Hi, I'm André Cadinelli, a results-driven marketing professional with 5+ years of experience designing data-driven digital strategies across Meta, YouTube, and TikTok. I specialise in paid social advertising, audience segmentation, and performance optimization. I thrive in fast-paced environments and excel at collaborating with cross-functional teams to translate business goals into creative, high-converting campaigns. Proficient in GA4, Meta Ads Manager, and analytics to drive ROI while maintaining strong client relationships.

André Cadinelli

Hi, I'm André Cadinelli, a results-driven marketing professional with 5+ years of experience designing data-driven digital strategies across Meta, YouTube, and TikTok. I specialise in paid social advertising, audience segmentation, and performance optimization. I thrive in fast-paced environments and excel at collaborating with cross-functional teams to translate business goals into creative, high-converting campaigns. Proficient in GA4, Meta Ads Manager, and analytics to drive ROI while maintaining strong client relationships.

Available to hire

Hi, I’m André Cadinelli, a results-driven marketing professional with 5+ years of experience designing data-driven digital strategies across Meta, YouTube, and TikTok. I specialise in paid social advertising, audience segmentation, and performance optimization.

I thrive in fast-paced environments and excel at collaborating with cross-functional teams to translate business goals into creative, high-converting campaigns. Proficient in GA4, Meta Ads Manager, and analytics to drive ROI while maintaining strong client relationships.

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Language

English
Fluent
Portuguese
Fluent
Spanish; Castilian
Advanced

Work Experience

Technical Production Manager at Princess Cruises
December 1, 2020 - December 1, 2020
Managed live broadcasts and onboard visuals for 3,000+ passengers; oversaw camera operations (PTZ and handheld), lighting, sound and live-stream workflows; distributed content across 1,000+ onboard screens and led cross-department coordination to improve operational efficiency.
Digital Marketing Manager | Digital Ads Specialist at Freelancer
November 1, 2019 - November 11, 2025
Designed and executed data-driven omnichannel paid and organic marketing strategies for clients across Meta and YouTube; built organic content plans, measured performance with dashboards, and partnered with creative/technical teams to align ad copy, landing pages and CTAs; implemented email campaigns and automations; improved client retention by 25%.
Project Coordinator at Sterling Event Group
May 1, 2023 - November 11, 2025
Supported project managers in planning and executing events; coordinated multiple large- and small-scale projects with competing priorities and tight deadlines; liaised with B2B clients, stakeholders, performers and venues; promoted products and services to drive new business growth; managed crew, transport and resource bookings; maintained supplier/freelancer documentation; collaborated across departments to meet diverse business needs.

Education

Bachelor’s Degree at UNILUS - UNIVERSIDADE LUSIADA SANTOS
January 1, 2007 - January 1, 2010

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Media & Entertainment, Professional Services