Hi there! I’m Iva Ivanova, a passionate graphic designer and brand strategist who thrives on collaborative, fast-paced projects. I love creating consistent visual identities, empowering teams with clear design systems, and turning ideas into compelling assets for web, social, and product campaigns.…

Iva Ivanova

Hi there! I’m Iva Ivanova, a passionate graphic designer and brand strategist who thrives on collaborative, fast-paced projects. I love creating consistent visual identities, empowering teams with clear design systems, and turning ideas into compelling assets for web, social, and product campaigns.…

Available to hire

Hi there! I’m Iva Ivanova, a passionate graphic designer and brand strategist who thrives on collaborative, fast-paced projects.

I love creating consistent visual identities, empowering teams with clear design systems, and turning ideas into compelling assets for web, social, and product campaigns.

See more

Skills

Experience Level

Language

English
Advanced
Italian
Beginner
Russian
Beginner
Bulgarian
Fluent

Work Experience

Web Content & E-commerce Sales Optimizations at Sport Depot & District Shoes
November 1, 2024 - November 1, 2024
Managed web content and optimized e-commerce sales; planned and executed digital campaigns; updated CMS content; improved engagement and conversions; supported cross-channel marketing and content production.
Web Content Administrator at Sport Vision & Buzz Sneakers Station
May 1, 2023 - July 31, 2024
Web content updates, CMS management, SEO optimizations, A/B testing tracking, and coordinating with designers/marketers to align content with business goals; improved UX and email templates; managed online campaigns and content for multiple teams.
Graphic Designer / Creative Team Lead / Assistant Product Marketing Manager at Ivet Market Group
April 1, 2023 - April 1, 2023
Designed and updated website content, planned and executed marketing campaigns, and produced visuals for social media, newsletters, and campaigns. Collaborated with designers, marketers, and developers to align content with business goals; improved open and click-through rates through A/B testing; conducted regular audits for content accuracy, functionality, and brand compliance; enhanced site structure, navigation, and on-page SEO to boost visibility and user experience; monitored analytics to guide improvements and ensured timely delivery of assets for 14 European markets.
Graphic Designer & Product Photographer (Freelance) at Katonovi.com, Arenata.com
January 1, 2021 - January 1, 2021
Designed graphics and captured product photography for online catalogs; contributed to branding and marketing visuals for e-commerce projects.
Graphic Designer / Creative Team Lead / Assistant Product Marketing Manager at Ivet Market Group
February 1, 2020 - April 30, 2023
Led graphic design and content initiatives; created marketing assets; updated website content; planned and ran newsletters; coordinated with designers, marketers, and developers to align content with business goals; improved site structure and UX; managed campaigns and analytics.
Freelance Graphic Designer
February 1, 2020 - April 1, 2023
Delivered online brand identity, marketing materials, website visuals, banners and social media creatives; contributed to UX/UI concepts; produced visuals for e‑commerce campaigns and online stores.
Graphic Designer at Aakasha
July 1, 2019 - July 1, 2019
Created graphics and brand visuals, supported makeup and skincare product campaigns, and contributed to marketing assets and visual storytelling.
Graphic Designer at Katonovo.com / Arenata.com
November 1, 2018 - July 31, 2019
Freelance graphic design and product photography; created visuals for campaigns, brand assets, and social media; collaborated with clients to meet deadlines.
Graphic Designer at Aakasha
November 1, 2018 - July 1, 2019
Provided graphic design and layout for branding materials, social media visuals, banners and print collateral; designed logos, packaging visuals and marketing assets.
Cosmetics Consultant at Sopharma Trading Cosmetics
November 1, 2018 - November 1, 2018
Provided product knowledge, customer support, and styling advice for cosmetics lines; contributed to visual merchandising and marketing materials.
Graphic Designer & Product Photographer (Freelance) at Katonovi.com / Arenata.com
January 1, 2017 - January 1, 2021
Graphics for online platforms, product photography, branding visuals, banners, posters, and marketing assets; collaborated with web and marketing teams on campaigns.
Cosmetics Consultant at Sopharma Trading Cosmetics
December 1, 2015 - November 30, 2018
Provided cosmetic product knowledge and customer support; contributed to product marketing and sales strategies.
Freelance Graphic Designer at Self-Employed
November 1, 2015 - November 1, 2018
Created branding assets, banners, logos, posters and marketing materials for clients across digital and print; translated briefs into visual concepts; delivered designs for CMS-enabled websites and e‑commerce platforms; collaborated with clients to ensure timely delivery.

Education

Bachelor's Degree at New Bulgarian University
January 1, 2012 - January 1, 2018
Graphic Design at New Bulgarian University
January 1, 2012 - January 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Retail, Professional Services, Software & Internet, Consumer Goods

Skills

Experience Level