-on experience, I help teams turn business goals into delightful digital experiences through user research, wireframing, prototyping, testing, and UX audits for websites, mobile apps, and dashboards.
I work well across cross-functional teams and I’m motivated by solving real user problems while balancing business and technical constraints. I’m comfortable leading revamps on tight timelines, designing systems and personas, and iterating based on usability findings. I love creating clean interfaces and meaningful interactions, and I’m always learning new tools and techniques to improve product experiences.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Malay
Advanced
Work Experience
Creative Designer at Lambo Place Sdn. Bhd.
January 23, 2019 - April 30, 2020Created marketing materials across ATL/BTL campaigns, branding elements, brochures, flyers, newsletters, infographics, and product visuals; contributed to maintaining brand consistency and reducing production costs.
UI/UX Designer at Dropee (Macro Tech Ventures Sdn. Bhd.)
November 2, 2020 - January 1, 2022Worked on Dropee.com web revamps, dashboards, vendor portals, and admin tools; collaborated closely with product managers and developers to improve product experience.
Sr. UIUX Designer at Industria Sdn. Bhd. (Future Objects Oy)
January 2, 2025 - PresentLead UI/UX design for State AI Travel App, an AI-powered travel guide for Melaka featuring personalized recommendations, smart itinerary planning, QR code integration, multilingual support and offline access. Defined product strategy, established design systems and style guides, conducted user research and usability testing to validate decisions, and delivered end-to-end high-fidelity prototypes and interfaces within tight timelines.
Sr. UIUX Designer at Nematix Sdn. Bhd.
June 1, 2022 - December 1, 2024Contributed to Fintech product development including Payment Gateway Web App, Employee Insurance System (Web/Mobile/Desktop), Micro-loan Management, Credit Assessment, Risk Analysis, Payment Processing, and Reporting & Analytics. Also supported Maritime AIS System with GIS Mapping, AIS Tracking, IoT Device Management, Dynamic Dashboards, Omni Console, Web Portal for Product Subscription, and Smart Nation Exhibition interactive prototypes.
Jr. UIUX Designer at Dropee (MacroTech Ventures Sdn. Bhd.)
November 2, 2020 - January 1, 2022Identified user personas, planned data-driven UX strategies, conducted quantitative and qualitative UX research, and created lo-fi and hi-fi prototypes. Set up UX performance tracking, documented UX journeys (Dropee x Mydin), and collaborated with PMs, developers and designers to deliver design systems, annotations and high-fidelity prototypes.
UI/UX Designer at Beyondsoft Sdn. Bhd.
May 15, 2020 - October 30, 2020GATHERED and evaluated client requirements; designed UX flows, lo-fi screens, and hi-fi prototypes. Standardized style guides and contributed to HRMS and CAT Module projects; collaborated across teams and documented progress.
Creative Designer at Lamboplace Sdn. Bhd.
January 23, 2019 - April 30, 2020Designed marketing materials and campaigns, maintained brand identity, and led creative programs. Helped reduce costs, generated onboarding templates, and supported HTML webpage development with IT/Implementation teams.
Marketing & Sales Executive at Padipixel Studio
September 1, 2017 - December 31, 2017Advertised products and services across online and offline channels; managed client databases and photoshoots; executed cost-efficient campaigns and basic HTML-based scheduling for service delivery.
ICT Teacher at Wadi Sofia International College
January 7, 2018 - December 15, 2018Taught Information and Communication Technology (IC T) for IGCSE level; managed student data and records; led multiple committees and maintained ICT labs and infrastructure.
Trainee and Freelance Reporter at Utusan Melayu (M) Berhad
January 1, 2016 - December 31, 2016Covered diverse topics including court, politics, sports, and human-interest stories; conducted interviews, researched facts, wrote articles, and contributed to balanced reporting.
Education
Bachelor of Creative Photomedia (Hons.) at UiTM
January 1, 2015 - December 31, 2018Bachelor of Creative Photomedia (Hons.) at UiTM (Universiti Teknologi MARA)
January 1, 2015 - December 31, 2018Bachelor of Creative Photomedia (Hons.) at UiTM
January 1, 2015 - January 1, 2018Bachelor of Creative Photomedia (Hons.) at Universiti Teknologi MARA (UiTM)
January 1, 2015 - January 1, 2018Bachelor of Creative Photomedia (Hon.) at Universiti Teknologi MARA (UiTM)
January 1, 2015 - January 1, 2018TOEIC — Test of English for International Communication at Meatech Technical Training Centre
December 10, 2018 - December 10, 2018UX Design - Comprehensive Training at Udemy.com
May 21, 2020 - May 21, 2020Axure RP for Web & Mobile Prototyping at Udemy.com
May 27, 2020 - May 27, 2020Bachelor of Creative Photomedia (Hons.) at UiTM
January 1, 2015 - January 1, 2018Bachelor of Creative Photomedia (Hons.) at UiTM
January 1, 2015 - December 31, 2018Qualifications
Professional Certificate of Basic Cabin Crew & Customer Service
November 19, 2018 - December 14, 2018TOEIC (Test of English for International Communication)
December 10, 2018 - December 20, 2025AVANA - Social Commerce
October 11, 2019 - October 13, 2019Axure RP 8 – Comprehensive Training for UX Design
May 21, 2020 - December 20, 2025Learn Axure RP for Web and Mobile App Prototyping
May 27, 2020 - December 20, 2025Professional Certificate of Basic Cabin Crew & Customer Service
November 19, 2018 - December 14, 2018Test of English for International Communication (TOEIC)
December 10, 2018 - December 20, 2025AVANA - Social Commerce
October 11, 2019 - October 13, 2019Axure RP 8 – Comprehensive Training for UX Design
May 21, 2020 - December 20, 2025Learn Axure RP for Web and Mobile App Prototyping
May 27, 2020 - December 20, 2025Professional Certificate of Basic Cabin Crew & Customer Service
November 19, 2018 - December 14, 2018TOEIC - Test of English for International Communication
December 10, 2018 - December 20, 2025Axure RP 8 – Comprehensive Training for UX Design
May 21, 2020 - December 20, 2025Learn Axure RP for Web and Mobile App Prototyping
May 27, 2020 - December 20, 2025TOEIC
December 10, 2018 - December 20, 2025TOEIC — Test of English for International Communication
December 10, 2018 - December 20, 2025UX Design - Comprehensive Training (Udemy)
May 21, 2020 - May 21, 2020Axure RP for Web & Mobile Prototyping (Udemy)
May 27, 2020 - May 27, 2020TOEIC
December 10, 2018 - December 20, 2025Axure RP 8 – Comprehensive Training for UX Design
May 21, 2020 - December 20, 2025Learn Axure RP for Web and Mobile App Prototyping
May 27, 2020 - December 20, 2025AVANA - Social Commerce
October 11, 2019 - October 13, 2019Test of English for International Communication (TOEIC) – Score 930/990
December 10, 2018 - December 20, 2025AVANA - Social Commerce Course
October 11, 2019 - October 13, 2019Axure RP 8 – Comprehensive Training for UX Design
May 21, 2020 - May 21, 2020Learn Axure RP for Web and Mobile App Prototyping
May 27, 2020 - May 27, 2020Industry Experience
Media & Entertainment, Software & Internet, Education, Professional Services, Retail, Other, Financial Services, Travel & Hospitality
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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