Available to hire
I’m a marketing professional with a proven track record of increasing revenue, profits and market share through savvy product management and multi-channel campaigns. I excel at launching brands, driving demand, building partnerships and delivering high-quality marketing assets on time. I’m energetic, strategic and enjoy collaborating with cross-functional teams and external partners to create measurable business impact.
I’ve led integrated campaigns across digital, social, events and CRM, managed vendor relationships, and improved website UX and SEO to boost engagement and conversions. I thrive in fast-paced environments, think defensively about ROI, and continually optimize messaging and targeting to support growth objectives.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
English
Fluent
Work Experience
Marketing Manager at RAW Capital Partners
November 1, 2023 - PresentDeveloped the brand and supported growth of the investment management business across multiple channels. Led lead generation, brand marketing, and strategic partnerships; managed campaigns and events to drive demand and investor engagement.
Senior Marketing Executive at Swish Fibre ISP
March 1, 2023 - August 31, 2023Delivered demand generation, brand recognition and engagement campaigns across online, offline and digital media. Planned and analysed monthly programs to generate qualified pipeline supporting sales objectives.
Lead Digital Marketing Manager (Mat Cover) at HUB Financial Solutions
September 1, 2022 - March 31, 2023Delivered integrated marketing campaigns and account-based marketing to build brand awareness and offers that drive market share; briefed and managed agencies; maintained CRM lead tracking.
Insurance Marketing Lead (Contract) at National Pharmacy Association
January 1, 2022 - July 31, 2022Managed marketing projects including email campaigns and events; delivered first-ever company event generating significant business leads; coordinated market research and multi-channel content.
Senior Marketing Manager (Mat Contract) at ngAGE Specialist Recruitment
January 1, 2021 - December 31, 2021Led multi-channel marketing campaigns across social media, Google, print and events; oversaw design, digital creatives and marketing collateral; contributed to brand refresh.
Marketing Manager at CareTower Ltd, MSP- Security Reseller
April 1, 2018 - November 30, 2020Defined end-to-end B2B marketing strategy; partnered with external vendors; delivered campaigns for SaaS/ managed services, product launches and sales enablement content.
Marketing Executive at Erskine Murray Insurance Broker
February 1, 2017 - July 31, 2017Implemented marketing strategies to grow the commercial department; updated materials and collateral to foster business development and revenue targets.
Marketing Executive at Russell Scanlan Insurance Broker
April 1, 2014 - December 31, 2016Managed marketing functions, built brand awareness through events and sponsorships, and collaborated with stakeholders to generate new business opportunities.
Brand Marketing Executive at Speedo UK International
October 1, 2010 - October 31, 2013Managed marketing activity for 2012 legacy projects, delivered retailer relationships, and contributed to brand awareness and sales growth.
Marketing Executive at EON Energy
January 1, 2004 - February 29, 2008Supported end-to-end marketing campaigns, aligned activity with brand and compliance guidelines, and contributed to major events and promotional materials.
Marketing Manager at Albert Bow Recruitment
April 1, 2025 - PresentDelivered integrated multi-channel marketing campaigns across social, email, PR and partnerships, increasing brand visibility and driving a consistent flow of qualified inbound leads. Led the strategy and promotional delivery for the Belfast event, executing targeted outreach and digital marketing that resulted in high-quality attendance and strengthened brand presence.
Senior Marketing Executive at Swiss Fibre ISP
March 1, 2023 - August 1, 2023Delivered targeted marketing campaigns generating enquiries, leads and prospects to support the sales team across online, offline and digital media channels. Planned and analyzed monthy marketing programs to drive awareness and qualified pipeline.
Marketing Lead (Contract) at National Pharmacy Association
January 1, 2021 - December 31, 2021Managed marketing projects and event delivery, including the association's first ever event, generating significant business leads and supporting insurance-related campaigns.
Marketing Manager at Care Tower Ltd
April 1, 2018 - November 1, 2020Implemented and defined marketing strategy for end-to-end campaigns, coordinating with external partners and vendors to deliver multi-channel marketing programs.
Marketing Executive at Erskine Murray Insurance Brokers
April 1, 2017 - July 31, 2017Delivered marketing campaigns and agency coordination, developing promotional materials and supporting rebranding initiatives.
Brand Marketing Executive at Speedo UK
October 1, 2010 - October 31, 2013Managed marketing activity for legacy campaigns, delivering relationships with key retailers and supporting brand awareness and product launches.
Marketing Executive (Contract) at Driving Standards Agency
January 1, 2008 - March 31, 2010Supported end-to-end marketing campaigns, worked with multiple agencies and co-ordinated events and stakeholder engagement.
Marketing Executive at E.ON
January 1, 2004 - February 29, 2008Supported end-to-end marketing campaigns, collaborating with brand and compliance teams to deliver successful migration and promotional activities.
Lead Digital Marketing Manager at Hub Financial Solutions
September 1, 2022 - March 1, 2023Delivered integrated marketing campaigns aligned with client offers and market segments; built awareness and enhanced offers across external channels; managed external agencies and tracked CRM activity to ensure leads were captured. Supported business development opportunities.
Marketing Lead (Contract) at National Pharmacy Association
January 1, 2022 - July 1, 2022Managed marketing projects and event delivery; generated 15 committed business leads equating to over £270,000 in insurance premiums; liaised with agencies to build brand presence at major events; conducted market research to inform strategy; managed social media accounts and landing pages; created print materials and stakeholder communications.
Senior Marketing Manager at NGAGE Specialist Recruitment
January 1, 2021 - December 1, 2021Led communications and design strategies for all marketing campaigns across social media, Google, print, events and online/mobile channels. Developed creative assets and collateral; managed in-house design teams; supported a brand refresh for Miles Roberts recruitment agency; coordinated end-to-end merchandise and branding activities; vendor management for MDF projects.
Marketing Manager at Caretower Ltd
April 1, 2018 - November 1, 2020Collaborated with CEO and senior management to implement and define end-to-end marketing strategy for B2B campaigns; built and executed creative lead generation campaigns with external partners; delivered SaaS/Managed Services marketing programs; coordinated vendor partnerships and produced marketing assets.
Marketing Executive at Russell Scanlan Insurance Brokers
April 1, 2014 - December 1, 2016Managed day-to-day marketing operations; planned and executed client events; built a comprehensive marketing function and stakeholder networks; produced print collateral and digital assets; led face-to-face client events to drive new business opportunities.
Marketing Executive at E.ON Energy
January 1, 2004 - February 1, 2008Supported end-to-end marketing campaigns; ensured branding compliance; coordinated major events and exhibitions; contributed to migration from PowerGen to E.ON.
Education
Chartered Institute of Marketing CIM at Institute of Direct Marketing IDM
January 11, 2030 - January 1, 2008Institute of Direct Marketing IDM at IDM
January 11, 2030 - January 1, 2008Bachelor's Degree in Marketing (final year project: How Apple and Gucci influence the Consumer-buying habits) at University of Plymouth
January 11, 2030 - January 1, 2002NVQ Level 2 in Business Administration at High Pavement College
January 11, 2030 - January 1, 2000GCSEs at High Pavement College
January 11, 2030 - January 1, 2000Degree (unspecified) at University of Plymouth
January 11, 2030 - January 1, 2002NVQ Level 2 in Business Administration at High Pavement College
January 1, 2000 - January 1, 2000Chartered Institute of Marketing CIM at CIM
January 1, 2008 - March 26, 2026Institute of Direct Marketing IDM at IDM
January 1, 2008 - March 26, 2026BA in Marketing at University of Plymouth
January 1, 2002 - March 26, 2026NVQ Level 2 in Business Administration at High Pavement College
January 1, 2000 - December 31, 2000Qualifications
Chartered Institute of Marketing CIM
January 11, 2030 - January 1, 2008Institute of Direct Marketing IDM
January 11, 2030 - January 1, 2008Travel Management & Marketing Advertising & Marketing Communications – Final Grade: 2:1 (Hons)
January 11, 2030 - January 1, 2002NVQ Level 2 in Business Administration
January 11, 2030 - January 1, 2000GCSEs
January 11, 2030 - January 1, 2000Chartered Institute of Marketing CIM
January 1, 2008 - January 1, 2008Institute of Direct Marketing IDM
January 1, 2008 - January 1, 2008NVQ Level 2 in Business Administration
January 1, 2000 - January 1, 2000GCSEs
January 11, 2030 - March 2, 2026Chartered Institute of Marketing CIM
January 1, 2008 - March 26, 2026Institute of Direct Marketing IDM
January 1, 2008 - March 26, 2026BA in Marketing
January 1, 2002 - March 26, 2026NVQ Level 2 in Business Administration
January 1, 2000 - December 31, 2000Industry Experience
Financial Services, Professional Services, Retail, Software & Internet, Media & Entertainment, Travel & Hospitality
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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