Hi, I’m Saloni Borate. I’m a dynamic Social Media Manager with over 3 years of experience driving campaigns across Instagram, TikTok, LinkedIn, and YouTube. I thrive on short-form video, user-generated content (UGC), and influencer collaborations to spark authentic engagement and measurable growth. I’ve boosted Instagram engagement by 40% in six months and built a personal following of 21,000+ by turning brand stories into visually compelling content for lifestyle and hospitality audiences. I excel in strategy, storytelling, analytics, and campaign optimization to align creative with business goals. My approach blends creative content with data-driven insights to improve ROI, drive bookings, and elevate brand visibility across platforms.

Saloni Borate

Hi, I’m Saloni Borate. I’m a dynamic Social Media Manager with over 3 years of experience driving campaigns across Instagram, TikTok, LinkedIn, and YouTube. I thrive on short-form video, user-generated content (UGC), and influencer collaborations to spark authentic engagement and measurable growth. I’ve boosted Instagram engagement by 40% in six months and built a personal following of 21,000+ by turning brand stories into visually compelling content for lifestyle and hospitality audiences. I excel in strategy, storytelling, analytics, and campaign optimization to align creative with business goals. My approach blends creative content with data-driven insights to improve ROI, drive bookings, and elevate brand visibility across platforms.

Available to hire

Hi, I’m Saloni Borate. I’m a dynamic Social Media Manager with over 3 years of experience driving campaigns across Instagram, TikTok, LinkedIn, and YouTube. I thrive on short-form video, user-generated content (UGC), and influencer collaborations to spark authentic engagement and measurable growth. I’ve boosted Instagram engagement by 40% in six months and built a personal following of 21,000+ by turning brand stories into visually compelling content for lifestyle and hospitality audiences.

I excel in strategy, storytelling, analytics, and campaign optimization to align creative with business goals. My approach blends creative content with data-driven insights to improve ROI, drive bookings, and elevate brand visibility across platforms.

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Work Experience

Social Media & Marketing Manager at One8 Commune & Neuma
July 1, 2024 - July 1, 2024
Led an Instagram-first strategy, creating Reels, UGC campaigns, and influencer collaborations that increased engagement by 40%. Produced and edited visually compelling short-form content using Canva, InShot, and CapCut tailored to lifestyle and hospitality audiences. Tracked performance via GA4, Instagram Insights, and Meta Business Suite to refine strategies and improve ROI. Planned and promoted high-impact events with integrated social campaigns that drove customer bookings and brand visibility.
Social Media & Events Coordinator at Whispering Woods Resort
February 1, 2022 - February 1, 2022
Managed social media presence across Instagram, developing UGC-driven campaigns that boosted authenticity and engagement. Collaborated with influencers to expand audience reach and align campaigns with brand objectives. Created content calendars and promotional campaigns that drove increased customer visits and seasonal reservations. Analysed campaign performance and optimised engagement tactics to maximise ROI.

Education

MSc Marketing & Brand Management at Oxford Brookes University
January 11, 2030 - January 1, 2025
BE (Information Technology) at Savitribai Phule Pune University
January 11, 2030 - November 7, 2025
MSc Marketing & Brand Management at Oxford Brookes University, UK
January 11, 2030 - January 1, 2025
BE, Information Technology at Savitribai Phule Pune University, India
January 11, 2030 - November 7, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Travel & Hospitality, Professional Services