With several years of combined experience in customer service practice and tech copywriting, I’ve learned how to break down complex ideas into content that’s clear. Precision and persuasion are at the core of how I write, whether I’m creating product copy, case studies, or AI training data. I’m comfortable working across fast-moving, innovative spaces and ready to bring sharp, impactful language to any driven project. I use this insight to help tech and SaaS companies communicate their value, build trust, and drive conversions.

Rachel Oketa

With several years of combined experience in customer service practice and tech copywriting, I’ve learned how to break down complex ideas into content that’s clear. Precision and persuasion are at the core of how I write, whether I’m creating product copy, case studies, or AI training data. I’m comfortable working across fast-moving, innovative spaces and ready to bring sharp, impactful language to any driven project. I use this insight to help tech and SaaS companies communicate their value, build trust, and drive conversions.

Available to hire

With several years of combined experience in customer service practice and tech copywriting, I’ve learned how to break down complex ideas into content that’s clear. Precision and persuasion are at the core of how I write, whether I’m creating product copy, case studies, or AI training data. I’m comfortable working across fast-moving, innovative spaces and ready to bring sharp, impactful language to any driven project.

I use this insight to help tech and SaaS companies communicate their value, build trust, and drive conversions.

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Language

English
Fluent

Work Experience

Tech Copywriter & Content Strategist at Freelance / Self-Employed
January 1, 2024 - November 7, 2025
Wrote high-converting website copy, landing pages, and email flows for legal SaaS startups; created case studies and investor-ready materials; translated product capabilities into customer benefits; helped secure funding with sharper pitch and messaging; boosted demo sign-ups and overall engagement; collaborated with product and marketing teams to articulate AI-powered contract lifecycle tools; improved client adoption.
In-House Tech Copywriter at Norton Rose Fulbright
January 1, 2024 - January 1, 2024
Wrote in-house tech copy for legal services and supported product/marketing teams with clear, value-led content; developed materials that explain complex tech concepts and AI tools to lawyers; contributed to pitches and content that improves engagement.
Customer Service Analyst
January 1, 2022 - January 1, 2022
Collected and analyzed data from customer service operations (calls, emails, chat, and social); prepared regular performance reports highlighting service levels, response times, resolution rates, and CSAT/NPS; identified recurring issues and opportunities; monitored feedback to identify trends affecting satisfaction and retention; collaborated on action plans to improve first contact resolution and reduce churn; conducted sentiment and service quality analysis to inform CX strategies.

Education

MSc. Public Health at Birmingham City University
January 1, 2022 - January 1, 2023
BSc. Agriculture at University of Agriculture, Makurdi
January 1, 2002 - January 1, 2006

Qualifications

Copywriting & Content Marketing
January 1, 2017 - November 7, 2025
Advanced SEO Certification
January 1, 2018 - November 7, 2025

Industry Experience

Software & Internet, Professional Services, Media & Entertainment